Zhuzhou Lu Song: Leader Of Hunan Apparel Industry

When it comes to the characteristics of Zhuzhou, we must mention all kinds of gorgeous and gorgeous.

We must not mention the busy and noisy city of the Song Dynasty.

Zhuzhou is a city pulled by trains. The clothing features of Zhuzhou are also initially attributed to the advantages of pportation.

Costumes are the pride of Zhuzhou people. Zhuzhou people can be proud and enthusiastic to invite their relatives and friends here to buy clothes in front of their relatives and friends in the field.

In only 1.5 square kilometers of land, there are various types of land.

There are 40 small commodity market, more than 4000 famous brands at home and abroad (including more than 2400 general agents at the provincial level), 28 thousand clothing business operators, 100 thousand employees, 1 million 50 thousand square meters of business area, and are being rebuilt and newly built near 600 thousand square meters. This is the Zhuzhou Lu people's proudly apparel market group.

It has access to more than 150 passenger and freight lines across the country, and has been exported to more than 20 provinces, more than 230 counties (cities, districts) and 150 thousand sales outlets nationwide, and has established trade and strategic cooperation with Southeast Asia, Africa and Western Europe. The annual turnover in the market is more than 30 billion yuan. After over thirty years of development, the Hunan garment industry has become a leader in the apparel industry and an important pole in the national apparel industry.

Has won the "ten major wholesale clothing market in China", "China's famous clothing city", "China's commercial and Trade City", "China's clothing brand incubation base" and other authoritative awards.

The older generation may have heard the saying: Xiangtan's cloth, Zhuzhou's trousers.

This is the situation before 80s. Later, both cloth and trousers came to Zhuzhou.

Speaking of how Xiangtan's cloth moved to Zhuzhou, one is the superiority of pportation and the trend of the times. In 80s, Zhuzhou's staff members' investment in digging up the corner was very "fierce", so that most of the operators of Xiangtan's deputy secretary general in Xiangtan's market were dug to Zhuzhou and jumped out in front of the market and shouted abuse: "you are all robbers."

During that period, Zhuzhou people bought clothes very conveniently, basically they bought them in the market.

With the rise of wholesale markets one after another, many businessmen began to stop retailing, so they had the idea of "carrying a big black plastic bag into the market and posing as a buyer."

At this time, it seems that the clothing market of Lu Song and the citizens of Zhuzhou are getting farther and farther away, so many people feel that it is only a wholesale market.

Over the years, with the development of business philosophy, Chinatown took the lead in breaking the ice and set up a strategy of wholesale and retail business. After that, new markets such as Jin Di, the nine day, the earth and Jinlun started to open one after another.

At this time, some old wholesale markets such as ornate, intelligent, and ring city have begun to focus on retail.

Especially in 2010, it invested nearly two hundred million yuan.

The overall quality upgrading project began to work, through the overall improvement of the road and building facade of the clothing city, and the comprehensive promotion of greening, municipal landscape facilities, urban furniture setting, tourism matching and service. Now, a beautiful, complete walking city, a prosperous, fashionable, atmosphere commercial area and a first-class shopping city in China have been displayed in front of the world!

At present, Zhuzhou puts forward the strategic goal of "making hundreds of millions of apparel industrial clusters".

As the core position, the song song district has clearly put forward the development idea of "fashion culture center and fashion creative capital" which integrates design, processing, trading, exhibition, logistics, brand promotion and so on, and focuses on the implementation of the four major initiatives: "taking market promotion as the leading factor, taking park construction as the core, supporting industry as the basis, and brand as the soul".

The city will further consolidate the largest apparel market in central and southern China and the status of regional, state-level, and modern logistics centers.