Seven Wolves Will Continue To Go Hand In Hand With The Personages Of All Walks Of Life To Deduce The Character Story

In November,

The series of activities will be officially launched, and the seven wolves will continue to work together with celebrities in all walks of life to deduce character stories, so that consumers can feel the charm of "character" more deeply through listening, expression and participation.

Seven wolves during the China International Fashion Week in late March 2012

Together with Huayi Brothers, we brought a visual feast for the "character city" in Beijing 798. With the launch of the new "character men's clothing" concept in the second half of the year, the seven wolf wolf men's new "Four Heavenly Kings" collective appearance, especially Li Chen and William Feng's two red Xiao Sheng's joining, let the masses of consumers feel bright at the moment, and feel the comprehensive upgrade of the seven wolves brand image.

At the end of the year, the "seven wolves character storm" will usher in its third climax - the "character celebrities" annual awards ceremony.

Universal Declaration of character

From November, the seven wolves will collect the declaration of public character through the Internet. Regardless of grass roots or elite, in the humble room or high court, they can pay attention to the official micro-blog of the wolf wolf men's clothing, release their own character Manifesto and share it with their friends, carry on the character pmission, get the seven wolf gifts, and at the same time, the seven wolves will find the personages of all walks of life in China through the media, Internet and other channels, invite them to speak their "character Manifesto" and share their character story.

In addition,

In Shanghai, Guangdong, Jiangsu, Zhejiang, Sichuan, Fujian, Guangxi, Liaoning, Jilin, Heilongjiang, Heilongjiang, Heilongjiang, and so on, the consumers will have the opportunity to participate in the "seven wolves character declaration" interactive activities, and the lucky 7 winners will also be invited to attend the awards ceremony.

Bright stars of character

In mid December, the annual awards ceremony of the seven wolves character personages will be presented in Beijing, which will recognize the outstanding representatives who have achieved extraordinary achievements in their respective industries and show the extraordinary character of Chinese men.

This award ceremony can be seen as bright stars. Apart from inviting representatives from all walks of life, Zhang Hanyu, Honglei Sun, Li Chen and William Feng, the four spokesmen of the seven wolves, will come out collectively. As a strategic partner of the seven wolves, some of the Huayi Brothers will be on the stage in the grand ceremony.

In addition, it is learnt that the program of the gala evening party is also carefully selected and deeply involved in character and charm.

Character life China sees

Character is the unremitting pursuit of dreams and perfect life, and struggle, responsibility, perseverance, grace, wisdom and so on are the different aspects reflected in the process of men's unremitting pursuit.

Therefore, men are more than one side, but character is consistent.

Everyone is pursuing, everyone has his own character. Everyone has the side of showing himself and moving the world.

The seven wolves are looking for such a group of people: they are high-profile, low-key, positive and successful, and constantly challenge the new heights. They pay attention to the quality life and external image of their own identity, rich experience and extensive knowledge, so that they can know more about authenticity and appreciation after precipitation. They inherit traditional Chinese culture, and also have a global perspective, willing to embrace new things and accept new ideas.

These people are the "character celebrities" advocated by the seven wolves.

As the leading brand of Chinese clothing, the seven wolves also injected the "character" gene into their products at the same time, attached importance to the quality and style of the products themselves, and devoted themselves to satisfying the real needs of consumers.

Deep cooperation between the seven wolves and DuPont, 3M and the American Cotton Association has spared no effort in attracting international designers to establish independent design teams in the same industry, and the efforts made by the retail Institute to enhance the terminal retail services. All these are aimed at creating value for consumers with "character" products and services.

From "made in China" to "created in China", from "men to more than one side" to "character men's clothing", the seven wolves hope to touch the broad world of their hearts through the men's surface, so as to stimulate the original vigorous energy, absorb the western modern ideas, blend the Chinese and Western ideas, and bring together the magnificent image of Chinese men, so that China can see and let the world see.