Eternal Sex City Leads The Fashion Trend

HBO TV drama sex and the city has made many high fashion brands become household names.

The movie version released in May 30th caused a greater sensation in the fashion circle, and won the premiere of the championship at one stroke.

Many men may not understand why women always come together to watch and are moved to tears.

For ten years, this show has been accompanied by a group of girls who have grown up to be women. They teach us what is fashion, what is life, what is love and friendship.

Maybe it's not just an American drama.

"All the big brands are being courteous, as they did to the sex and the city series a few years ago, and they are even more generous in this movie version."

The producer of the film, John Melfi, said.

During the 6 years from 1998 to 2004, HBO TV drama sex and the city has become a household name for many of the top fashion brands.

The upcoming film version of the film promises to attract a wider audience, and it's no wonder that John Melfi called it "the sex and the city of steroids".

Manolo Blahnik is the most popular shoe brand of Carrie Bradshaw, the chairman of the brand. George Malkemus, the chairman of the brand, said that since the hit of the TV series, an endless stream of tourists patronized their New York store and asked to try on the shoes worn by Carrie.

"Those girls want to take photos in their shoes.

When the movie is released, it will attract more customers.

Sex and the city has opened up a whole new world for us.

He said.

John Melfi also said that the completion of this movie can not be achieved without the help of the fashion circles.

"Without their help, we would never have finished such a movie because we could not afford to buy such a large number of Chinese clothes.

Our budget for installation is quite substantial, but it is a drop in the bucket for high fashion.

Our stylist, Patricia Field, is willing to cooperate with us. Every brand is willing to cooperate with us.

Chinese clothing has played a decisive role in describing the lives of these women in Manhattan.

The role of Carrie Sarah Jessica Parker is also important.

During the heyday of the "sex and the city" series, she had a good relationship with many brands. She played a public relations role for the new film, calling all those brands.

"Thanks to Sarah's ability to move, we are able to win in fashion."

Melfi said.

In fact, many famous designers of clothing, jewelry and accessories are scrambling to provide costumes for the film.

The highlight of the movie is Carrie's wedding dress from Vivienne Westwood.

The expensive jewellery she wore came from the famous jewelry designer, Fred Leighton, who took these jewellery from Christie auction house 1 and S.

ManoloBlahnik has designed a pair of shoes for Carrie. The luxury brand Leiber has created a cupcake shaped jewel inlaid treasure box for the daughter of Charlotte, another character in the movie.

The number of fashion brands looking for opportunities in sex and the city is almost comparable to the queuing list of customers ordering Birkin.

"Casually listing several big brands, you can always find them in our movies."

Melfi said.

The purpose of all brands' generous help is nothing more than a "special thanks" subtitle.

"Showing up in Fashion Movies helps to show the uniqueness of our jewelry."

Rebecca Selva, public relations director of Fred Leighton, said.

The rare jewels worn by the movie star Kirsten Dunst in the costume fashion "Queen Marie", and all the jewellery of Meryl Streep in the devil wears Prada, are from the Fred Leighton. Dunst

Leighton's sponsorship for movie producers is also on the acknowledgement list.

"For us, the foundation of all things is to establish good working relationships with producers. They understand very well what we can bring to the film, which are things that money can not buy."

Selva points out.

In recent years, there are many popular fashion shows in the American TV industry, such as "Project Runway" and "America 1"; s Next Top Model.

But in the eyes of the most discerning and fashionable audiences, the fashion presented by sex and the city is the most convincing and fascinated by them.

The biggest attraction of "sex and the city" series is how the TV audience can dress up to be fashionable.

Fern Mallis, vice president of IGM fashion company, who runs New York fashion week.

In the movie version, Mallis will appear in real identity because one of the climax scenes of the movie is New York fashion week.

In order to recreate the landmark of New York Fashion Week - the big tent in Blaine Park, producer Melfi also worked with fashion week sponsor Mercedes Benz motor company.

The American version of Vogue also helped the film.

We have seen the office of "Vogue" in the sex and the city drama series, and now the movie version is also worked out. After all, no movie crew has ever taken a picture in this office.

"This photo has been personally approved by Anna Wintour."

Andreleon Talley, editor in chief of Vogue, said.

And he himself is another fashion star in the movie.

There is a section in the movie "Vogue" that takes the plot of the wedding dress for Carrie, and the Tally for Carrie is the shape.

"This is a very successful film. It tells people how a fashionable New York bride should dress up, a very typical Vogue style.

Of course, Carrie Bradshaw is the ideal Vogue girl.

He said.