Haining Leather City Is Developing Vigorously, Leading The New Trend.

< p > > a href= "http://www.91se91.com/news/index_p.asp" > Haining < /a > as the leader of China's "a href=" http://www.91se91.com/news/index_c.asp "leather > /a" industry, bringing together thousands of leather enterprises, revealing the prosperity and development of leather industry.

So many leather owners want to get a share in the highly competitive market. If we rely on traditional processing and production mode, a single sales route, it is very difficult for manufacturers to build a "skin capital" in Haining.

< /p >

< p > < strong > a brand, a style < /strong > < /p >.

< p > > "there are one hundred Hamlett in the eyes of one hundred people". Everyone has their own values in mind. The leather skins owners need to stand tall to analyze the dress requirements of different groups of people, and produce a series of styles suitable for the designated people to attract and retain customers.

This requires a market-oriented concept and an international perspective. From product design to < a href= "http://fz.sjfzxm.com/" > brand "/a" propaganda, from product style to market positioning, we must stand at the forefront of fashion.

< /p >

The words "P" and "brand" are often put on the lips of enterprises. Under the trend of "innovation" in all industries, brands need innovation as well.

It can be said that the brand conveyed the advantages of the intangible assets such as the quality, technology, business mode and corporate culture of the enterprise to consumers in the form of explicit "business card", so as to get the currency "votes" in the hands of consumers, thereby bringing the excess profits to the enterprises.

For enterprises, not only let customers remember their brand names and identities, but also in this era of innovation, they should pay more attention to quality management, technology, business models and innovation of corporate culture, so as to improve the "gold content" of products and services, and finally win customers' trust.

< /p >

In recent years, under the promotion of < < a href= "http://www.91se91.com/news/index_h.asp > Fashion /a > brand strategy, many enterprises began to build their own brand system." P "

The leather industry in Haining has begun to synchronize with the international leather fashion trend in terms of design capability, process level and management process.

Now, these international famous brand "nanny" also has its own "reputation".

< /p >

< p > for the current consumer market, what people value is not only the quality of products, but also the value and symbols of products.

The brand reaches the height of culture. When a product tells the ancient historical memory, a vivid historical scene is shown in front of a movie, the retro lingering charm and luxurious quality emanating from antiques are long and new. Who does not want to have it, who will not be moved by it? < /p >

< p > < strong > multivariate design comprehensive development < /strong > < /p >

< p > brand has not been established once and for all. As mentioned above, fur brands, especially leather goods, are independent of the domestic brands, and not to mention that they are stepping into the threshold of luxury goods.

Synchronized with the world trend, the most lacking of them is the top designers.

The center of Haining's Changjiang Delta connects Shanghai, Hangzhou and Suzhou. The top design talents invariably put the permanent residence in these three cities, resulting in Haining's lack of high-quality design talents.

How to attract them to serve the international leather industry in Haining is a problem that Haining leather industry needs to consider.

< /p >

< p > the emergence of Haining Leather City online mall means that Haining leather is upgrading to R & D innovation. It also lays a solid foundation for Haining leather enterprises to go global and find new growth points. Through such an Internet brand base, the entry of many "famous brand" leather will surely bring excellent designers, thus gradually forming Haining fashion talents group and upgrading Haining's design ability.

< /p >