After The Long Holiday, Domestic Online Shopping Is Now On The High Tide, And The Sales Volume Of Online Shopping Shoes Has Surged By 40%.

The online shopping market, which is affected by the "eleven long holidays", will usher in a shopping climax after the holidays.

The orders and sales volume of Tmall, Dangdang, fan Ke, excellent purchase and other major online stores have increased by a different margin, the largest B2C in China.

The online shopping mall, one of the e-commerce platforms, showed that orders began to pick up from 10.4, and today's orders grew by more than 40% over the same period, the highest peak in recent years.

The report shows that eleven weeks ago, the online shopping market had a peak wave of consumer shopping. The sales volume of pre shopping online shoe city increased by about 35% compared with the normal day, but the sales volume of online shopping market was relatively low after being affected by the "eleven long holiday" outing and people's holiday shopping habits.

With the return of tourists to the city and the start of a new round of promotional activities by major online traders, the sales volume of the main e-commerce websites in China has risen differently from 10.4.

From excellent purchase

The data also further verified the above situation, and its holiday orders continued to grow from 4 on the first half of the "eleven long vacation" after a slight fall, and the order grew by more than 40% over the same period.

Compared to pre holiday shopping climax, there is also a marked increase.

A variety of autumn and winter new shoes and clothing sold out.

Su Huiyan, a senior analyst at Ai consulting, pointed out that the peak of the online shopping market is contrary to the traditional shopping malls on the line. Before the major holidays are the climax of its sales, people are affected by people's buying habits during holidays.

However, as the Internet gradually changes people's consumption habits, the major online shopping malls, apart from the price advantage, are constantly upgrading the quality and service of their products. The gap between the online and offline markets is also shrinking.

More network operators have also seen this trend and launched a wide range of promotional activities during the eleven period.

One of the largest B2C shoe and clothing business platforms in China, the "eleven long holidays" of the online shopping mall, launched the golden egg, the first coupon, and the preferential measures for placing the order. The coupons of 20 yuan to 200 yuan are issued. There are different strength discounts for many new autumn shoes, such as BELLE, Teenmix, Lies Dan, Nike, Adidas, CAT and so on. Besides, new user registration can also get 100 yuan worth of coupons.

At present, the new product rate of excellent shoe online shoe city has reached 70%, tens of thousands of Nike,

BELLE, Lies Dan, Columbia, Mai le and other famous brands 2012 autumn and winter new shoes and clothing has become the main selling role of excellent purchase.

In order to meet the diversified needs of consumers, the newly opened "superior product flash shopping" channel, all kinds of famous brands are worth a lot of time, and they have more advantages in price. And all kinds of limited edition shoes and clothing products give consumers more choices of flash buying.