Clothing Salesmen Visiting Customers

Clothing enterprises

Visiting customers and face to face interviews with customers is the most common and important part of salesmen's "win" sales, and it is also the most troublesome link for most salespeople.

During the contact stage, it is necessary to find out the needs of customers when establishing contacts and visits with customers, to present the recommended service programs to customers in person, after sales and after sales visits, etc., all of which require salesmen to skillfully use various sales techniques and interview skills to communicate with customers.

The effect of the interview is good, and the conclusion is reached with the customers.

Is there such a visit procedure or mode? If it has, in its "winning" selling stage, he will divide the sales process into four stages, namely, the initial contact, the demand detection, the submission of the proposal and the winning promise). The answer is yes, it is the "five step" visit method. It is applicable not only to different sales stages, but also to the sales personnel after sales visits.

The following is an example of a salesperson's first visit to a customer after the appointment.

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Address, thank each other to meet.

When a salesperson knocking on a customer's door and seeing someone who is going to make an appointment, he immediately addresses each other, introduces himself, and immediately expresses his thanks.

"Hello, manager Chen! I am the sales director of ABC company, Zhang three. Thank you very much for taking the time to accept my visit."

At present, the general performance of salesmen is to ignore the important details of giving immediate thanks to our customers.

Because it is the first visit, leaving a polite and courteous image to the customer, which is powerful for customers to feel good about you.

Besides, thank your customers and don't spend any cost.

Greeting and showing the intention of visiting.

After addressing and thanking, the customer immediately guides the salesperson into the conference room or other suitable place to exchange business cards.

After the interview, the two sides will take out their stationery, materials, such as pens, notebooks, laptop computers, company documents, etc. to prepare for the talks.

Here, sales staff should quickly introduce some greeting topics to greet customers.

The purpose of greeting is to create a more harmonious and relaxed atmosphere of conversation, and avoid entering the theme of talks immediately and the unexpected feeling of customers.

The content of greeting can be varied, such as football matches, weather, entertainment news, and visits.

The company's feelings and so on.

Of course, the greetings of the "win" sales master appear to be casual. In fact, they are carefully prepared and can cater to the interests and interests of the customers, and can quickly create a relaxed and harmonious atmosphere of the talks, and can quickly make the customer feel good.

How long is the greeting time appropriate? It depends on the object of the visit.

Generally speaking, customers have less time to greet customers from foreign capital companies, and have more time to greet customers from state-owned enterprises. They have less time to greet customers in economically developed coastal areas, and have a longer time to greet customers from less developed areas in the mainland.

The purpose of greeting is to create an atmosphere and make customers feel good about salesmen. As long as the purpose is achieved, they will naturally end their greeting, show their intention and enter the theme of the talks.

Presentation, introduction, questioning and listening.

This is the main part of the talks. Through two-way communication, customers will be able to understand know own company's products and services, understand the current situation of customers and find out the potential needs of customers.

In the first visit, even before sending a fax or email, the company and its products and services have been introduced to the customer.

The salesperson still needs to spend a certain amount of time to give a brief introduction to the client in person.