Zhejiang Bang Li Women's Shoes, Introduce New Elements To Open E-Commerce Services

As Longwan

Base's "old generation" - Zhejiang with 27 years of brand experience

A few days ago, we introduced fresh elements to set up an image store in Tmall to test the water electricity supplier service.

Li Guoping, chairman of bang Li, said that they set foot in the women's shoes industry earlier, but the entrepreneurs' mentality should not be old. We should introduce various innovative ways to speed up the marketing layout and let the old enterprises shine with new vitality.

Zhejiang Bang Li shoes industry has been committed to the research, design, development and production of women's shoes for a long time.

At present, the company has nearly 600 employees and three production lines. In recent years, the output value has increased by 15%.

Li Guoping told reporters that he has entered the shoemaking industry since he was 16 years old. He has been concentrating on this business for more than 40 years, and has made a solid and strong brand. In Guangdong, Fujian, Zhejiang and other South market, the "Miss lady" shoes have a higher market recognition, especially favored by fashion consumers.

According to the introduction, "Miss lady" shoes adopt a fashionable and elegant design concept, blend the comfort and wearable style, form a simple, bright and refreshing.

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In the design and research and development, the company adopts the "both inside and outside" and introduces outstanding achievements in the design team, making the development of new products flourishing.

At present, the "Lady Ladies" shoes have 5 orders per year, and nearly 1000 samples have become a bright spot.

"In the industry of women's shoes for so many years, a solid agent wholesaler is the key to marketing. It is the absolute principle to let people earn money."

Li Guoping told reporters that with the 50 good agent wholesale channels, the sales volume of your lady shoes has been rising.

In this regard, they do enough in the wholesale customer training to help build golden cutting-edge customers, so that people can make money.

At present, 20% of the wholesalers' performance accounts for 70% of the output value of enterprises.

The idea of making people earn money also makes the workforce of enterprises full of vitality.

80% employees belong to old employees, and team innovation and cohesion are guaranteed.

Recently, bang Li shoe industry put forward the slogan of "two insistence, one plan and one formulation".

That is to say, adhering to the principle of putting people first, constantly introducing senior management talents, establishing talent reserve project, adhering to the theory of "comfort and wearability", strengthening product development, planning the measures of brand upgrading, and developing strategy of "scientific and technological innovation, quality first, good faith management and quality service", and formulating a development orientation based on Wenzhou for the whole country, continuing to expand the domestic market and improving the market competitiveness of enterprises.