E-Commerce Summit Held In Shishi, Fujian

A few days ago, stone lions clothing enterprise The electronic commerce Summit Forum was held on Shishi day. More than 100 leaders and members of the Municipal Economic Bureau, the Municipal Bureau of textile and clothing, the City Youth Chamber of Commerce, the city trousers Association and the city E-Commerce Association participated in the forum.

Online consumption will not replace the traditional store sales, but it is dividing up huge market share. The rapid development of China's e-commerce will make the textile and garment industry look: in 2012, Taobao's trading volume will exceed 10000 billion yuan, Tmall will break through 200 billion yuan, Jingdong mall will break through 100 billion yuan, and the annual turnover of these e-commerce platforms has exceeded the total GDP of some provinces.

Under such a background, textile as a traditional industry Clothing enterprise How can we enter the era of e-commerce? What is the development trend and future prospects of the e-commerce industry in men's clothing industry? How to focus on the growth of sellers in the process of online store operation? What are the rules of Taobao store operation? How do we play online sales? 2 men's clothing categories from Taobao, two, 2 business mentors and 2 Taobao university lecturers, through face-to-face communication, share their views with participants, so that we can have more confidence in the clothing enterprises to enter e-commerce, and the goal is clearer.

Shishi is famous for its clothing. It is China. Textile and clothing After more than 20 years of careful cultivation, production bases and distribution centers have formed a textile and garment industry chain with the core of garment processing and production, covering textile, bleaching and dyeing, garment processing, accessories, marketing and other fields, and the advantages of industrial clusters are obvious. The city has more than 3000 clothing and supporting industries, more than 2000 registered trademarks of clothing, and more than 10 thousand Fujian textile and garment enterprises, with the annual value of 50 billion yuan, which is formed by the stone lions and the surrounding areas of Jinjiang and Quanzhou. It is an important clothing sector in China and even the world. Shishi garments 50% exports, many international famous clothing brands, such as crocodiles, woodpeckers, Zhou Jai, Cardan Nu, etc. are all engaged in raw material purchase and order production in Shishi. Shishi has become an important part of the global apparel processing trade chain, and has become one of China's five major apparel sourcing bases.

In 2003, the international garment logistics distribution center with total investment of 1 billion 500 million yuan, the largest clothing professional market in Asia -- Shishi clothing city, was established in 2005 and has rapidly entered the ten largest wholesale clothing market in China and the ten largest innovation market in China. Take the cross strait textile and clothing Expo and leisure wear Expo as a platform, with stone lions. Clothing City As a center, it connects the Yuanyang pond fabric Market (one of the four largest cloth markets in the country), the clothing accessories market before the tower, the comprehensive market of garment accessories and fabrics and the clothing machinery market in the front of the ocean, forming a unique textile and clothing trade area of Shishi. In recent years, with a large number of large textile and apparel upstream projects successively stationed in Shishi, such as PTA with a total investment of 2 billion 238 million yuan and a total investment of 1 billion 200 million yuan, the 500 thousand silk spinning and so on, further accelerated the upgrading and upgrading of Shishi textile and garment industry.