China Chemical Fiber Pformation From Cost Pricing To Brand Pricing

< p > 2013 is China Chemical < a href= "http://www.91se91.com/news/index_c.asp" > fiber < /a > Industrial Association 20th anniversary.

In March 27th, the fifth fourth meeting of the China Chemical Fiber Industry Association and the six executive director meeting were held in Beijing.

A total of more than 100 leaders, representatives and experts from the chemical fiber industry participated in the conference.

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< p > Duan Xiaoping, President of China Chemical Fiber Industry Association, said in summing up the work in 2012 that the association decided last year to be "the year of energy conservation and emission reduction in the industry", and organized the national energy conservation and emission reduction working conference, focusing on the implementation of enterprise energy conservation certification, cleaner production audit and recycling circular certification.

In order to promote the development of circular economy, the association upgraded the "chemical fiber recycling economic development alliance" to "strategic alliance of chemical fiber recycling and circular economy industrial technology innovation".

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< p > Xiaoping said that the recycling economy of the chemical fiber industry emphasizes the high efficiency and recycling of resources as the core. It is an indispensable part of China's "a href=" http://www.91se91.com/ "target=" _blank "textile < /a > industrial energy conservation and emission reduction and sustainable development.

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< p > Xiaoping said that the association will position this year as "variety year of quality". It is the focus of this year's work to guide and promote the development of the industry, enhance the quality, cultivate the brand, improve the efficiency, and lead and create market demand. The aim is to further enhance the core competitiveness of the chemical fiber industry.

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< p > aiming at the problem of brand building, Xiaoping pointed out that foreign terminal brands are mostly a century old store. Brand culture takes a long time to accumulate. There is a big gap between China's textile terminal brand construction and the brand building of textile raw material and chemical fiber.

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Xiaoping thinks that China's chemical fiber is the best in the world. There are two main reasons: first, the scale of China's chemical fiber industry is the largest in the world, accounting for more than 60% of the world's total output; the two is the export of chemical fiber more than 2 million 400 thousand tons, accounting for 40% of the world's total volume of trade, and also exported to developed countries such as Europe, America, Japan and Korea.

The establishment of chemical fiber brand can win the favor of consumers and even international consumers for terminal products, and can enhance the value of the entire Chinese textile industry chain.

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< p > Xiaoping said that the chemical fiber industry is pforming from cost pricing to brand pricing, and the launching of a series of activities to organize China's fiber fashion trends is a concrete measure for brand building.

After the development of "golden 10 years", China's chemical fiber industry is moving from big to strong, and brand building is one of the foundations of strengthening.

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< p > for this year's work arrangement, Xiaoping said that the association will focus on the main line of "changing the way of industry development". Through the two means of "pformation and upgrading" and "innovation driven", we will strive to promote the industrial structure optimization and pformation and upgrading, the capacity building of independent innovation, the construction of industrial ecological civilization and the comprehensive service platform. This will lay a solid foundation for the pformation and upgrading of the industry in the end of 12th Five-Year, the entry of the dominant enterprises into the world's top 500, and the construction of the beautiful chemical fiber industry.

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Xu Kunyuan, honorary president of the China Textile Industry Federation and China Chemical Fiber Industry Association, in concluding speech, briefly reviewed the development course of China's chemical fiber industry in the past 20 years, and emphasized the importance of developing the recycling economy of chemical fiber on the basis of "P > < a href=" http://www.91se91.com/news/index_s.asp "> chemical fiber < /a > 20th anniversary.

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< p > the meeting also examined and approved 9 new vice presidents, 10 new standing directors and 4 directors.

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