China Cotton Association Holds "China Cotton" New Year Tea Party In Beijing
< p > December 20th, in the nine cold days of Beijing, the "China cotton" brand promotion campaign held by the "a href=" http://www.91se91.com/pioneer/ "China Cotton Association" /a was once again warm and open.
The theme of this event is "the old goods show China". By reviewing the fine products of different periods, we can show the lasting charm of the old Chinese products and provide references for us to better promote the brand building and popularize the < a href= "http://www.91se91.com/news/index_c.asp" > cotton > /a > national products.
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< p > 2012 is a rather difficult year for China's cotton industry.
With the continuous impact of the international financial crisis, cotton prices have experienced a sharp decline after a sharp downturn.
The demand for international textile and clothing has declined, and domestic consumption growth has slowed down. China's textile and clothing exports have ended high growth for many years, and the growth rate has continued to decline. Pure cotton textiles < a href= "http://www.91se91.com" > clothing < /a > exports are particularly low, leading to the decline in cotton demand and the continuous decline in prices.
In order to stabilize the domestic cotton market and protect the interests of cotton growers, the relevant departments issued a temporary purchasing and storage policy to support the market, and the domestic market eventually stabilized.
However, as the price decline in the international market is greater than that in the domestic market, the domestic and foreign cotton price differentials remain at a relatively high level, and with the increase of labor costs and energy prices, the competitiveness of China's textile enterprises is weakened, and the outflow of orders is more serious. Some textile enterprises begin to shift outwards.
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< p > in recent years, the living standard of our people has significantly improved, the government's efforts to improve people's livelihood have been increasing, and the income of the residents has increased rapidly. Compared with the surrounding competitive countries, the higher labor cost in China has become the norm, no matter whether the wage level of the textile workers or cotton farmers' cotton planting labor costs will continue to improve.
Under such circumstances, how to digest the cost and disadvantage still has the leading position of our country. While ensuring the interests of cotton farmers, the textile industry will also achieve sustainable development and become an important issue for the future development of China's textile and garment industry.
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Relying on low-grade, primary and large quantities of exports, P has not adapted to the current situation of our country. Only by improving the level, creating brand, increasing the technological content and increasing the added value of products, we have outstanding highlights in innovation and design. Only in this way can our products become invincible and the proportion of raw materials and labor costs in the final products is very small.
In order to enhance the overall quality and competitiveness of China's cotton and cotton products, the China Cotton Association began to promote the "CHINA COTTON" logo from 2010. It aims to build a trade brand and promote the quality of Chinese products with the concept of "domestic, high quality and pure cotton" as the carrier.
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< p > when it comes to domestic products, we can not help but recall those familiar names: National sheets, back shoes and plum sportswear.
It was a byword for quality and fashion.
When life and food safety problems emerge in an endless stream, remembrance of high-quality domestic products is a recognition of the quality and quality of old products.
Those seemingly simple and simple old products have experienced the baptism of time, still showing their excellent quality and eternal fashion, and are more environmentally friendly and safe.
The diversified consumption in the new era makes the old domestic products emit new charm, attracting a large number of young people to go in droves, and forming a unique culture of Chinese goods.
Today, at the new year's tea party, we touch the old objects, try the fun of our mother's DIY quilts, feel the charm of the old products, and call for the fine products of the new era.
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< p > China Cotton Association recommends to consumers the quality of new products with quality and Environmental Protection approved by the standards.
In October 2011, the China Cotton Association awarded the "China Cotton (COTTON CHINA) logo quasi license" to four enterprises: Zibo Lanyan Group Co., Ltd., Beijing cotton field Textiles Co., Ltd., Hejian City Guoxin Rural Technology Service Association and Shandong Xin Qiu Seed Industry Technology Co., Ltd., and allowed its products to meet the standard to use the "China cotton" tag.
Over the past year, under the help of "China cotton" logo and the efforts of enterprises, the popularity and influence of enterprises have been enhanced, production power has been enhanced, and sales volume of products has increased. At the same time, internal management has been strengthened and R & D has been intensified.
In the sale of listed products, Xin Qiu seed industry doubled its sales, and LAN Yan expects annual sales growth of 50%, Guoxin home textile increased by 40% and cotton field increased by 13%.. At present, these enterprises are applying for expansion to the China Cotton Association, hoping that more products can be linked with "China Cotton" logo. Meanwhile, some other excellent enterprises have also put forward the application for listing. In the near future, it is expected that the family of "China cotton" will continue to grow, and consumers will experience more high-quality and environmentally friendly Chinese cotton products.
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After the winter solstice, the new year is approaching. Although the weather is getting colder, it means spring is not far away. P
In the new year, the products of pure cotton will not only exist in our memory, but will appear more and more in our real life, and become a supporter of high-quality domestic products. You will show a more unique taste and a fashionable and environmentally friendly attitude towards life.
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