The Main Points Of Clothing Retailers' Purchase

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When purchasing, you can't just look at the price.

The appropriate measure of the price of the goods should be based on its own position, otherwise the price is low, and the goods that are taken back are also not sold out, so it is the most important to choose the suitable one for retail.

For clothing retailers, it is important to consider how much profit a piece of goods can take back.

Determine the purchase according to the actual situation.

If the clothing retailer is located

It is a newly opened square, and it is not very prosperous. In this case, more customers should be retained.

At the same time, it takes into account the different styles of clothes that other stores run, and manages some foreign trade clothing or some stock goods to do, because the stock of tail goods has its special characteristics that can not be regenerated, and the possibility of hitting the board is very small, so that some customers can be well kept and trained into old customers.

How to determine the quantity of purchase?

New shopping malls, new stores, people's flow is unknown, stock should be conservative, as far as possible, "more money less, a small number of times" goods.

But when the new store opens, there is still a certain amount of stock to be prepared.

Rent is also a key factor.

Assuming that the monthly rent will be 10 thousand yuan, then it will be only a few thousand dollars for stock preparation. It is not very realistic; if the monthly rent is only one thousand or two thousand yuan, twenty thousand or thirty thousand yuan, the amount of stocking will be large.

Although it is a shop for purchase, it has to calculate the rental cost.

We must strive for a good wholesale price.

The biggest difference between wholesale and retail apparel is that clothing wholesalers have low profits in selling individual goods, and only by shipping a lot can they make money. Retailers sell a single product with high profits but less shipments than wholesalers.

At the beginning of the shop, most of the operators did not want to press too much goods, so they would choose only a small part of each commodity as a sample, and gradually understand the market demand of consumers through samples.

If the goods are found to be in great demand, they will decide to replenish the goods because it is relatively safe and risky.

But there is one drawback in this way, that is, when you buy a single product from a wholesaler, no one is willing to give you the goods, even if the price is higher than the wholesale price of clothing.

In this way, the higher purchase price plus profit of your product will inevitably result in your price being uncompetitive, and many customers will give up the purchase, which virtually interferes with your judgement on the market prospect of this product.

So before you do, you need to have a thorough understanding of the needs of the customers, and have absolute confidence in your choice of goods. In the process of purchasing, wholesalers give enough sincerity and confidence to strive for a good wholesale price with quantity.

Quantity of incoming goods should be controlled well.

The quantity of purchase includes many aspects, such as the amount of purchase, the type of merchandise purchased, the type and quantity of a single commodity, etc.

The first batch should be as many as possible, because you need to give customers a choice of products.

When you have a certain understanding of customers, you can lock in certain kinds of products, because funds are always limited. Only when you put money into a certain type of product, can you increase the quantity of a single product and ask wholesalers to give lower wholesale prices.

When you lock certain kinds of products, the number of individual commodities can be divided into display quantities, inventory quantities and turnover quantities.

For many years

The conclusion reached by experienced operators is that at least 5 single products must be able to maintain a relatively benign turnover of goods.

When you enter a product and sell well, you will soon need to replenish the product individually. No matter how much time and money you spend on it, it will cost you nothing. You will not be able to replenish the goods, but you will have to watch the customers leave with disappointment.

But if you enter 5 identical products, other products will probably need replenishment during the sale of the 5 products, so that you can replenish the goods one time at a time to improve the efficiency of replenishment, thus saving the replenishment expenses.

Be sure to get support from clothing wholesalers.

There are two factors that affect clothing wholesalers' support for you: the first is your first purchase amount, if you first purchase too little, wholesalers will think you have no strength; second is the frequency of replenishment, if you often go to wholesalers to replenish goods, even if the quantity is not large, but wholesalers still think that your goods turnover is fast, can bring long-term benefits for him.

The wholesaler's support for you will be announced as soon as new goods are available, and he may adjust the price automatically when he comes in next time.

And if wholesalers think you are an important customer, they will generally tell you that they are selling well in the near future. Knowing these quotes will make you more accurate in judging the market and customers.