Dalian Geo Industry And Clothing Exhibition

After the 10 point, the citizens of the Xinghai Convention and Exhibition Center grew more and more.

Just the weekend, many people are running.

The factory sells directly, wants to clean up the inexpensive clothing clothing.

Xu grandmother, who has just bought two pieces of autumn clothes for her granddaughter, told reporters that the price here is cheaper than shopping malls, and the choice is larger.

Collective appearance, super low price.

As the highlight of the twenty-third Dalian international dress Festival, this year's Dalian geo industrial clothing exhibition is more than the previous year. The 300 standard booths are all in the form of special decoration. Among them, 200 stands of Dalian local famous exhibition area have been carried out "refined decoration" in a unified way, so as to display the clothing of the provincial and municipal brand clothing enterprises in a unified way, so as to expand the popularity of enterprises and improve the overall level of Dalian clothing.

Cao Yang, director of the consumer products industry division of the Municipal Commission of letters, told us that the participation of local brands in this exhibition is very positive. There are 20 enterprises and 23 exhibition areas, all of which are displayed by the boutique gallery. There are well known Sang Fulan, Si Fan, Ren Ping, Ding te and Fu Ge.

Construction, and some excellent young entrepreneurs have begun to build their own brands.

A professional tourist from Suzhou (costume designer) admitted that the design concept and marketing of Dalian clothing have made great progress over the past few years.

Progress is still in progress. Some clothing new products and OEM dumping products still have problems such as insufficient promotion, low market awareness, low price promotion and so on. Dalian's garment industry upgrading and brand building still have a long way to go.

Tian Ping, President of the clothing industry association, pointed out that at present, Dalian's clothing export is still dominated by OEM.

Despite the adjustment, Dalian clothing enterprises are strengthening their own brand building, clothing export has been adjusted from the original 90% to about 67% now, but the 70% ratio is still amazing.

Next, Dalian clothing enterprises should put brand construction in an important position, extend their tentacles to deal with fierce competition at home and abroad; OEM enterprises should pay more attention to the design and development of the R & D, market network and fashion trend, and accelerate the development from OEM to original brand.

Reporters learned in the interview that the Dalian geotechnical clothing exhibition has been held for the five time so as to promote Dalian.

To strengthen the brand building and market expansion of Dalian clothing, and form the group advantage of Dalian clothing.