China Shoes Factory Relocation BELLE Optimistic About Domestic Market

In recent years, more and more

The relocation of factories to foreign countries, especially in Southeast Asia, is the biggest shoe producing and exporting country in the world.

Has China lost its competitiveness in the shoe industry?

Rising costs "forced" shoes enterprises

Let's take a look at the internal causes of the migration of Chinese shoe enterprises: the rise of labor costs.

With the rise of China's overall economic level, housing prices are rising rapidly, the urbanization process of rural areas is speeding up, and people's living costs are getting higher and higher. Low wages can no longer meet the needs of life, and wages have to rise.

At the same time, the basic popularization of compulsory education, the vigorous development of higher education, the blossom of adult education and training, the improvement of the overall national quality, the less and less cheap labor force in the process of pursuing quality life, and the situation that enterprises can get huge benefits can only be the old yellow flowers and become a more and more distant memory.

The rising cost of raw materials in China.

At present, domestic raw materials such as cotton yarn and leather have risen to a great extent, and the global economic recession has led to a decline in consumer confidence, which makes it difficult to raise the price of shoes and the profits of enterprises are compressed.

Southeast Asia is not a low-cost paradise.

Southeast Asia and other regions still can provide a lot of cheap labor, the land cost is lower than that in China, and can also provide cheaper raw materials, from the aspect of production cost, competitiveness is stronger than China.

At the same time, in recent years, many countries in Southeast Asia and other regions are also increasing their efforts in attracting foreign investment. They have extended their "olive branch" to offer preferential policies to investment enterprises, such as low tariffs or even zero tariffs.

Exports and so on.

In addition, there are many ports in Southeast Asia and convenient pportation at sea, which is also a great advantage for export enterprises.

On the one hand, domestic production costs remain high. On the one hand, there are low-cost labor, venues and raw materials, as well as a large number of preferential policies in Southeast Asia. Under the influence of internal and external forces, many shoemaking enterprises are "normal" to move out.

There are opportunities for development in China.

Is the company moving or not? Let's look at the choice of BELLE group, the world's largest shoe manufacturer in Shenzhen.

When many shoe companies go out for development, BELLE chooses to stay in China, because many of the domestic conditions are more suitable for them to become bigger and stronger.

First of all, BELLE has formed a good market system in China.

China is the largest shoe market in the world, and there is no doubt that BELLE has devoted a large part of its energy to developing this market. Large investment has established a direct selling network covering most parts of the country.

At present, BELLE has more than 1.5 million full investment stores throughout the country, forming an integrated market system of production and marketing with independent maneuver, quick operation and sensitive market reaction.

Domestic supporting facilities are more suitable for spreading channels.

For the time being, the stable environment and efficient logistics in China is a great advantage over Southeast Asian countries, making it easier for enterprises to form a perfect channel for purchasing raw materials and selling products.

In addition,

The higher level thinks that China's workers are the best, skilled in production, and conscientious in their work attitude. As long as they give preferential treatment, they will be able to work hard and work hard and do their work well.