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    Discussion On The Development Trend Of Clothing Tail Cargo Market In 2013

    2013/2/24 22:29:00 61

    2013 ClothingApparel Tail GoodsClothing

    < p > from the feedback during the Spring Festival < a href= "http://www.91se91.com/" target= "_blank" > clothing < /a > market, the sales of clothing tail goods market is still hot.

    Especially in the urban-rural fringe area, the tail cargo market has occupied many advantages such as the right place and the right place to meet the consumption needs of the middle and low income groups, and has become a useful supplement to the traditional market.

    With the acceleration of the urbanization process of the country, the consumption capacity of the residents will gradually improve, and the market of the tail cargo will also develop in a better direction.

    < /p >


    < p > < strong > the tail cargo market meets the rigid demand of consumers < /strong > < /p >


    < p > came to the Tian LAN tail goods market of Qinghe middle street in Haidian District, Beijing. At ten o'clock a.m., the passenger flow inside the field had begun to gather.

    Many customers prefer brands and < a href= "http://www.91se91.com/" target= "_blank" > clothes to < /a > style, only try it without hesitation.

    A brand named "a href=" http://www.91se91.com/ "target=" _blank "," shoes < /a "shopping guide Xiao Wang told reporters that although the discount market is not discounted, everyone knows that the discount is low and the passenger flow is frequent, and the Spring Festival period has increased by half.

    In particular, many old customers, they believe that the tail cargo, the authenticity of the brand assured.

    Although the market just opened soon after ten o'clock, she was already busy, and had already put in thousands of dollars in less than an hour.

    < /p >


    "P", a consumer who came to shopping, said he was just an ordinary office worker with limited economic strength, and the clothes in the tail market were cheap and able to get quality clothes.

    What he focuses on is the cost performance and the quality of clothes.

    He chose an American LEO sports jacket selling 480 yuan in the mall, less than fifty yuan.

    He said, the same thing, the price of the tail cargo market is lower than at least half of the market price, and there are many domestic brands such as the United States, seven wolves, and so on. The products are as reliable as the goods in the mall.

    < /p >


    Consumers who buy goods in the tail market have such an idea that they belong to economic consumption, shopping is to meet the needs of clothing, do not care about the environment of shopping malls, and sales services. As long as the style of clothes is like, the quality is guaranteed, especially the price is substantial, they will buy it. P

    Moreover, after establishing trust in goods and brands, they will often visit.

    < /p >


    < p > Tian LAN tail goods Qinghe store is the first community store of Tian Lan's tail cargo. It is also the first large-scale community store locating by Tian LAN for the residential population of the community. The total area of operation is 10000 square meters, so as to meet the daily needs of residents.

    According to a person in charge of Tian LAN cargo, the first tier cities in the country, such as Beijing, Shanghai, Shenzhen and other places, along with the growth of population and traffic pressure, residents' consumption habits are gradually moving towards the principle of proximity.

    In particular, the consumption demand of small business communities gathered by large communities is also increasing.

    Qinghe is the first community store where Tian LAN goods are put into operation. After the conditions are ripe, they will devote more energy to pay attention to these markets.

    < /p >


    "P", "Wu Da", a founder of Tian LAN, said that in the clothing industry chain, there are high-end department stores, mid-range shopping centers, low-level free markets, but there has been no long-term handling of stock market.

    The establishment of the commercial mode of tail cargo market has improved the chain and format of commercial operation.

    He said that over the years, because China is a large garment processing country, the largest amount of clothing backlog has been sold, and the sale of tail goods has always been dominated by clothing, and clothing is also a major consumer demand.

    And footwear is also a serious backlog of goods, Tian LAN tail goods Muxiyuan shop 70% of the categories are footwear, with an area of seven thousand or eight thousand square meters.

    In particular, consumers nowadays do not want shoes to be worn out, but they need the fashion of shoes. They pursue big brands but ask for low prices. Therefore, inventory must be resolved.

    Now, from the shopping tendency of consumers, the existence of the tail cargo market has not only improved the commercial chain, but also provided shopping convenience for those relatively low economic strength, especially those migrant workers, and met the diverse needs of different consumers.

    < /p >


    < p > < strong > the tail cargo market is a useful supplement to the traditional market < /strong > < /p >


    < p > December 22, 2012, the flagship store of Beijing Tian Lan Tian Wu Wan Liu Qiao officially opened in Xia Jia Hutong.

