More Than 50 European Fashion Brands Unveiled In Hangzhou City

< p > yesterday, the first floor of the Europe Europe boutique mall, located at Star Road, Qianjiang New Town, opened up a lot of space for the boss. The staff were busy preparing for the exhibition, preparing for "Wahaha 2013 European quality franchising to join the national investment promotion conference".

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< p > tomorrow, the more than 50 European and second tier brands will be concentrated here for the first time.

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< p > GROC, MICO...

Many people are not familiar with these names, but they are very famous in Europe.

As China's general agent of these European brands, Wahaha's move confirms the determination to test the water retail industry and take the road of diversified development.

The ambition of China's richest man to enter the commercial retail industry has also made this exhibition particularly eye-catching.

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< p > > strong > these European boutiques first came to Hangzhou < /strong > /p >

Mr. Chen, who is in charge of the exhibition, said that the more than 50 European brands of the exhibition may be a bit strange, but each of them is a frequent visitor to the famous street in Europe. It is the favorite of European fashion circles for the first time to focus on Hangzhou. P

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< p > GROC: Spain's menswear classic, once with the luxury brand Armani, won the Spanish King's design award, its < a target= "_blank" href= "http://www.91se91.com/" > designer < /a > or the 1992 Barcelona Olympic Games chief designer; < /p >

< p > MICO: the famous sport in Italy "a target=" _blank "href=" http://www.91se91.com/ "> clothing" /a "is not only the official supplier of the Italy Winter Games F.I.S.I. coach group and the Winter Games technical group school, but also the official official supplier of the Italy army winter sports department;

< p > UKE: popular clothing brands of Spanish actresses and models, designers Nancy Tarraso and Alvaro Cano all come from Valencia, on the east coast of Spain. Two people are known as the "new wave" of talented designers in Spain; < /p >

< p > YANES: Spain's famous jewellery is an exclusive supplier of jewelry for the queen and Princess of Spain.

It is commendable that there is a fashionable fashion that matches the young female white-collar taste in the classic section; < /p >

< p > BLANCO: from Spain, it is a fast selling product that is comparable to ZARA in Europe. Every week to ten days, there will be a new listing.

Its quality is comparable to that of ZARA, but its selling price is 20% cheaper. It already has 260 stores in the world.

This is the first time that it has entered the mainland of China. The industry has predicted that it will have a very high market potential.

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< p >...

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< p > Mr. Chen said that the brand of this investment promotion association is not limited to < a target= "_blank" href= "http://www.91se91.com/" > dress < /a >. They also invited one of the main suppliers and shareholders of Italy's largest furniture chain store, GIESSEGI, one of Italy's largest modern European furniture manufacturers. This brand of furniture products has reached the European E1 environmental standard, and is the first choice for new house decoration and baby room decoration in Europe.

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< p > as a major event in cross retailing and fashion industry, exhibitors of European brands have sent their chief designer on the scene. In addition, Ms. Su Mang, the famous fashion bazaar editor in China, was also invited to attend the conference in Hangzhou on 22 March and make a brilliant lecture.

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Why does Wahaha start retail business < p > strong > /strong > < /p >

Behind P's massive investment promotion conference is Wahaha's ambition to test the water retailing industry and seek diversified development.

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< p > this leading beverage enterprise is famous for its main business. Since 2010, the company has diversified development.

Zong Qinghou, chairman of the board of directors, was named "the richest person in China" in 2010, 2012 and 2013.

For the direction of Wahaha's future development, Zong Qinghou's information is clear: Wahaha is not bad money. Future diversification will mainly focus on three major fields: high-tech industry, resource-based industry and retail industry.

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< p > < strong > so what made Wahaha choose to enter commercial retail? < /strong > /p >

< p > Zong Qinghou believes that China's domestic demand market is strong.

In 2011, China's total retail sales of consumer goods reached 18 trillion, an increase of 17% over the same period last year. By 2020, China is most likely to replace the United States as the world's largest retail market.

As for China's massive idle funds, the retail industry is also a new investment channel.

He believes that Europe's economic downturn has been affected by the European debt crisis. In recent years, it has been a good time to go to Europe, such as Italy and Spain.

Wahaha directly purchases "European products" from foreign manufacturers, which can reduce the cost of intermediate circulation and have more advantages in price.

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< p > as one of the major initiatives to enter the retail industry, Wahaha opened its first European Europe boutique in Qianjiang New Town in Hangzhou in November 29, 2012. It plans to open 3-5 shopping centers in Europe in 2013, and 80-100 independent brands to join the franchise. In the past 3-5 years, it has invested 10 billion yuan to set up shopping centers and franchised stores in one or two or three or four cities across the country.

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