Listen To People In The Industry And Analyze The Future Of China'S Textile Industry

In the first 4 months of this year, China's textile industry above the scale of the loss of nearly 1/5, facing great challenges.

But at the same time, the textile industry also reserves its strength in the fields of technology, equipment and environmental protection.

Can Chinese textile enterprises get out of the crisis and usher in the spring after the industry revival?

Data released recently by China Textile Industry Federation showed that in the first 4 months of this year, China's textile industry was affected by factors such as domestic consumption and export atrophy. Over 1/5 of enterprises in the industry suffered losses.

In addition, in the long run, with the rising cost of domestic elements, increasing international trade frictions, and the remanufacturing strategy caused by the "Reindustrialization strategy" in developed countries since the financial crisis, China's textile industry will also face great challenges in the future.

Warp knitting technology is one of the most dynamic and potential industries in the textile industry. Warp knitted products can not only be used as clothing materials, but also widely used in the field of industry, such as automobile interior decoration, road laying, wind turbine blades, etc.

Jiangsu Changshu Mei Li Zhen is China's largest production base of pile products, warp knitting industry has become a pillar industry in the region.

This year, the plight of the textile industry has gradually emerged in Mei Li Zhen, and the pressure of inventory in some warp knitting enterprises has begun to increase.

But in Changshu Qun Ying knitting manufacturing company, chairman

Told reporters that this year's profit margin has declined, thanks to the company's R & D of new products, so that enterprises have greater room for maneuver.

Jiang Jianliang: the overall environment is worse than in previous years, gross margin is 8%, but this year has dropped 3 points, so products are very important, mainly with functional profit margins can still reach 20%.

Reporter: is this product newly developed this year?

Jiang Jianliang: We developed it last year.

Reporter: is the profit margin of 20% of this product?

Jiang Jianliang: Yes, it is 3D thickened mesh cloth.

Reporter: which countries are the main export countries?

Jiang Jianliang: mainly developed countries, Japan, Korea and the United States.

At present, there are 45 thousand advanced warp knitting machines all over the world, while China accounts for 38 thousand units, nearly 9.

With the expansion of production capacity, the profit margins of our warp knitting industry are declining year by year.

At the same time, the average export price of our warp knitted products is 1.89 US dollars per meter, while the average import price reaches US $4.52 / m. This shows that although our country is a large producer of warp knitting products, high value-added warp knitted products still need to be imported.

Regarding this, Yang Shibin, President of the China Knitting Industry Association, said that external pressure is forcing enterprises to pform and upgrade.

When your product grows from a mature stage to a mature stage, the profit margin of the product will decline. The method is very simple. We must constantly develop new products to replace this. We must be able to stimulate the market with new products to generate new profits. If we keep making old products, we will become cheaper and cheaper.

From heavy scale to heavy R & D, the change of concept has already made Li Zhen, chairman of the plum weaving company, taste the sweetness of Zhu Yuemin.

They developed a sofa fabric, which has sold 12 million square meters in the North American market in recent years.

But this year, Zhu Yuemin encountered new problems. Because American customers kept lowering prices and squeezing profits space, Zhu Yuemin began to realize that in addition to developing new products, more attention should be paid to the meticulous management of the company. He invested funds to pform the warehouse management system and greatly improved the efficiency of logistics.

According to the number, the computer instructs him, the forklift can be directly shoveled down, the elevator can be pported and packed again, and it can be put more efficiently.

I didn't expect cloth to be sold like supermarkets, but now they are basically like supermarkets.

Zhu Yuemin said that after accounting, the cost of enterprises has been reduced by 2 percentage points this year through strengthening management, which is particularly important for enterprises in difficult times.

The reporter asked him if the bank gave you a loan, how would you make use of the money? Zhu Yuemin replied:

Zhu Yuemin: I want to invest the money I can get to improve the quality.

Reporter: no more capacity expansion?

Zhu Yuemin: capacity needs to expand because domestic capacity is enough.

If you raise the quality and raise the price, will the output value go up? Why do you want to increase production capacity?

Reporters in Mei Li Zhen interview found that in the low tide of the industry, textile enterprises are also recuperated, using this period to reserve technology, equipment, environmental protection, waiting for the opportunity to recover after the industry.

Wang Tiankai, President of the China Textile Industry Federation, said that the economic situation is good and bad. When we are good, we should not go forward in high spirits. We must not lose confidence when we are bad.

In crisis time, we should also see the "opportunities" hidden behind "danger".

When the economy goes up, we will go all out to build, easy to grow in scale, that is not enough now. Who dares to invest in a homogenous enterprise casually? No one dares to vote.

He must find a way out, and must differentiate and enhance his core competitiveness.