Who Caused The Embarrassment Of Online Shopping Luxuries?

Yesterday, some media exposed Dangdang's famous Swiss brand watches.

Yesterday afternoon, reporters logged into Dangdang, entered the clock and spectacles hall, found that there is indeed no "Swiss watch", only the domestic watches and watches.

Two items.

Reporters call Dangdang customer service hotline, customer service staff told reporters that as long as the Swiss watches purchased before, consumers can handle the return.

For the Swiss watches sold Dangdang online is not authentic, the customer service personnel swear that the watch is absolutely no problem, but there is some trouble in the issue of authorization.

It is understood that as the Swatch Group China headquarters of Rui Business Management (Shanghai) Limited, owns

19 brands of watches, such as Longines and Swatch, have recently told the media that Longines, OMEGA and Swatch did not authorize online sales of Dangdang.

A war of words between the brand and the electricity supplier

Dangdang net is not an accidental Swiss watch. As early as last year's father's day, Dangdang was strongly dissatisfied with Tissot because of its 25% off promotion of the Tissot table.

At that time, Tissot even issued a ban on Dangdang, claiming that all the Tissot watches purchased by Dangdang were not guaranteed.

Just a few days ago, CASIO also issued a statement saying it had never authorized the sale of Jingdong mall.

Products.

At present, Taobao, Jingdong, Amazon, Dangdang and other major websites are selling Swiss watches. However, these websites without exception have been formally authorized, and they are being held accountable by brands and embarrassed.

Where is the merchandise sold without authorization? The electricity providers interviewed are all secretive.

Zhao Zhanling, a legal consultant of China Internet association credit evaluation center, told reporters that there are generally three sources of purchasing channels for Chinese electricity suppliers: buying goods from overseas buyers, purchasing goods from domestic regular distributors, and purchasing counterfeit products.

Zhao Zhanling said that if there is no normal customs declaration procedure, the first case involves smuggling.

Although the second case is not authorized, it will not constitute trademark infringement if the goods are not false.

The third case constitutes trademark infringement.

Embarrassment of online shopping luxuries

For young people pursuing luxury brands, online shopping lists are undoubtedly very affordable.

However, they are not sure whether the list they bought is genuine.

Wang Wei, director of Denis's list of luxury watches, told reporters that consumers who bought their watches online often took the form to identify whether they were genuine or not, but they were rejected by the counters because they did not have this obligation.

While online shopping, the network vendors tell consumers that their products can be checked at counters.

In addition, another disadvantage of online shopping list is that because there is no formal authorization, many consumers can not enjoy the national joint guarantee.

Not only the name list, but also other luxury brands.

In the war caused by licensing issues between luxury brands and electric providers, consumers are ultimately harmed.

Nowadays, buying a car online is no longer a novelty. Online shopping has become a popular choice among many consumers.

However, many consumers complain that tens of thousands of famous brand express companies are reluctant to take orders, while the uninsured items appear repeatedly.

Many express companies said "very helpless", many consumers are not used to the insured price, and for cost and risk factors considerations, the company also had to protect the price of the express price limit.

On the other hand, the insurance business related to express logistics is still in its infancy. For the Guangzhou market, only a handful of property companies have related businesses.

Yesterday, a Taobao seller who bought 3 years of professional luxury shopping told reporters that since he was doing Taobao, he occasionally met buyers and asked him, "is my Hermes express safe?" "will the courier be able to pfer the package? What if I lose it?"

For the safety of express luxury goods, although many express companies offer insurance to protect their price, some sellers say they are not afraid of no buyers. Most buyers are afraid that buyers will not receive the payment. But few customers will choose to protect the price, because each logistics needs to pay part of the cost. The one hundred thousand yuan bag is taken as an example, one percent of the insurance fee is 1000 yuan, the cost is not low, so few people will protect the price.

The reporter entered a number of luxury e-commerce sites found that, in order to ensure the safety of luxury goods, an e-commerce website is to invite users to pick up goods at home and take up the toll and accommodation cost of users.

It has also been reported that the price of the best hotels is about 5000 yuan, which is even cheaper than that of the express company, and the user experience is good.

A luxury website official said.

The risk of these uninsured luxury goods is also self-evident. In recent years, there are frequent problems such as "iPhone bricks" and so on, and about one hundred thousand of goods may ultimately be paid hundreds of dollars.

It is understood that, in order to prevent the emergence of such problems as delivery and collision, and ensure the safety and distribution speed, some luxury electric providers not only purchased insurance, but also put labels on them one by one when goods were put into storage.

In order to do well in the last mile service, e-commerce enterprises began to build their own logistics channels.

Yesterday, reporters interviewed a number of people in the industry, the industry is currently facing the problem is that expensive goods express companies do not want to receive orders, cheap items consumers are unwilling to protect the price.

A Taobao seller told reporters that the average consumer price of online shopping is within a few hundred dollars, and few sellers will be insured, while for some goods with higher total price, the express company is recommending sellers to send separately.