Top Ten Brands Of Thermal Underwear 2012
China's thermal underwear is a very developed industry. With the development of economy, our underwear industry has been integrated with the world, and successfully occupied a market in the world. Therefore, more brands will enter the global market.
(1) north polar warm underwear: North Polar fabric is the earliest brand of thermal underwear in China. It belongs to Shanghai Sai Yang International Group. It was set up in 1997 and was founded in 1998. It is the first large-scale private enterprise engaged in the development and production of thermal underwear in China. After the advent of the product, relying on the advanced technology concept, excellent quality and popular consumption, it quickly occupied the market with the trend of riding a dust. In 1998, Saiyang entered the thermal underwear market by riding the dust, and hit the brand of "north polar fabric". It pioneered the use of "super fine silk fiber" in its products, and sales volume soared and won. Zhao Benshan, a spokesman for his image and a famous Chinese performing artist, is a slogan that says "fear of cold is wearing North American wool, and people all over the world know it". In the past 14 years, North China has obtained "China famous trademark", "state inspection free product", "China Consumer Association 3.15 mark commodity", "Shanghai famous trademark" and "national brand". clothing Dozens of honors, such as the advanced unit of the Standardization Technical Committee, the main drafting unit of the national standard for thermal underwear, have more than 20 patents, and a large and complete sales network composed of more than 5000 dealers at all levels, creating a total of about 80000000 sets of marketing myths.
(two) three gun thermal underwear: Shanghai three gun group was founded in 1994, mainly produces three gun brand high-end underwear series, products are exported to more than 70 countries and regions in the world. High tech + large volume + serialization is the three outline of three gun new product development. After years of efforts, the three gun group has formed a market-oriented new product development and technological innovation mechanism, and set up a three level technology center at the municipal level. Aim at the world's advanced level, develop the three gun underwear with the leading trend, and launch a new product that has aroused social sensation every year in many new products: soft and warm cotton sweater trousers series, cotton cool cool yarn underwear series, thin wool underwear series, milk silk underwear series, children underwear series, three gun T-shirt series, soft cotton Lycra underwear series. The three gun underwear is suitable for men, women and children to meet the needs of spring, summer, autumn and winter. In recent years, the children's children's wear and juvenile underwear series developed with Wouter Disney's company have also won wide attention in the market due to its high quality fabrics, excellent production and fashionable styles.
(three) Heng Yuan Xiang thermal underwear: Heng Yuan Xiang Co., Ltd. was founded in 1927 by Mr. Shen Laizhou in Shanghai. Heng Yuan Xiang is currently the world's largest wool manufacturer. In 2009, Heng Yuan Xiang was selected as the world's largest wool manufacturer in the World Records Association of China. Involving home textiles, knitting, Clothes & Accessories There are more than 100 union body factories and more than 4000 distribution outlets in the three major industries, with more than 2000 specifications and varieties. Spin Comprehensive group company. At present, the company mainly engaged in men's wear, women's wear and children's clothing and clothing accessories four major categories of projects.
(four) warm and comfortable underwear: ZTE investment (China) Co., Ltd. is a wholly owned enterprise established by Taiwan Zhongxing group in mainland China. Since 1989, Taiwan Zhongxing enterprise group has invested in six major industries, including general merchandise, food, entertainment, real estate, textile, electronics and so on, accounting for 15 companies. Knitted underwear, garments and garments in the textile industry are the focus of ZTE's investment. After being registered by the State Trademark Bureau, Zhongxing enterprise group authorized the unified marketing of the "pleasant and cool" and "elegant" knitted underwear made by various investment enterprises. Through marketing branches and agents sales network radiation, the products are sold throughout the country.
(five) modle thermal underwear: Shanghai modal dresses Co., Ltd. was founded in 2004, and is a wholly owned subsidiary of Shanghai Sai Yang Group, a leading enterprise in the thermal underwear industry. As an important initiative to guide the industry's innovation, the group combines the strong research and development volume of modle International (France) Co., Ltd. to create a seamless fashion warmer beyond imagination, soft, comfortable and beautiful.
(six) the warm bird underwear: the silk bird company was founded in 2001. It provides people with healthy, comfortable and beautiful underwear products with a dedicated spirit. It spreads underwear culture and improves the quality of life of the public. In 2002, the silk bird quickly hit the Chinese thermal underwear market and staged a soaring industry history. In 2006, the finless bird was transformed into four seasons underwear business, and strong cooperation with multinational top materials manufacturers, and set up excellent products. Designer The team set up a fabric research and development center and launched a strong summer and summer underwear.
(seven) polar underwear: the south pole is a brand of Shanghai south polar Textile Technology Co., Ltd. The main products are thermal underwear, underwear in autumn and winter. They also include sweaters, trousers, suits, jackets, down garments, T-Shirts, shirts, household clothes, trousers, home textiles, and other related fields. In 04-05, the Antarctic began to upgrade the system from the aspects of human resources and management. At the same time, we should focus on the two or three line market. Beginning with the nationwide network marketing, the ground marketing is shrinking, leaving only a small number of shops with a small size, or only a special counter in the shopping mall.
(eight) Yu Zhaolin thermal underwear: Shanghai Zhao Lin Industrial Co., Ltd. was founded in 1996. The composite thermal underwear made by Professor Yu Zhaolin, which is mainly made of "moisture and warmth and compound cashmere", has become another great discovery of underwear materials such as metal cotton, space cotton, feather and wool and so on. It has become a revolution of domestic knitted underwear raw materials by the industry. Yu Zhaolin's thermal underwear has excellent wind resistance and warmth retention performance. Once it is put into the market, it should not be asked to be popular with consumers. In December 8, 2000, the China Consumer Association released a report on the quality and performance of thermal underwear, which called "Yu Zhaolin" underwear with plastic film in its middle, and its air permeability was poor. This has undoubtedly given the competitors the truth. All the major media in the country have published such comments as "Yu Zhaolin's new white pollution", "Yu Zhaolin" evade green certification and "Yu Zhaolin's harmful health" and so on, which has dealt a heavy blow to the reputation of Yu Zhaolin's brand in the past 5 years.
(nine) warm underwear: warm is the first brand of thermal underwear in China, focusing on the production and sale of underwear products. The quality assurance system of the warm air ensures the quality of the warm air and fully meets the national quality inspection standard. Warm air has international advanced cutting technology and fabric development technology to ensure that new fabrics and styles are introduced to the market every year, showing the avant-garde and fashion of warm clothing. In 2003, as the leading brand of thermal underwear, its warm "Silk Velvet" fabric was once the top brand in the thermal underwear market.
(ten) Palando thermal underwear: Shanghai Palando High Fashion Co., Ltd. was founded in 2001, after eight years, today's Palando has more than 10000 marketing terminals, and radiated the whole country.
Brand is just like life. It is like a lifelong education school. It has its own development path from birth, maturity to success. According to the principle of brand life point, brand is evolving towards success and excellence in its continuous evolution. It has different pursuit priorities and assessment indicators in its different life stages.
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