Egypt'S Shanzhai Costume Appeared In The Olympic Games, But Nike Failed To Defend Its Rights.

According to reports, though

The Olympic Games just opened, but there are many things to add.

After the South Korean flag was mistaken for the Korean flag by the Organizing Committee of the women's football competition, the delegation of Egypt appeared in the Olympic Stadium wearing fake Nike.

Nike's Logo with Adidas zipper is a big surprise.

Nike sent a warning letter to the Egyptian Olympic Committee, but the effect was not obvious.

Many people wonder why International Olympic Committee does not come out.

More than 100 Egyptian athletes and Olympic Committee officials came in and out of the Olympic village.

But it was a big surprise. Even the carrad of the synchronized swimming team complained about Twitter. It was too fake and wore a disgrace.

It is Nike who is more angry than Egyptian players.

The reply given by Nike China is that Nike does not want such a product that does not meet the product standard.

At the Olympic Games, a letter of warning was sent to the Egyptian Olympic Committee, demanding that the other side stop immediately.

The Egyptian Olympic Committee ignored it, insisting that it was $300 per person and regular channel procurement, and presented a complimentary stance of Nike.

Zhao Zhen, a senior sports media man, feels that the Egyptian Olympic Committee is a little amateur.

Zhao Zhen: it has something to do with the political situation. The political turmoil will lead to the replacement of the Olympic Committee members. I feel that business developers are not very professional.

Otherwise, there will not be such a mistake. After all, it is better to identify it.

Nike stamped with anger, but the International Olympic Committee did not say anything.

Zhang Zhenpeng, deputy general manager of Beijing time international, once worked in the Beijing Olympic Organizing Committee. He said that International Olympic Committee has a global partnership program, including Adidas, Coca-Cola, Samsung and other brands. International Olympic Committee will focus on these brands in the arena.

Zhang Zhenpeng: This is the sponsorship system of International Olympic Committee. This system has a mature and complete guarantee method.

Our volunteers and staff are going to wear Adidas, and the timing points for Omega, and it's his.

Our restaurants use McDonald's, Coca-Cola is used for water, can't use hostile brands, there can be no KFC and Pepsi.

Zhang Zhenpeng added that each delegation's clothing sponsorship and International Olympic Committee's non-interference only require second points. First, there should be no commercial advertisements. The logo of all sports brands can only be 3 centimeters by 3 centimeters.

Zhang Zhenpeng: as for whether you are wearing fake or not, International Olympic Committee doesn't care.

Even if a delegation wears fake Adidas, it is also a question between Adidas and its delegation. International Olympic Committee does not matter.

Many Chinese brands such as Hongxing Erke, Jordan, PEAK and so on have also sponsored many Olympic delegations. Some netizens are making fun of it. Good Chinese brands help the Egyptian team.

PEAK CEO Xu Zhihua politely said that sponsorship depends on local sales.

Xu Zhihua: when we choose sponsorship, we usually have to sell to the local market.

In these countries, our sales in Iraq and Lebanon are good.

Sponsorship is also related to the promotion of local distributors.

As for Egypt, they did not come to me. After all, there were so many delegations that our products did not sell well in the local market of Egypt.

We speculate that the Egyptian Olympic Committee could not get sponsorship because the political situation was unstable from the beginning of 2011.

But 4 years ago, at the last Olympic Games, Beijing was sponsored by PEAK and did not need to wear old clothes to compete.

Can the Egyptian team, now heated by the media, welcome hundreds of free costumes?