Ever Australia Beijing New Business Museum Held A New Conference

In July 12th, Ever Australia, the brand of snow boots, which was fully represented by Beijing orwey International Trade Co., Ltd., held a new 2012 product conference with "natural self comfort" as its theme in Beijing Shanxi Merchants Museum.

Always in the forefront of the Ever, into the personality of fashion design style, at this conference launched five categories of new products. The stunning appearance of the new product has a unique brand style and has opened this autumn and winter. Snow boots The prelude to brand offensive.

New products show unique style, new products and unique style.

At the scene, the special fabric, embroidery concept, lace, rivet, luxurious fur five styles of new styles, once exhibited, immediately attracted the attention of the guests. Different styles of products show their unique customs on the T stage, giving guests a hearty feast.

Lace sum Luxurious fur This conference focuses on the introduction of two products.

Lace and luxurious fur are the two products of this conference. Lace is attached to a sheepskin sheepskin, which adds sweetness and grace to warmth and comfort. This design is the first time in the world. The luxurious fur is decorated with precious fur such as mink skin, fox skin, raccoon skin and so on. It is the most expensive style in Ever brand. In the wake of numerous calls, the famous movie star white lily is wearing a snowy boots with luxurious fur and slowly enters the field, displaying the charm and luxury of the brand in a low key.

In addition, the design of the post-modern rivet elements, the combination of traditional embroidery technology and modern aesthetics, all these ingenious designs, make guests feel good and charming.

Professional craft creates high quality and good quality.

Professional craft creates high quality and good quality.

Ever's snow boots are famous for its exquisite workmanship and meticulous workmanship. If we choose the top quality Australian Sheepskin as raw material, we will do research and development in Sydney headquarters. This new product has also introduced some details after carrying on these traditions.

It is understood that the sole of Ever is a double-layer sole with EVA and TPR material, which is more durable and durable. The sole is specially provided with the front and back holes, which can strengthen the shoes, toes and heels, and make the shoes lighter. In addition, in order to prevent the wear and tear of shoes, Ever has specially designed a replaceable insole.

A pair of high quality shoes It will make feet more comfortable.

A pair of high quality shoes will surely make the feet more comfortable. Ever uses anti fatigue ergonomics wave curves to design sole and vamp, which reduces the bending resistance of the forefoot and reduces the fatigue of walking. It is precisely because of the details that the product of Ever can quickly win the consumer's love and trust after entering China.

Caring donation highlights corporate social responsibility

After the Ever new product unveiled, the scene lights suddenly darkened, and the host introduced the following special session of the conference: giving shoes to children in the village.

The donation of love shows the sense of corporate social responsibility. Only when the big screen is opened, a documentary film "pili village children's School Road" begins to play. The children's family in pili village is more than 200 kilometers away from school, and more than 80 kilometers are mountain roads. There are slopes, rivers and cliffs along the way. The breathtaking road is startling.

At the end of the program, when the children say that their wishes are "a good road and a pair of durable shoes", the scene personnel are all moved.

After the video broadcast, the famous movie star white lily pulled the hands of the children in the village of pili on the stage. Next, Ever leaders also took the stage and white lily together to hand the shoes specially made by Ever Australia to the children's hands, so that the children wished to wear shoes.

Ever leader kindly takes the children's hands.

Ever leaders are kindly holding their children's hands to encourage these dream children to go strong and change their fate through knowledge, and that Ever will pay close attention to charitable and public welfare undertakings in the future, so as to fulfill the social responsibilities of brand enterprises.

The guests applauded enthusiastically, and praised Ever for its positive performance in social responsibility, and expressed expectations for the sales boom after the launch.