2012 China International Home Textile Exhibition Reveals New Trends

2012 China International

When the curtain falls, it is also the time for home textile brands to give off the last "sunset glow" in this competition. It can be said that the popularity of the major brands will directly affect their sales in the next year.

On this gorgeous platform, many brands have incorporated the popular metal elements, the earth color system, the various colors and pparent processing techniques in the exhibition, and even used the whole soft decoration to create the unique atmosphere of the brand.

It is worth noting that many home textile brands no longer follow the trend, but are pursuing the popular elements while emphasizing the brand's own style.

From natural turn to luxury

From the trend of this year's exhibition, the trend of low carbon environmental protection and returning to nature has not stopped, but on the contrary, it has a strong sense of continuity.

The theme of "green love" released by the international trend last year has a common reason with the phrase "natural language" published this year.

With the return of nature, low carbon and environmental protection as the source of popularity, there are great differences and changes. There is a completely different atmosphere in the whole tone.

Unlike last year's "pure natural" refining, this year's refining is not only the green in nature, but the coloured flowers, plants and so on. Using national style techniques, splicing and colliding coloring are very brilliant. It's like being in a colorful and wonderful flower garden, feeling a warm and excited mood.

In this year's exhibition, there are also individuals.

To capture this, such as Vic home textile, Ya Mu home textiles, Fifth Street home textiles "return to nature" home textiles series.

Of course, when turning and changing, the home textile brand should also highlight its own style while keeping its fashion trend trimming and sublimating, leaving a deep brand mark for consumers.

From fresh to strong

Judging from the trend of the overall color, the color system released this year is much stronger than that of last year. Last year's color system was generally shallow, and it felt that there was a sense of refreshing from the "fresh breeze of Qing Dynasty". This year, except for the theme of "feminine taste" which is quite strong, "the senses are full", the color of the other three themes is becoming more and more colorful. All kinds of high purity colors make the fashion trend look exciting.

At this year's exhibition, the strong sense of color presented by the major textile brands is not strong. Many home textile brands have produced quite a few feminine features, such as blue silk home textiles, Mei Luo home textiles and so on.

This fresh and strong turn, though few people have set foot in it, is an exclusive trend worth trying.

From European to Chinese

After the precipitation and the experiment, the "Chinese style" sense of the world is already fashionable. In the exhibition, Dalian Dongli textile, which insists on exporting the European and American routes, has also broken out the "new Chinese style" series of home textile accessories for the first time this year. It has integrated its traditional Chinese elements into its exotic patterns, but has handled the whole feeling very harmoniously. The home textiles of Melo used "Dragon Robe" elements to create a series of home textiles that are full of nobility and "power". "Chinese style" has always been the mainstream of the industry.

Inspired by the color porcelain of the Qing Dynasty, the traditional Chinese culture and exquisite exquisite Suzhou embroidery techniques vividly demonstrate the romantic and juicy "Chinese style" and so on.

From the upgrading of many home textile brands from the export to the domestic market, it indicates the trend of "Chinese style" will continue to rage. Most of the Chinese style displayed before the public is originated from the Qing Dynasty. Chinese culture is extensive and profound. The culture of the Qing Dynasty is striking and strong, but it can not represent all Chinese elements.

Nowadays, many folk textile art left behind is losing. If we do not have the determination to protect and inherit, we will lose more and more Chinese characteristics.

From the sunset to the sun

Recalling and tasting all kinds of home textile products at this year's exhibition, we find that we never lack the pace to follow the fashion, nor do we lack the keen sense of fashion trends. The only thing that lacks or needs to be strengthened is precipitation.

At this exhibition, many traditional home textile art shows, but there is no market prospect. Fortunately, the traditional home textile art has been "unemotional". Some people who insist on inheriting have been quietly sticking to this last position, so that these precious traditional arts will not be draining away.

In this fashion trend, it is very important for the industry to regain the traditional "sunset" into a "rising sun". Once again, the expansion of the idea of "regaining traditional art" will show that the home textiles will also be like the morning sun.