    Tian LAN wanwanqiao flagship store market area is more than 40 thousand square meters, and the category of operation is no longer the tail cargo of the past 90%, but covers clothing tail cargo, < a href= "http://www.91se91.com/" target= "_blank" > shoes and hats, /a, bags, accessories, home textiles, cultural products and small commodities, etc. the tail market also set up brand fast food and whole stall catering service, providing convenient service for merchants and consumers, and becoming a "one-stop" tail goods shopping base.

    < /p >


    < p > Ceng Qunhai, chairman of Tian Lan Tian Wei goods, said that the market for large quantities of tailing goods had been thinking a few years ago. These years have been making efforts to accumulate merchant resources and site selection. Before the Tianlan Tianze Bridge store area is only more than 10 thousand square meters, the area is still small. To do the bulk and comprehensive one-stop tail market, it is actually convenient for merchants and customers to make the market a large-scale, category perfect retail terminal.

    Ceng Qunhai said that the location of Wanliu flagship store is located at the high-end department store. The location is very good, and all aspects are very standardized.

    Nowadays, the decoration environment of various stalls in Wanliu bridge has improved a lot on the basis of the past. Merchants also have a good environment, and the shopping environment of consumers has also improved. Meanwhile, the category of shopping also tends to be diversified.

    The reason is positioning in the comprehensive format, because all kinds of products have stock backlog, at the same time, the demand of consumers is also very large, and the backlog of suppliers is also sufficient.

    < /p >


    < p > January 1, 2013, at the 18 day of the Anning Zhuang Road, Qinghe River, the cargo terminal was reopened and opened, and a wave of clothing rush to celebrate New Year's day and Spring Festival was launched in Qinghe community.

    The opening of Tian trade tail cargo also added a good place for Qinghe community residents to choose new products.

    Li Jianjun, deputy general manager of Tian Trading tail goods, told the media that there were 30 residential communities around the end of the world trade and 500 thousand permanent residents. Because the distance from the urban area is far from here, the cost of the round-trip residents is relatively high, so the residents here urgently need a business item of their own.

    Li Jianjun said, because the consumers in this area are mainly local residents, students from large and medium schools, and migrant workers, the commodities that residents need here are characterized by "excellent quality, fashionable style and low price". In order to meet the needs of the vast number of residents in the community, the theme of Tian trade is positioned as "Tian Tian trade, which is substantial enough" to fill the gap in the consumer field.

    Judging from the feedback situation of the clothing market during the Spring Festival, the sales of clothing tail goods market is still hot.

    Especially in the urban-rural fringe area, the tail cargo market has occupied many advantages such as the right place and the right place to meet the consumption needs of the middle and low income groups, and has become a useful supplement to the traditional market.

    With the acceleration of the urbanization process of the country, the consumption capacity of the residents will gradually improve, and the market of the tail cargo will also develop in a better direction.

    < /p >


    < p > < strong > the tail cargo market meets the rigid demand of consumers < /strong > < /p >


    < p > February 7th, the reporter came to Beijing Haidian District Qinghe middle street Tian LAN tail goods market, ten o'clock am, the passenger flow has begun intensive.

    Many customers, after looking at the brand and clothing styles, just try and buy without hesitation.

    Xiao Wang, a shopping guide on the first floor of a brand shoe, told reporters that although there was no discount sale in the tail cargo market, we all know that the discount is low and the passenger flow is usually high, which has increased by half during the Spring Festival.

    In particular, many old customers, they believe that the tail cargo, the authenticity of the brand assured.

    Although the market just opened soon after ten o'clock, she was already busy, and had already put in thousands of dollars in less than an hour.

    < /p >


    < p > a shopper, Xiaotian, told reporters that he was just an ordinary office worker with limited economic strength. The clothes in the tail market were cheap and capable of washing clothes of quality.

    What he focuses on is the cost performance and the quality of clothes.

    He chose an American LEO sports jacket selling 480 yuan in the mall, less than fifty yuan.

    He said, the same thing, the price of the tail cargo market is lower than at least half of the market price, and there are many domestic brands such as the United States, seven wolves, and so on. The products are as reliable as the goods in the mall.

    < /p >


    < p > reporters learned in the interview that consumers who come to the market of tail goods have the idea that they belong to economic consumption, shopping is to meet the needs of clothing, do not care about the environment of shopping malls, and sales services. As long as the style of clothes is like, the quality is guaranteed, especially the price, they will buy it.

