Purpose And Principles Of Clothing Display
The definition of clothing display is a way of visual expression. Using various props, combining fashion culture and clothing positioning, we use various display techniques to show the characteristics of goods.
The display of clothing should change with the display method and the way of shopping.
Reasonable commodity
Clothing display
It can play a role in displaying commodities, enhancing brand image, creating brand atmosphere and enhancing brand sales. These are the basic meanings.
The main purpose of clothing display is to improve the visual effect of store products and highlight the brand style.
Increase sales of goods.
To attract customers to watch and touch.
It can be said that experience is everywhere.
Under the experience marketing mode, red will give people warm and joyful, and there is a festival atmosphere, symbolizing "Chinese red is red companion".
The design of facilities will also affect the mood and mood of every employee, and naturally affect the interaction process between service staff and customers.
How do experiential marketing companies improve customer satisfaction and win over customers?
clothing
Chen Li can give customers a refreshing feeling.
The basic principles of clothing display.
According to the color system (a variety of colors): a variety of styles, the same color clothing display, so that the entire shop display theme clear, generous.
It has a strong attraction for customers to direct the audience.
According to the money color series: when the section is the best seller, it can enhance the promotion effect.
The theme should be clear and emphasize the momentum.
This information is conveyed to customers, helping customers find the key points and prompting customers to make choices.
Balance: the principle of balance can produce visual stability and convey consistent visual effects.
First determine the central column, then balance the two sides, and balance the garment display.
After the product is sold, a regular visit will be made to see if the product is consistent with the expectations of the customers. At the same time, customers should collect all kinds of suggestions and deficiencies to improve the products so as to speed up the development of new products.
Stereoscopic: using different
Clothing brand
Display supplies make the whole costume display mask three-dimensional.
The two or three piece suit can increase the sense of three-dimensional and highlight the sense of color.
Using plastic bags and soft paper as filling material has a strong sense of three-dimensional.
Use the combination of upper and lower width and narrow fall to change the display area of clothing.
Diversification: the combination of clothing accessories, such as shoes, belt and hat scarves.
The overall effect is diversified, enabling consumers to enjoy a wealth of interesting visual enjoyment.
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