Brand Clothing Will Usher In Consumption Era, Green Ecology Is Becoming Fashionable.

The world's largest Cowboy brand Levi 's and the famous new material company of China, Wei Jia anda, invariably launch the product of "a" href= "http://www.91se91.com/news/index_z.asp" > Cowboy "/a" fashionable products in the post consumption era. One is to make an article on environmental protection of raw materials such as a href= "http://www.91se91.com/news/index_s.asp" > fiber > /a > to achieve recycling of resources; one is to do environmental protection articles on production technology and production data; the whole process does not need to desizing, no need for mercerizing, saving energy and obvious effect, and not washing water. In this process, each pair of jeans can reduce 30 kilograms of sewage, so as to solve the two unreasonable and unenvironmentally-friendly injuries in jeans production. What kind of fashion is the fashion that best fits the trend of post consumption era?

< p > the world's first largest Cowboy brand Levi "s" released the new color "a href=" http://sjfzxm.com/DESIGN/designer/index.asp "jeans" /a "green" - green label for jeans.

Levi 's launched Waste

The first batch of WASTE

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"P Levi" s initiated and joined the "Better Cotton Initive" launched by a number of companies, working with non-governmental organizations in Pakistan, India, Brazil and Mali to teach cotton farmers how to save more water when planting.

In 2012, Levi's S 5 million jeans added about 5% of this low water cotton.

In 2010, Levi s launched a marketing campaign to encourage consumers to reduce the number of jeans they washed and dry in cold water.

Changing the washing label and launching the online competition of air drying tips to find and solve the problem of reducing water consumption during the whole production process of jeans.

Levi 's a series of environmental combination boxing has achieved outstanding results, fully embodies the height and boldness of the world's largest brand of jeans, is the true embodiment and development of the cowboy spirit, no doubt in the history of cowboy history drew a strong one.

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At P, at the same time, in Guangzhou, there is also a new Mstar Technology Ltd for the denim business, which is leading the post consumer era of cowboy fashion.

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< p > Wei Jia anda is a high-tech production enterprise dedicated to the supply of new materials in the jeans industry, especially the environmental protection polymer compound.

In the past 20 years, we used the technological experience in the cowboy industry for touch and crawl, and relied on the technological vitality spurred by the Institute to solve the technology and chemicals that do not conform to the short process of energy saving and emission reduction in the jeans industry.

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< p > as we all know, for a href= "http://www.91se91.com/news/index_c.asp" > weaving > /a > sizing, weave it into denim, desizing, sizing and cooking steam, desizing and consuming a lot of water to produce sewage.

To put it simply, it is unreasonable to turn grain into sewage. It is the first big injury in the production process of denim.

Wei Jia anda solves this problem. The new environment-friendly macromolecule compound has strong adhesion and adhesion characteristics. When used in sizing, it can replace the old common grain size, improve yarn strength, wear resistance and gloss, and improve the dry and wet fastness of yarn, especially its water washing fastness is more prominent.

After the whole process, there is no need to desizing, no pulp can be removed, no mercerizing is needed, the process flow is reduced, the energy saving effect is obvious, and the sewage is much more substantial.

In the production process alone, each pair of jeans can reduce about 30 kilograms of sewage.

It was introduced to the whole country in 2012, and was recognized by the market, especially at the Shanghai international textile fabrics exhibition in 2012.

At present, Wei Jia anda has been working with 13 cowboy textile production enterprises nationwide, which has more than 30000 yards worth of nearly one million machines, and has been sent to the whole country for promotion.

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< p > in March this year, Wei Jia anda established the cowboy's sustainable development Consultation Service Co. The aim was to solve the second major unreasonable injuries in jeans production, that is to say, when dyeing is dyed, it will be dyed deep. When washing the water, it will use various kinds of non environmental protection technology to wash away the color and increase the difficulty of washing water, resulting in the environmental protection of the production sites, which will harm the workers' body and produce sewage.

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< p > Zhang Zhijun, general manager of Guangzhou Wei Jia anda new Mstar Technology Ltd, pointed out that the only way to promote environmental protection idea is by Wei Jia anda.

First, the cowboy industry must choose the main and auxiliary materials that are non-toxic, harmless and easy to degrade, so as to produce healthy and safe products. Second, the cowboy industry must pay continuous attention to the environmental impact in the whole production process, adopt the environmental protection production process, and minimize the environmental impact. Third, the cowboy industry must adopt cleaner production and advocate the 8 hour working system, so as to ensure that workers have a working and living environment that does not affect their physical and mental health.

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In the world of P, low carbon environment protection and green ecology have become fashionable. Green consumption and green supply have been recognized by more and more consumers.

There is no doubt that both Levi s and Vic are working hard for the cowboy's fashion and environmental protection, guiding the industry's environmental fashion together, and working hard for the environmental protection and sustainable development of the jeans industry.

Only in this way can enterprises achieve sustainable development.

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