Zara Speeds Up E-Commerce Development In Mainland China Online Store In September 5Th

Spain

The online store of brand Zara in mainland China will be launched today (September 5th). This is another milestone in the development of Zara e-commerce in the global market.

It is reported that Zara's online platform www.zara.cn will synchronize the sale of women's wear, men's wear and children's wear.

299 yuan free of charge for delivery.

It is understood that Zara online store goods and physical store prices are consistent, users can also choose to deliver goods to the home or sent to the nearby Zara store self distribution method, each more than RMB 299 yuan can be free of delivery fees, will also use specially designed environmentally friendly packaging to ensure the best state of service.

In addition, the Zara online store's return policy is consistent with the physical store: within a month from the time of sale, you can choose to pick up the door or return it to Zara shop free of charge. Zara has hired a professional logistics company to deliver the whole country.

Zara will also release new mobile apps, its concise style and online shopping experience designed specifically for mobile communications. At the same time, users can also query the same products by scanning labels.

Is there any cargo inside?

Now Zara online has been opened in 20 countries and has just celebrated its 2nd anniversary since it opened e-commerce in September 2, 2010, and Zara is also active on social networks such as micro-blog and Youku.

There are over 105 stores in mainland China.

Since Zara opened the first shop in mainland China in 2006 in Nanjing Road, Shanghai, it has developed to more than 105 stores, covering more than 40 cities in China, including Shanghai, Beijing, Tianjin, Shenzhen, Wuhan, Chongqing, Chengdu, Guangzhou, Guangzhou, Guangzhou and stock.

In recent years, China has grown into one of the most important markets of the Inditex group. It has more than 300 specialized stores and is one of the most widely developed markets in the group.

business model

Zara is known for its flexibility and fast response to popularity. It has a professional design team of over 300 people. The whole Zara design process is centered around the wishes and needs of customers. Its strategy is characterized by continuous updates: two times a week.

At the same time, Zara also attached great importance to shop design, window and interior decoration, excellent shop lots and so on.

It is part of the Inditex group. Inditex group is one of the largest fashion retailers in the world. It has more than 5600 specialized stores on 85 markets in five continents.

In addition to Zara, Inditex also has 7 fashion brands: Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home and, Zara.