Clothing Display Principles For Infant Clothing Stores

The good display of infant clothing can improve the grade of the whole shop and give people a sense of pleasure.

But the poor display of infant clothing will reduce the grades of shops and give people a feeling of disorder.

Comparing the two, we can see that the benefits of infant clothing display directly affect the business of shops.

For infant clothing stores, how should infant clothing be displayed? What is there?

Can we follow it?

Obvious principles

All infant clothing in the store must be clearly visible to the customer and let him make a judgement about whether to buy or not.

To make infants and young children's clothing display obvious to customers, we must: first, infant clothing should be positive to customers, especially infants and young children's clothing price tags should be positive to customers, POP tag production is clear, accurate placement; second, every infant clothing can not be blocked by other infants clothing; third, under the shelf is not easy to see clearly displayed infant clothing, can be tilted back to display, to facilitate customers to watch.

The principle of easy to handle (easy to play and easy to release) principle

When displaying infant clothing, a gap of 3-5 cm should be left between the upper partition and the upper partition, so that the hand of the customer is easy to enter and conveniently put back to the original place.

Full display principle (full rack full play principle)

The infant clothing on the shelf must be constantly and adequately put on display, giving customers a good feeling of infant clothing, so as to attract customers to buy, while reducing the stock in the warehouse and accelerating.

Turnover.

FIFO principle

When infant clothing is displayed on shelves for the first time, with the continuous sale of infant clothing, it is necessary to provide supplementary display for infant clothing, and supplementary display of infant clothing should be carried out in accordance with the principle of first in, first out.

Display method: first, the original infant clothing is taken out, then put into the supplementary new infant clothing, and then the original infant clothing is displayed in front of the infant clothing.

For formal dress and men's clothing, size classification in the similar design style can make men who pursue simple life choose their clothes easily.

This method can guarantee the freshness of infants' clothing to some extent.

Associated display principle

Similar infant clothing or different categories of complementary infant clothing are displayed together to facilitate customers to buy.

Attention should be paid to the related infant clothing, which should be displayed on both sides of the corridor, and people will always be related to color.

Each color corresponds to the corresponding psychological feelings, such as cool blue and purple, which can give people a sense of calm and elegance. Warm colors, red, orange and yellow can give people warmth or display on different shelves on the same channel, in the same direction and on the same side, instead of being listed on both sides of the same group of double sided shelves.

Longitudinal display principles for similar infant clothing

Similar clothing should be displayed vertically (vertical display) to avoid horizontal display.

The advantage is that the vertical display will make the same kind of baby clothing in a linear series, which can make the customers more easily select the products that meet their own income and taste, and facilitate the customers to complete the purchase process.

Reflecting the rich sense of infant clothing, it will play a very strong promotional effect; at the same time, the vertical display of similar infant clothing will make the same kind of infant clothing enjoy the sales benefits of different sections on the shelves, so that the same infant clothing or the same brand infant clothing will be placed in a single position due to horizontal display, resulting in good or bad sales.