Paris Brand Still Good Founder Clement Taverniti

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< p > the new men's clothing brand from Paris, France. < a href= "http://www.91se91.com/pioneer/" > Still Good < /a > has emerged in the local fashion industry in recent years, and has launched a series of single products, all of which should be stored from the coat, the coat and the shoes. By the combination of many designers, such as Dries Van Noten, Marni, Junya, MTV, and the like, it has become a self styled style, forming a unique design trend in the local fashion and street. Recently, we invited the founder of the brand to receive an exclusive interview with the readers to share the process of establishing the brand and the brand belief.

If you haven't heard of the Still Good brand, you might as well learn from the following interview.

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< p > Clement, 24 years old, living in Paris.

I set up Still Good in 2012.

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< p > under the influence of Jimmy Tarvermiti, her childhood has become an indissoluble bond with the fashion industry.

Before I set up Still Good, I worked in Kitsune and Dries Van Noten.

When I was in school, I liked drawing, I read many magazines and blogs, and I designed some T-Shirt when I was free.

As I really like graphic design, I joined the French brand Homecore to do part-time jobs after the period, and I had the idea of launching my personal brand.

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"P > I'm very serious about Still Good because I want to show my style to the market and my view of fashion."

At the same time, I also want to build Still Good into a very innovative brand and provide fashion and confidence to our guests through some simple designs.

The name "Still Good" is an advertisement slogan drawn from the banner of the father's brand. A homeless man finds a denim from the garbage bag and says "Still Good" to it.

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< p > I have always liked breaking the so-called rules in the fashion world, adding modern elements to classic styles, making them more avant garde, more creative and more comfortable.

Still Good means that everything is full of possibilities. As long as we continue to explore and create, we can find some attractive new things, so that we can reflect and reflect.

Influenced by this idea, I am making a page named "LE MUR BLANC" for the website of the brand, so that a variety of artists, including singers, writers, photographers and so on, will post their works and share them with others.

These works will be put on the same white page, and I will pick some suitable partners to cooperate.

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< p > Still Good is a brand specially designed for modern men.

It has a passion for fashion, and a unique eye. The costumes are combined with street fashion and high-end fashion.

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< p > How do you get creative inspiration? And how do you add elements beyond fashion to < a href= "http://www.91se91.com/news/index_h.asp > dress > /a > < /p >

< p > my inspiration is the designer I like, like Mami, Dries Van Noten, Watanabe, Jil Sander and Neil Barrett.

And I will personally visit their shops to observe and personally touch their works.

Besides, I will take many photos in the street, such as Street Art, interesting buildings and passers-by.

At the same time, I also like to hang around in the library and read different books to find some photos that can not be found on the Internet.

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< p > design, painting and graphic design are also one of my inspirations, and interesting buildings or images inspire my thinking so that I can put them in the design of clothes or show them through lookbook.

In designing the spring and summer series in the coming year, I am inspired by the painter Barnett Newman to create a series of simple, but eye-catching designs, which will be an elegant and modern series.

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< p > first, I keep recording different ideas in Notepad, such as pictures and cloth fragments.

And then draw inspiration from some of the existing designs.

After that, I will look for my favorite cloth in different factories and collect them. I will set the theme for the series and start the design formally.

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< p > I am looking for more cooperation opportunities for brands, and gradually establish brand credibility, so that it can stand firm in the market.

Although it will take some time to make progress, I can tell you that Still Good will cooperate with the brand Dickies before 2014 autumn and winter. Please wait and see.

In addition, I really hope that the brand can be recognized by the market, so that I can be in the future with Dries Van Noten, < a href= "http://www.91se91.com/news/index_h.asp" Kris Van Assche "/a" and "Junya" and other outstanding fashion designers.

But first of all, brand building is the most important thing.

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< p > the biggest problem is that I need to handle everything independently. Regardless of design, production process and business, everything needs me to do my best. So the difficulty of making the first series is really high. Although I have no business partner, and everything needs to be done in person, when you really have great determination and enthusiasm, all problems can be solved easily.

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P must be enthusiastic when doing anything, otherwise it will not be done at all.

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