Erdos Sweater Advocates Low Carbon Environmental Protection Concept

In a green essay, Zhou Xiaofeng once wrote: the autumn sun shines gently, and leaves slowly fall down. I was wearing a pressed sweater, sitting on a zoo bench and meditated... My warmth at this moment is given by animals. They take off their only clothes and put them on my shoulders.

This cold lyric, let us have to reflect on the environment and the current situation of the earth.

The word "ecology" is no longer a new word in the field of clothing. In the past, ecological clothing has always been a long way from R & D to the market. As consumers respond to ecology and green clothing The sensitivity is increasing, and the clothing market cycle with ecological "labels" is being shortened.

Woolen sweater is a well-known green dress. It is characterized by its organic, natural and recyclable characteristics, which conforms to the current social trend of low carbon ecology. For the brands we know well, Ordos Austrian Group has a strong continuity in the research and development of eco woolen garments and the speed of market promotion.

　　 Erdos As China Cashmere The leading brands of the industry are constantly expanding to the cashmere garment high-end and woolen sweater, men's wear, women's wear, underwear, leather, feather and home textiles and other non velvet fields, extending the quality life of "Erdos warm world". The deep brand management resources that they have accumulated over the years provide the foundation for the rapid integration and development of Ordos Austria group, and quickly create its unique ecological and low carbon quality in the industry and market, which has laid a unique platform advantage for Ordos Olympic group.

Ecological action of Ordos Austrian Group

Ordos Ao group woolen sweater, as another brand that inherits the essence of "people-oriented", is committed to shaping positive and healthy quality of life and life style. In the fierce competition in the woolen sweater industry, the development of new connotation of green environmental protection has been continuously increasing. The courage and boldness of Ordos's "Pride and courage" and the insistence on low carbon ecological clothing have been recognized and favored by consumers.

Took the lead in 2006. Cardigan The Ordos Olympic group, which uses nanotechnology and antistatic technology, makes the traditional sweater dress healthier. Its antistatic sweater not only has permanent antistatic effect, completely eliminates static electricity's interference to human body, but also effectively prevents sticky phenomena and dust adhesion, and takes better performance. At the same time, it reduces electromagnetic radiation pollution to human body to a certain extent, and is beneficial to personal health care.

The experimental results show that the antistatic effect of the product is unchanged under the condition of 50 washing, and the antistatic effect will be further enhanced with the increase of washing times. This technology enables the traditional wool to have the functions of cold protection, radiation protection and antistatic. It not only makes the sweater wear more comfortable, but also increases the technological content of the ecological wool clothing.

The continuous application and promotion of new technology in product production has significantly increased the added value of "Ordos Austrian group" sweater, meeting the diversified needs of consumers and enhancing the market competitiveness.

In 2006, "Ordos Austria group" was named "China famous brand product" by the State General Administration of quality supervision and quarantine. The popularization and application of its new technology has also become an important milestone in the development of China's ecological sweater.

Ecology is a fashion.

China's apparel retailing is growing at a rate of 25% per annum. China will become the world's largest luxury trade and consumption center in the next 3 years. The strong high-end domestic demand market makes the domestic clothing business environment highlight the trend of quality development.

High end wool products have the unique quality of being soft, durable, bright and warm, and become the most potential and fastest growing consumer goods in the trend of high quality consumption. China's wool consumer market will also gradually shift from low-end products to fashion and high-end products.

Since the founding of Ordos Austrian group, we have persisted in the brand positioning of creating high-end demand for wool products. We have focused on building brand management systems such as brand value added of wool products, fashion design technology innovation and cultivation of high-end wool consumer market.

Ordos Austrian group emphasizes the concept of mature clothing and the concept of life - disdain to show off the price of costumes, reveal personal charisma in natural costumes, express themselves in a leisurely manner, and insist that clothes and people complement each other. They emphasize the different styles of wearing on different occasions, and their diversified design styles are reflected in styles, changes in yarn organization or reprocessing and decoration. Jacquard patterns, hot drills, metal zippers and buttons are used to create women's elegance, dignity and masculinity. They adhere to the fashion design and give the sweater unique comfort to the extreme.

"High-end quality, consciousness first", culture is the soul of brand. Advocating low carbon, free, comfortable and healthy way of life is the core concept of Ordos Ao group's unremitting efforts to create a high-quality clothing culture for cardigan. Eight years of experience, high-end quality and ecological culture, make Ordos Austrian group in the four consecutive years, ranking the first place in the same market share.

Let more Chinese people dress in ecology and make eco clothes faster to market. This is the ideal for the future high-end sweater brand.