2012 Guangzhou (Xintang) International Cowboy Fashion Festival Conference Held

"2012 China Guangzhou (Xintang) international cowboy" Costume festival "A series of activities include: Taking the collective image of" Xintang Cowboy "to participate in the Guangzhou Fashion Festival, Guangzhou fashion week and the Canton Fair, holding the Xintang cowboy cup dress design and fashion interpretation competition, series of manufacturers docking conference and a series of forums.

Promoting "Xintang Cowboy" regional brand by convention and exhibition platform

The regional brand of "Xintang Cowboy" goes into Guangzhou Fashion Festival, Guangzhou fashion week and the "Canton Fair".

From 6 to 9, the government organized high-quality domestic enterprises in the Guangzhou International Fashion Festival and Guangzhou fashion week to hold the Xintang cowboy fashion exhibition. At that time, 26 denim textile and garment enterprises will display Xintang cowboy clothing products at Pazhou International Convention and Exhibition Center in Guangzhou.

From October 31st to November 4th, the government organized the quality export enterprises in the town to participate in the autumn trade fair in Guangzhou and held the "Xintang denim garment" special exhibition. It strongly supported the Xintang cowboy textile and garment enterprises to boldly "go out", with a broader vision and innovative thinking, to actively participate in the cooperation and competition in the international market, to expand and strengthen foreign trade exports, expand sales channels, enhance the brand's continued competitiveness and market share, and make the brand of "Chinese denim clothing famous town" in depth.

Run the competition and attract talents to enhance the "Xintang original".

From September to November, we selected talented designers and new models in universities and colleges across the country, including Hongkong and Macao Special Administrative Region, and recommended talents to photography, advertising, fashion, fashion media, model brokers and other industries. At the same time, we explored talents for the fashion design industry in Xintang, and provided a platform for talents to show talents. Xintang cowboy Clothing is healthy, spiritually, energetic, romantic, natural and passionate with Chinese characteristics.

By holding the "Xintang cowboy Cup" costume design and fashion interpretation competition, apart from setting up an original image, it is more important to build a platform for attracting talents to provide support for the original design level of Xintang cowboys.

Re inviting global suppliers

At the beginning of November, we will organize more than 80 strong global denim textile and garment buyers and large supermarket associations to visit the Xintang international denim textile city, the cowboy Innovation Service Center (R & D center), the cowboy culture exhibition hall, and the Xintang representative enterprises such as Guang Ying, Chuangxing, Xin Feng, Heng Yu, Bai Di and so on. We will hold the "face to face" interactive docking activities between Xintang cowboy enterprises and purchasers and purchasing consortia.

In the era of low market and high cost, manufacturers' face-to-face and product hands-on transactions can shorten the link cost and profit loss, save more time and improve efficiency, create a new channel for the "Xintang Cowboy", and build a practical platform in a more convenient way to the terminal consumer market at home and abroad.

Wisdom Summit Series and Industry Forum

At the beginning of November 2012, a number of industrial summit and development forums such as the "Cowboy brand development forum", "cowboy textile and clothing low carbon and sustainable development seminar" and "cowboy clothing industry chain conference" were held to discuss the economy, technology and culture of cowboy textile and garment industry, and guide cowboy enterprises to seek innovation in science and technology, management, marketing mode and so on, and continue to be stronger, bigger and better.

Textiles, clothing, automobiles and motorcycles are the three pillar industries in Xintang. There are more than 6000 industrial and commercial enterprises in the town, of which 4766 are denim clothing production and associated enterprises, accounting for nearly 80% of Xintang's industrial and commercial enterprises, and 300 million of cowboy clothing annually, leading to 220 thousand employment. In 2011, the output value reached 44 billion 262 million yuan, accounting for 49.2% of the industrial output value of the whole town, and the export of denim clothing was 1 billion 167 million dollars. There are more than 1000 denim brands registered, including Conway, Zeng Zhi, VTGOSS, Xi Wang, and arrow king.

With the development of social economy, Xintang has been included in the strategic planning of one of the "two central urban areas" of the key construction in Zengcheng. Under the circumstances of the rising cost of various production factors and the complex and changeable market environment both at home and abroad, the pressure of transformation and upgrading of Xintang Cowboys has been increasing. The government, enterprises and industry organizations are giving full play to their respective advantages to promote the transformation of "Xintang Cowboy" from the industrial cluster to the "cowboy fashion city" from the industrial production and OEM production.

Since 2002, China Guangzhou (Xintang) international denim clothing festival has been held every year, including cowboy fair, theme evening party, cowboy costume expert forum, cowboy costume designer competition, cowboy garment accessories textile and Garment Machinery Expo, cowboy image ambassador contest, economic and trade fair and so on. The theme of this year's cowboy Festival is "promoting industrial transformation and upgrading, creating cowboy culture brand". On the basis of integrating and continuing the resources of previous cowboy Festival, this cowboy clothing Festival activities cover many fields such as economy, science and technology, culture and so on, showing the charm and demeanor of Xintang cowboys from all angles and angles.