Dalian International Clothing Festival Highlights The Influence Of Large-Scale Professional Exhibitions

These years,

It is considered to be an important platform for overseas brands to enter the Chinese market, promote domestic brands and promote the development of local garment industry, and enjoys a high reputation in the industry.

In the current economic situation is not optimistic, the market demand is not strong, the Expo will still attract nearly 500 manufacturers from 16 countries and regions, more than 30 cities in the country, and more than 10 thousand traders from 32 countries and regions and more than 50 cities in China.

Nys media, a public relations company headquartered in Vancouver, Canada, brings 4 designers and works from the United States and Canada to explore the Chinese market.

They combine fashion and music to create the "charming Canadian world clothing and Music Fashion Festival" to display their works.

According to Cui Renjie, chief operating officer of Nys media, they brought 6 designers to Dalian last year. One of the designer's brand Juma has begun to produce products in Dalian and has opened a store in Adam. Braithwaite

According to statistics from the organizing committee, more than 700 international brands, including Armani and Zegna, have been imported through the Dalian fair.

In Marche, Italy, the "impression Markey" exhibition hall was set up to promote local handmade products.

Leather shoes, women's bags, etc.

According to Valentino Torbidoni, the Marche government responsible for the coordination and promotion of international relations, Markey is the world's high quality shoe and shoe-making City, and has a beautiful natural environment. With the help of Dalian international garment Festival, this platform hopes to promote mutual understanding between local enterprises and Chinese enterprises and promote the comfortable quality of life in the region of Torbidoni.

"Our product is not a big line brand, but the quality is very good, and the price is much lower than the first-line brand.

I believe that Chinese consumers will gradually realize that high-end consumption is not just a first-line brand, but also a second-line, three line brand, and the most important thing is the quality and personality of the product, "Dobie Doni said.

Optimistic about the potential of the Chinese market, Marche set up an office in Dalian in September 9th, which is the seventh office in the region in China.

Following the popularity of the "pnational professional buyers' Association" held in 2011, the organizing committee has expanded the scale of this activity this year, and increased the invitation and scope of overseas buyers. The buyers of this year's meeting came from 32 countries and regions with a scale of more than 100 people.

Yesterday morning's first purchase reached 35 cooperation intentions, of which 12 companies signed orders on the spot.

Zhang Wenting, general manager of Shandong Textile Co., Ltd., said that he began to take part in the Dalian fair in 98 years. Compared with the ordinary exhibition, the procurement meeting was very effective. He successfully signed two clients from Australia and France last year, and this year, he has reached preliminary cooperation intentions with three foreign buyers.

Thanks to the promotion of the Expo, the local garment industry in Dalian is developing rapidly.

Driven by the leading enterprises such as Dayang group, many famous brands have been nurtured locally. Pulandian, a garment industry gathered by the China Textile Industry Federation and the China clothing association, has been appraised as the "Chinese suit city".

In September 8th, the Pulandian municipal government signed five agreements with the Dalian clothing association, Dalian City clothing office, Dalian Industrial University and Dayang group to build a public service platform agreement for Pulandian's "Chinese suit city", with a view to providing more effective services to Pulandian garment enterprises and further improving the industrial level through cooperation with domestic trade associations, institutions and enterprises at all levels.

In addition to this professional exhibition, Dalian international garment Festival is also a festival for the people.

Since 1988, the Dalian international garment Festival has been successfully held for 22 sessions.

The clothing festival has been renowned at home and abroad for its modern internationalized color, strong clothing culture, festival festive atmosphere and fruitful economic and trade activities. It has played a positive role in promoting Dalian to build famous clothing cities, further opening up, strengthening international exchanges and enriching people's lives. It has become a brilliant business card and an internationally recognized brand of the city.

Last night's opening ceremony of the clothing festival, for the first time, organically integrated the three elements of performances, parades and floats to create a mobile and exciting parade.

In addition, "I want to dress up gorgeous dress," the Dalian citizen fashion model competition, "I am going to sing happily" Dalian folk music instrument competition, "dance melody I want to dance" Dalian folk dance performance contest, "colorful stage I want to play" Dalian folk drama quyi contest, "Rose I have to love," Dalian citizens wedding celebrations and other public participation in the activities have also appeared.

The fashion festival will last until September 13th, during which there will be world famous teacher fashion show, Dalian 2012 autumn fashion week, "Dalian Cup" youth costume designer contest, Chinese and foreign fashion show, Dalian place.

"The stars are shining in Dalian, the dream is round Donggang". Dalian International Fashion Music Fireworks ceremony, carnival parade, Dalian international friends City Youth Arts Festival activities, garden clubs and other major activities.