The Window Display Of Clothing Enterprises Should Be Artistic.
Pay attention to
Clothing enterprise
The art and collocation effect of window display must have a certain storyline. Before we do the window display and display of clothing enterprises, we should have a good idea of the window display scenes of the entire clothing enterprises. What kind of theme do we want to do? Whether it is business entertainment or urban classics, or tourism and leisure, planning the corresponding story plots, and displaying the commodities displayed in line with the style of this brand, reflecting a certain sense of beauty and reality in life.
We should pay attention to the placement of props and models. The release of models and props is one of the factors that restrict the beauty of window display in clothing enterprises. The layout of models and props should be characterized by a far, near, high and low level and the beauty of being scattered. We should strive to create a comfortable aesthetic feeling for customers in the visual sense, just like the composition of oil painting still life.
Generally speaking, the overall composition of window display in clothing enterprises is triangular composition. The overall feeling is very stable and stable.
We should pay attention to the style, color and background of the POP. The display of the model clothes should be harmonious with the display of the background POP, and the color of the props should be echoed.
For example, the background shows the beach scenery. The clothes we want to show are the kind of beach leisure. For summer clothes, we can intuitively reflect the color of summer, use cold clothes or light pink colors to bring consumers a cool summer sensation.
In view of the promotion of clothing enterprises
Window display
The clothing displayed on display will show the clothes to be promoted, and the promotional items on the background or windows can be used as a reminder. The color of the background POP must have a strong impact. We should use some bright colors to interpret the atmosphere of promotional activities.
To dress the model, we should pay attention to details. After we dress the models, we should deal with the wrinkles of the models, and reflect the natural beauty. Now it is not a rough style but a fine marketing era. The output is not the heaviest quality, but the most important thing.
They listen to specious facts, which actually cover the true meaning of CM marketing.
It gives the reality of the model display effect, so that the window display scenes of the clothing enterprises are more alive.
We should pay attention to the creative design of window display and display in clothing enterprises. Creativity plays a decisive role in the display and display of clothing enterprises. The window display of creative clothing enterprises will make consumers deeply impressed by the brand, so that the brand image can be embedded in the hearts of consumers, bringing unexpected artistic and advertising effects.
It is necessary to master the time and frequency of changing window display and clothing for garment enterprises. To keep the freshness of window display for good clothing enterprises, it is necessary to regularly change clothes and display model composition, avoid visual fatigue of consumers, and give consumers the feeling of new products being put on shelves.
According to the different conditions and goods, the replacement frequency is at least half a month, at least a week. Too long clothing replacement is likely to cause the visual fatigue of customers. Too fast replacement can easily cause customers to be dazzled. Therefore, clothing enterprises display window replacement time to be well controlled.
However, for the new arrival of goods in season, it is necessary to display and display according to specific circumstances, so as to ensure the timeliness and freshness of the display of new products in the clothing enterprises.
Consumer
Enter the shop.
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