Russia'S WTO Entry Will Seize Opportunities And Develop Chongqing'S Garment Industry

According to the rules of accession to the WTO, Russia will officially become the 156th member of the WTO (WTO) in August 23rd.

According to the agreement, after Russia's accession to the WTO, the average tariff level of Russia will gradually decrease from 9.5% to 7.4% in 2013, to 6.9% in 2014 and 6% in 2015.

The Russian market has maintained a relatively high growth rate in the global economic downturn and large shrinkage in European and American orders. For example, in the 1~5 months of this year, the import of Russian light vehicles increased by 15.3% to 427 thousand and 400 vehicles.

According to industry analysis, Chongqing's auto, textile, IT and other products can find business opportunities in Russia.

How to occupy the market? How to occupy the Chongqing market? In this afternoon's boss's tea, we interviewed local entrepreneurs from these three industries, Du Yi, vice president of automotive Limited by Share Ltd in Changan, Chongqing, He Conghua, chief operating officer of Chongqing Guohong communication digital Refco Group Ltd, vice chairman of Chongqing textile and Garment Association, Chongqing Angie Nia.

Huang Mingwei, chairman of the limited company, and Yang Guoqing, the representative of Chongqing foreign trade and Economic Cooperation Commission in Russia.

Target: Chongqing enterprises aim at the Russian market.

Reporter: how are Chongqing enterprises doing in Russia? How do they view the Russian market?

Huang Mingwei: Russia's light industry is lagging behind. Light industry products have maintained higher import tariffs, such as 12% of the tariff on wool textiles and 30% of leather garments.

Most of Russia's orders come to Russia through wholesale markets like Beijing, Heilongjiang and Inner Mongolia.

Because Russian merchants get goods through intermediaries, most of the profits from Russia's foreign orders have been taken away by middlemen.

A leather garment that costs only 130 yuan will be sold to Russian businessmen by more than 300 yuan by middlemen. The profits of Chongqing manufacturers are less than 1/2 of middlemen.

Market: "made in Chongqing" has advantages of cost performance

Reporter: what business opportunities do Russian enterprises bring to Chongqing enterprises? Do our products have any advantages?

Du Yi: after the tariff reduction, it will help Chongqing automobile reduce costs and enhance its competitiveness in the local market.

Huang Mingwei: the women's garments made in Chongqing are fashionable and novel. They are the leading ones in the whole country, no matter how meticulous or meticulous the workmanship is, so in the Russian market,

There is a great advantage. Therefore, when Russia joined the WTO, I would be optimistic about the prospect of Chongqing textile and garment enterprises going to Russia.

In particular, the brand clothing of our city, such as Angie Nia, baby pig, etc., should take the lead in grasping business opportunities and establish a clear brand image.

Bottleneck: brand short board restricting the entry of Chongqing enterprises into Russia

Reporter: what are the bottlenecks of Chongqing enterprises exporting to Russia? How do you occupy the Russian market?

Huang Mingwei: the bottleneck for our textile and garment enterprises to export to Russia is mainly focused on information asymmetry, and it is difficult to get export qualification and so on.

As the information is not smooth, the Russian businessmen are unable to establish direct contact with the textile and garment enterprises of our city. Therefore, at the Service Fair held at the end of this year, the Russian garment wholesalers are invited to come to Chongqing to join the meeting through the government platform.

The textile and garment enterprises in our city should actively strive for the qualification of foreign trade, so that the Chongqing clothing can directly enter the Russian market.

As Russian consumers demand more and more textiles and clothing, enterprises must pay attention to improving the design and quality of products.

Almost every month, I take designers to study and improve the design concept. After opening the Russian market, it is bound to attract more peers.

proposal

Finding out the local market is the key.

Yang Guoqing: IT, automobile and textile can all find opportunities in Russia.

But for local enterprises, Russia still needs to go deep into the investigation.

In the past, a car company wanted to sell its products to Russia, but it was stuck on certification.

Russia implements the European Union's safety standards.

Chongqing products need to pass certification before entering Russia.

How to certify? What are the standards? All of these require enterprises to do their homework well.

At the same time, Russia's consumption habits also need Chongqing enterprises to adapt.

The Russian market is highly polarised, and high-end and low-end products can sell well locally. For Chongqing enterprises, we need to take advantage of the precise positioning to occupy the market.

Russia's market openness is not as good as that of China, and local people are not very familiar with the rules of international trade.

Many ways of trade are not very standard. Enterprises need to deal with local traders for a long time before they become familiar with the local market.

Although Russia is entering the WTO soon, its tariff reduction still has a process.

It is best to send someone to stay in Russia for adequate analysis and investigation before entering the area.