Visit ROMUS Footwear CEO Juan Carlos Romero

in the capacity of ROMUS The president of the footwear company, Mr. Juan Carlos Romero, feels steady and sincere. A dark suit looks very solemn. The dark coloured round neck shirt with a fashionable inner lining makes Juan Carlos Romero look more conscientious. The dialogue with the Juan Carlos Romero makes us always feel a professional spirit of professionalism rather than a boss's shelf.

　　 Juan Carlos Romero Questions and answers about shoes (Carlos)

Reporter: what kind of shoes do you like, what kind of shoes do you wear and what brands do you have?

Carlos: I'm used to wearing ROMUS shoes, because their style and comfort are excellent. Sometimes I wear some shoes produced by other companies. I usually change the inside of my shoes before I wear them.

Reporter: as a manufacturer, which aspect of shoes do you think is the most important, for example, which is more attractive and comfortable?

Carlos: shoes The most important thing is style, comfort and quality. Generally speaking, fashion and comfort are difficult to achieve when designing shoes. We will take comfort as the ultimate goal. For example, pointed shoes are not good for people's foot health, so ROMUS will not develop pointed shoes. Many middle-aged women are more or less suffering from foot diseases, mainly because the shoes they wear do not fit well and cause poor comfort.

Reporter: how does your brand guarantee the comfort of shoes?

Carlos: as we said in the special report of Beijing, the comfort of shoes is the result of the complex interaction between mechanical properties and insulation performance in many aspects, including weight, temperature, humidity, softness, pressure distribution, friction, rotation, fit, stability, absorption of impact and other factors. We solve all these problems from the shape, materials, including shoe upper, sole and lining, and ensure the comfort of shoes.

Reporter: what is the market position of your brand in Spain? What is the consumer group to enter the Chinese market?

Carlos: our target group in Spain is from middle to high class, and so is China.

Reporter: does the Chinese market consider the foot characteristics and aesthetic preferences of Chinese people?

Carlos: whenever we are trying to develop a new market, we will do a comprehensive statistical investigation. In addition, we also approached the Spanish IBV physiological Medicine Technology Association to scientifically measure the feet of Chinese people and make comfortable shoes suitable for the Chinese market.