CBME2012: Four Highlights Attract Attention

Asia's largest and global second

The twelfth CBME pregnancy baby show and CBME children's Wear Exhibition (hereinafter referred to as CBME exhibition) were officially opened at the New International Expo Center in Shanghai. As the most attractive annual business feast for the baby industry, every CBME exhibition has gathered the eyes of the whole industry.

Look at one: big brands gathered in one stop procurement platform

The scale has reached a new high and the display area has increased to 115840 square meters, an increase of 44% over 2011. It is estimated that 1200 exhibitors and 1900 brands will be exhibiting to attract nearly 90000 professional spectators from around the world in 80 countries and regions.

CBME will continue to play a role as a weathervane in the baby industry.

Exhibitors include: NUK, AVENT, Li Ying Fang, Pigeon, good kids, Combi, Chicco, red, yellow and blue, Barbara, piggy, Bella, yo yo hall, wooden play family, Royal toys, Wyeth, Heinz, biotech and so on.

The accession of many well-known enterprises has fully verified the wide influence of CBME exhibition in China's baby industry.

As a one-stop shopping platform for children aged 0~16, babies and pregnant women, professional buyers can purchase maternity products, lathes, toys, pregnant and infant food at the CBME exhibition site.

Baby clothes,

And accessories, gowns, underwear and accessories.

Two point: high-end research guide industry direction

As a guide for the baby industry, CBME has built a high-end platform for research on the basis of a deep understanding of the trend and trend of the development of the baby and baby industry.

This time, more than 40 authoritative industry giants will join the CBME Symposium and interpret the development trend of the baby industry from all angles.

The 2012CBME exhibition will be held at Kerry Hotel Pudong from 9:30 a.m. to 23:00 pm on July 17th.

According to the theme of the discussion, the pre seminar will be divided into four major sections: retailers, e-commerce, agents, and China's baby industry development forum.

The theme of the seminar is the hot topic of the current baby industry.

The CBME seminar is the best platform for pregnant and infant children to enhance their business vision, learn business models and expand their connections.

Three points: four highlights to promote industrial upgrading

Combined with the development trend of market fragmentation and specialization, the CBME exhibition in 2012 carefully planned four highlights, including the 4S concept store, cartoon licensing area, toy pformation and upgrading area, and organic food area.

After careful market research, the organizer will launch a 4S concept store with sales experience, personalized customization, after-sale maintenance and market feedback in the W1 hall. The CBME cartoon animation licensing area will showcase the world-renowned brand image of Disney, garden baby and so on. It will provide a bridge for cooperation between cartoon cartoon image owners and baby enterprises. Toys pformation and upgrading area will provide a showcase for the toy enterprises who want to expand the domestic market; and the frequent occurrence of food safety crisis will make green organic food become the darling of the market.

Four: innovative products lead the trend of innovation

In order to encourage independent research and innovation of pregnant and infant enterprises and win the future market, CBME has launched innovative product selection activities since 2008, leading the trend of innovation in the industry.

In 2012, a total of 85 innovative products with domestic or international patent certificates were attracted, and the number of competing products reached a new high.

The best people's innovation award was selected according to the online public and on-site voting. Meanwhile, the expert group's best innovation award was selected according to the expert group composed of the famous maternal and child Media Editor and the large maternal and child department store senior business.

After a thorough and comprehensive assessment and assessment by the former expert group, the G, a Dalian baby trading company, has been awarded the award of the best innovation award of the group of experts, the development of the children's children's shoes, and the development of the children's growth shoes of the good children, China and Shanghai.