Many International Top Brands Aim At Yantai Consumers.
Do you remember that "devil wears Prada (Prada)"? It is no longer a dream to wear Prada (Prada) shoes and back Chanel (Chanel) bags in Yantai. According to the statistics of the Commerce Bureau, there are 18 international top brands in the world's top 100 luxury goods.
Yantai
Foreign brands have reached 145 stores.
Zhenhua commercial building Coach (Kou Chi) has more than one million monthly sales.
In the Zhenhua commercial building renovated and renovated, the reporter saw the international brands of Emporio Armani (Emprio Armani), Hugo Boss (Hugo Bosse), Coach (Kou Chi), Michael Kors (Michael high), CLARINS, Clinique and so on. According to the staff, the sales of these international brands have been very good after entering Zhenhua, and the staff of Michael Kors (Michael Gao Shi) said: "many people in Yantai know this brand, and some even come back with our home brand's package. This brand is more affordable than other international cards, and it belongs to the commodity with higher cost performance.
Our daily sales are almost 2, 30 thousand or so.
The reporter came to Coach (Kou Chi) store, and saw several customers were shopping. Each shop in the shop had one or two service staff patiently explaining, and would deliver the business cards after the customers left.
When the reporter asked whether the customers saw more or bought less, the staff told reporters: "our Coach (Kou Chi) average price is around three, four thousand yuan, each commodity has a relatively complete color and variety, many customers are repeat customers, the average monthly sales volume is around 1 million, every month we will have new product updates."
World Trade Department Chanel (Chanel) is the most expensive 30 thousand and 6.
In the world trade department Lennox luxuries department store, the reporters saw luxury brands such as Prada (Prada), GUCCI (Gucci), Chanel (Chanel), Dior (Dior) and so on. According to the staff, such luxury stores are also available in Hongkong, so that customers can choose and compare different brands of goods in a store and have more chances to choose.
The most expensive bag in the shop is Chanel (Chanel)'s hot season sales, RMB 36 thousand yuan, the cheapest are several brand key chains, about a few hundred yuan.
The staff told reporters that the customers who came to buy bags were sent to others, others chose their own bags, and the number of people who came to buy bags also reflected the maturity of Yantai luxury purchasing groups.
In the shop, the reporter saw Ms. sun, who came to buy bags. Ms. Sun told reporters: "buy this before.
Luxury package
It's all through friends buying abroad or buying on the Internet, but sometimes they will encounter imitation packages, or if they do not like it, they will not be able to change them. The store of the world trade is updating at a fast speed. It can be tested on the spot, and it can be changed if it doesn't like it. It's very convenient for me.
More support policies for international brands to enter Yantai
At present, the large commercial vehicles such as Yantai's expensive and Bai Hong, Parkson, Ginza, Jia Shi Ke, Shimao department store and sunshine 100 have been put into operation. The construction of COFCO, such as big Joy City, big business Mackay, Wanda city square, Pacific department store, red star Mallon, Xintiandi City Square, Yin Douxin city square, the Mixc and other commercial complexes, has significantly enhanced the attractiveness and bearing capacity of international famous brands.
At present, the city has approved 643 foreign-funded stores and 145 foreign brand stores (counters). Among the top 500 brands in the world's top 500 brands, 18 top international brands and more than 20 international second-class brands have landed in Yantai.
For luxury goods lovers in Yantai, they will be able to buy international brands such as Gucci and Prada at home later.
It is understood that Starbucks and LV will also be located in Yantai. The next step is to arrange for the deployment of our city to strive for the introduction of the "opinions on accelerating the introduction of international commercial brands" as soon as possible.
Policy support system
We should increase the support policies for international brands that are located in Yantai.
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