Shaoxing Textile Enterprises Turn From Export To Domestic Market

"These clothes are being packed and will be sent to Sijiqing, Hangzhou." Women's wear Market. " On these two days, Shaoxing County Xin Chen Garments Co., Ltd., which is located in Fuquan, presents a busy scene. The staff are busy counting the goods and preparing to pack them.

"Since last year, we have been making clothes for the women's wear market in Sijiqing, and this sales business is increasing in our sales volume." Zhang Feng, general manager, told reporters that last winter, their business was mainly to produce down garments for the large clothing families in Sijiqing. In the past few months, several lines of the factory started to work, so that the order was completed.

Providing clothing for the Sijiqing market has become an effective way for many textile enterprises in Shaoxing to turn from exports to domestic sales. "There's such a big one at home. clothing The market is our opportunity, but it has never been grasped before. " The chairman of a textile enterprise is very impressed by this. He told reporters that since the beginning of the financial crisis in 2008, most textile enterprises have not had a good time. Many enterprises want to upgrade and transform from low-end fabric production to high-end fabrics, or from raw material production to clothing production, but these ideas are not constrained by the bottleneck of capital and technology, or they can not find new markets. 。

"As a textile city, Shaoxing is adjacent to Hangzhou, so it is a pity that such a city effect will not be used." During the interview, an entrepreneur who had just tasted orders for the wholesale clothing market in Keqiao told reporters that the market is still quite large. Their enterprises have always been doing the printing fabric processing business, and their products are directly exported to Europe, North America and other markets. But in recent years, the export road has been getting worse and worse, the profit margin has been low to the edge of losing money, and the European debt crisis has increased the order risk. Not long ago, a customer in Europe broke a contract. According to the contract, the enterprise received a compensation fee, but it could not compensate the cost. And products can only be stock. According to the previous practice, these fabrics can only be disposed of at a discount. At that time, he saw on the Alibaba website that there was a woman's wholesaler in Sijiqing who wanted to make a batch of printed shirt information. The printing on the picture was very similar to those of the batch. Holding the psychology of trying to see, he contacted the wholesaler, sent samples, and recognized it. He immediately made a product to a local clothing manufacturer and made a great profit. He figured out that it was much more profitable than exporting fabrics to foreign countries. "Since then, I have found that this road is feasible, and small textile enterprises like ours are now getting more and more difficult to get out of the road, and from time to time, they are faced with some risks. Making orders for the clothing market in Sijiqing not only makes much money, but also because of their close geographical location, transportation costs and risks are greatly reduced, and the turnover rate of funds is accelerated."

"Why many companies have been sticking to their original industry is because the biggest test of new products is to re open a market, from fabric to clothing. Many enterprises are faced with the problem of finding and selling to the market. Of course, it is a train of thought to make its own brand, but it takes time and money, and many small and medium-sized textile enterprises have no such ability at all. One industry insider said, in fact, in recent years Spin While the export of such products has been narrowed, the domestic garment industry is undergoing expansion again and again. Many enterprises turn their eyes from exports to domestic sales. The wholesale clothing market has become the most important core factor. The Sijiqing women's clothing market in Hangzhou has been developing continuously in recent years and has become an important clothing distribution center in the whole country. This has formed a huge demand for garment enterprises. In fact, why the Guangzhou women's wear market has been doing quite well all the year round, which is related to the volume of garment manufacturers in Dongguan and Guangzhou, so in a sense, the textile enterprises in Shaoxing and Xiaoshan are also the foundation for further expansion of Hangzhou Sijiqing women's clothing market.