How To Win The Battle Of Clothing Marketing

There are no if and no assumptions on the battlefield.

When clothing has entered the stage of implementation, every drummer must be trampled. If it is wrong, it will miss and opportunity will never come again.

It can't be like a sand table, and it can be pushed back.

If there is no clear planning and layout, there is no correct direction, right.

And the correct steps, the correct command and execution, and the chances of success by fluke and hand to hand are negligible.

If we do not know where the enemy is, or even who is the enemy, or on the battlefield of trousers, such a war is doomed to lose, unless there is an opponent who is worse than himself, more unlucky and less aware of rain.

The market opportunity is always only once, so we can't go to gamble and pray, but we can only use the usual training and quick response. Matsumatsu's team is vulnerable. The inexperienced team is God's hand to the opponent.

Think clearly, do well and put things in place.

Every step, every part and every detail will not pass. Success will smile at us.

After the hard work, they will enjoy the sense of accomplishment in clothing marketing.

Use the double-edged sword of price

High, large space is the advantage of clothing sales, such as individually priced clothing, only this one can recover almost all of the good mountains and rivers.

At the same time, because of high price, low consumption is also a disadvantage of clothing sales. For example, some reagents, consumables and high-end clothing bundled with fixed price, some medical insurance clothing also has the limitation of payment limit, and some hospitals also have the limitation of sales amount.

The price is always relative. For example, some manufacturers of the same quality clothing, the first manufacturers to reduce prices may not win if experience and network resources are not in place. However, the garment enterprises that insist on the emperor's insisting on never reducing prices may not be able to laugh at the end. They must keep pace with the trend and maintain relative competitiveness, or at least the space is not out of date.

Having a strong emotional foundation with customers often helps the sales force to share part of the policy pressure, but if the interests and rewards deviate too much, it will also wear away the defensive line and shake the fort.

Whether the policy adjustment is generally applicable or whether the output and emphasis should be ensured should be complementary to each other, but also depends on the cost situation and the specific sales situation of the garment enterprises.

Abandon the car and know how to choose.

Clothing marketing should not only dare to fight, but also know how to choose. When the part of the low-lying land has been below the normal price to maintain the bottom line, we must give up decisively and give up the local security bureau.

If local consumption is too high and there is a risk of disrupting prices, it can also slow down, save the country and save the country.

The strategy must be clear and clear.

Some clothing enterprises novice rush on the road, confused, watermelon sesame is not clear, pick sesame, lose the watermelon, the gain outweighs the gain.

The linkage of the whole network is not limited to just one city, one pool and a temporary loss. Instead, it leads to a whole body. With the first drop, there will be second or third.

Forever pain.

Sometimes, in the stalemate stage, the market needs to be started step by step to deceive and confuse the opponent.

Middle and low end

Entering is expansion, especially exclusive or near exclusive clothing, which will be a great benefit once in a blue moon.

The price of high-end clothing depends on the price of clothing, especially in some parts of the garment which is not in the base area, which is bound to involve the maintenance of the net price and whether the price will continue to depreciate in the later stage.

If you do not affect the overall price of hanging nets, the basic medicine must be an opportunity.

If it affects the overall price, we must make a good choice of marketing strategy.

The basic medicine is based on scale effect, and it can only compare profits and advantages of scale.