    Moreover, after establishing trust in goods and brands, they will often visit.

    < /p >


    < p > it is understood that the Tian LAN tail goods Qinghe store is the first community store of Tian LAN and the first large-scale community store targeted at community residents. The total area of operation is 10000 square meters to meet the daily needs of residents.

    According to a person in charge of Tian LAN cargo, the first tier cities in the country, such as Beijing, Shanghai, Shenzhen and other places, along with the growth of population and traffic pressure, residents' consumption habits are gradually moving towards the principle of proximity.

    In particular, the consumption demand of small business communities gathered by large communities is also increasing.

    Qinghe is the first community store where Tian LAN goods are put into operation. After the conditions are ripe, they will devote more energy to pay attention to these markets.

    {page_break} < /p >


    "P", "Wu Da", a founder of Tian LAN, said that in the clothing industry chain, there are high-end department stores, mid-range shopping centers, low-level free markets, but there has been no long-term handling of stock market.

    The establishment of the commercial mode of tail cargo market has improved the chain and format of commercial operation.

    He said that over the years, because China is a large garment processing country, the largest amount of clothing backlog has been sold, and the sale of tail goods has always been dominated by clothing, and clothing is also a major consumer demand.

    And footwear is also a serious backlog of goods, Tian LAN tail goods Muxiyuan shop 70% of the categories are footwear, with an area of seven thousand or eight thousand square meters.

    In particular, consumers nowadays do not want shoes to be worn out, but they need the fashion of shoes. They pursue big brands but ask for low prices. Therefore, inventory must be resolved.

    Now, from the shopping tendency of consumers, the existence of the tail cargo market has not only improved the commercial chain, but also provided shopping convenience for those relatively low economic strength, especially those migrant workers, and met the diverse needs of different consumers.

    < /p >


    < p > < strong > the tail cargo market is a useful supplement to the traditional market < /strong > < /p >


    < p > December 22, 2012, the flagship store of Beijing Tian Lan Tian Wu Wan Liu Qiao officially opened in Xia Jia Hutong.

    Tian LAN wanwanqiao flagship store has a market area of over 40 thousand square meters. The business category is no longer the tail cargo of the past 90%, but covers clothing tail goods, shoes and hats, bags, accessories, home textiles, cultural products and small commodities. The market also set up brand fast food and whole stall catering services, providing convenience services to businesses and consumers, and becoming a "one-stop" tail goods shopping base.

    < /p >


    < p > Ceng Qunhai, chairman of Tian Lan Tian Wei goods, said that the market for large quantities of tailing goods had been thinking a few years ago. These years have been making efforts to accumulate merchant resources and site selection. Before the Tianlan Tianze Bridge store area is only more than 10 thousand square meters, the area is still small. To do the bulk and comprehensive one-stop tail market, it is actually convenient for merchants and customers to make the market a large-scale, category perfect retail terminal.

    Ceng Qunhai said that the location of Wanliu flagship store is located at the high-end department store. The location is very good, and all aspects are very standardized.

    Nowadays, the decoration environment of various stalls in Wanliu bridge has improved a lot on the basis of the past. Merchants also have a good environment, and the shopping environment of consumers has also improved. Meanwhile, the category of shopping also tends to be diversified.

    The reason is positioning in the comprehensive format, because all kinds of products have stock backlog, at the same time, the demand of consumers is also very large, and the backlog of suppliers is also sufficient.

    < /p >


    < p > January 1, 2013, at the 18 day of the Anning Zhuang Road, Qinghe River, the cargo terminal was reopened and opened, and a wave of clothing rush to celebrate New Year's day and Spring Festival was launched in Qinghe community.

    The opening of Tian trade tail cargo also added a good place for Qinghe community residents to choose new products.

    Li Jianjun, deputy general manager of Tian Mao tail goods, told the media that the "a href=" http://www.91se91.com/news/index_s.asp ">" /a "has 30 residents' communities and 500 thousand permanent residents. Because the distance from the urban area is far from here, the residents have a higher round-trip cost, so the residents here urgently need a business item of their own.

    Li Jianjun said, because the consumers in this area are mainly local residents, students from large and medium schools, and migrant workers, the commodities that residents need here are characterized by "excellent quality, fashionable style and low price". In order to meet the needs of the vast number of residents in the community, the theme of Tian trade is positioned as "Tian Tian trade, which is substantial enough" to fill the gap in the consumer field.

    < /p >

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