How To Join Adidas
As we all know, Adidas is one of the famous sports brands in the world today, and Nike, Reebok and other brands occupy the main market share of global sporting goods consumption.
Do not know the threshold of Adidas is not high? Do you want to make sure you want to be a product distributor of Adidas Adidas before joining?
At present, there are 5 brands in Adidas: 1.adidas sports shoes, sportswear, bags, balls and other accessories.
2.Taylor Made-adidas Golf golf products, clothing and shoes.
Generally speaking, Adidas franchisees sell all the agency products provided by Adidas, which is not to be considered too much.
Want to join Adidas brand, we need to know a few questions: 1, what is the basic franchise mode, what safeguards and services and preferential policies are there?
2, do you need to pay the franchise fee and deposit?
How much is it?
3, how much is the first purchase?
What is the minimum monthly purchase?
What is the discount rate?
How many orders are there per year?
Is replenishment guaranteed?
Exchange rate, floating rate? What is the minimum monthly purchase?
4, how about the system?
What is the replacement rate?
Is it possible to change 100% times during the season?
5, the national unified price?
Is there any discount for the season?
How about the way of distribution?
How do you calculate the freight rate?
6, what is the price of clothing?
Is there any anti profit?
How much is the basic decoration cost?
7. How big is the store?
How much is the total cost before opening?
How much liquidity do you need? 8, do you provide the design style, decoration, or design of the store, are you responsible for the local publicity work and the cost?
9. Is there any free service in the shop, clothes hangers, trousers rack and bags?
10, city level, small cities can join?
1, the general connection to Adidas must first find dealers, because only it can give you the delivery, and Adidas headquarters basically does not open this permission.
Adidas has general agents in every province and city, and the stores in this area are supplied by him and agreed.
For example, if you are now in Yongzhou, Hunan, want to be a Adidas prefecture level agent, you need to consult with the general agent of Hunan. Adidas headquarters does not allow p provincial agents. If you directly look for Adidas Shanghai headquarters, they will not care about you.
As long as you first find the local general agent, after negotiations, all problems will be solved, so before joining, you need to determine where you are.
Adidas's specific security and privileges can be accessed by Adidas official website: 2, funds: franchising fees and margin are necessary, and the total cost is not less than 200 thousand.
3, the purchase information: depending on the ability to finance, generally not less than 60 thousand, you can specifically consult the regional manager you found.
Adidas's official contacts now join Adidas only in provinces and cities, because the whole country has a small number of cities in the northwest, and the agent is still in the head office. Other regions have their own regional agents.
Franchise fee: (generally, no more than 10W in the region, and in stages), the basic operation fund should have 60W: (store decoration, store placing goods, pre order) store charges: conservative estimate of small cities in prefecture level cities and other small cities with a margin of 200 thousand or so; (5W) if the new shop opens, the training expenses of the shop staff and the cost of pre opening: pre loss, equipment purchase, staff salaries and so on, the total pre investment cost is about 100W, and the storefront is between 80-160 square meters. The most important part of its joining agency is the regional economic level, consumption level, the qualifications of the franchisee (sales experience, shop management experience), and the strength of the franchisee (funds, etc.).
For dealers, the audit is relatively strict, Adidas is also to control the credibility of brand development.
Adidas China contact mode: adidas Shanghai company, Shanghai Road, Hongqiao Road, 1 floor, 29-32 floor, 200030 telephone: 021-24010600 Fax: 021-64483763 service_cn@news.adidas.com Adidas Beijing company Beijing Chaoyang District jianguen Wai Avenue a 12 Xinhua Insurance Mansion 8 level 100022 telephone: 010-65638000 Fax: 010-65694071 service_cn@news.adidas.com Adidas Guangzhou Guangzhou Guangzhou Road Central 69 East Mountain Plaza 2212-2216 room 510095 phone: 020-87321183 Fax: 020-87321363 020-87321363
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