Spanish Chinese Apparel Industry Recognized By Fashion Market

< p > ENIDA DE LA ALBUFERA is the most important avenue in the VALLECA area of Madrid, from all the MTR PORTAZGO to PUENTA DE VALLECA, which is covered by all kinds of shops on both sides of a kilometre street. Among them, the Chinese run "a", "tri", "jewelry", "jewelry", "jewelry", "shop", "jewelry", "shoes" and "bags".

In these more than 10 Chinese shops, consumers can not only find dozens of euros in mid-range clothing, but also find only 1 or 2 euros of low-grade goods. Large bellied middle-aged and old women can choose their own size. Vigorous young girls can also find the most popular prints, rivets, stitching and quilting.

This is the current situation of the Chinese clothing industry in Spain. Cheap and fashionable clothing meets all consumer groups.

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Compared with the Chinese garment industry, which is now catching up with fashion, many people have forgotten how monotonous Chinese clothing came to Europe more than 10 years ago. < p >

At that time, the Chinese manufacture was full of strong local flavor. It was shown to the Spanish people that it was bright and beautiful without the beauty of the gift paper, and < a target= "_blank" href= "http://www.91se91.com/" > cloth > /a ", and each window was lined with a lined shirt and skirt, with an unfashionable stocking underneath.

Spanish consumers can pick nine thousand target= away from China's a target= "_blank" href= "http://www.91se91.com/" > clothes "/a" directly from a cardboard box. In order to attract good business, superstitious Chinese will put a Lucky cat in the shop, with a dim light, and the fist waving cat's fist, which makes people feel that everything is so unreal.

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Under such a big background, the Chinese garment industry landed on a cheap landing. This is the curtain that slowly comes to the curtain. It is unthinkable that the Chinese group has entered this circle with a completely outsider in such a keynote, but now it has won the comprehensive recognition of the western market and even the whole of Europe P.

After more than a decade of exploration and development, the Chinese garment industry has been pformed in a long way. The fashions made in China are becoming more and more perfect through our own unique way and cooperation with Spaniards.

Now, the Asian giant has learned everything, just like the return of the king.

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< p > the first fashionable land for Chinese to land in Europe is Italy. Because of its traditional charm, it has attracted widespread attention in the fashion world all over the world.

Almost all Chinese communities settled in the Prato Industrial Zone in Florence. According to the Italy national observation statistics report, the area's imports from Asian countries have increased thirty times in ten years.

And ninety-five percent of the imported garments are garments. In most cases, these ready-made garments only need the simplest reprocessing, such as OEM: once China's local garments enter Italy, they can be sold all over Europe through the "Italy made" label.

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< p > when the Italy government began to investigate the Chinese service industry, the Chinese in more than 2000 kilometers away from Spain absorbed and learned from the experiences and lessons of Italy Chinese. Under such a background, the Chinese clothing industry in Western China gradually grew vigorously.

To this day, Chinese garment processing factories in the Prato industrial area in Italy still produce a large number of orders for clothing shops of Spanish Chinese.

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< p > Chinese clothing can have a strong foothold in Spain, and it has nothing to do with the background of China's clothing power.

In recent years, China is a fast growing clothing sales market in the world, and is also the largest clothing producer and exporter in the world.

Many people think of the cheap labor force when they talk about China's clothing industry. In fact, China's cheap clothing production has become the past.

Many of the Spanish companies that had made direct orders in China turned their attention to the Spanish clothing wholesale area, COBO CALLEJA, TRISO DE MOLINA and Barcelona clothing wholesale Street.

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"P", a Spanish clothing wholesaler who has been in the garment industry for nearly 15 years, told reporters that "nowadays, the cost and risk of importing directly from China are much higher than ever before.

Not only for clothing production, China's labor force has no advantage over other developing countries.

In the past, each garment processing worker paid 2000 yuan a month, and now they have doubled their work.

It is difficult for garment factories with poor conditions to keep good workers, so the overall cost of garment factories is multiplying.

The size of orders for small brands like ours is very small for them, so the delivery schedule and processing cost are quite different from the large orders they see.

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< p > what is the "big order" that the industry refers to? Where does it come from? These large orders come from some well-known brands in the fashion world. These brands have chain stores all over the world, even though each chain store has dozens of clothes and tens of thousands of them.

Another big order came from overseas Chinese, with a large proportion of orders coming from Spain.

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< p > Chinese clothing wholesalers will be placing large orders after looking at one style.

For China's garment processing plants, a large quantity means a bargaining chip with raw materials, so the cost of production will be reduced, and the profit space will be reduced even further.

For example, when an order quantity reaches one hundred thousand, the profit of each garment is only 1 yuan, and the total profit is one hundred thousand yuan.

If the Spanish people directly produce small orders, the number is hundreds to thousands of pieces, even if the profits of several dollars, the final clothing manufacturers get the hand is also a ten thousand yuan profit.

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< p > especially in today's economic downturn, few Europeans dare to risk such a large order.

But this is very common for Chinese clothing wholesalers.

This operation relies entirely on the extraordinary courage and huge business circle of the Chinese people in Western China.

A clothing wholesaler can have several or more relatives engaged in clothing retail business.

Although they fight in name, they have the same meaning for wholesalers as large chain stores.

Coupled with the patronage of fellow townsmen, the huge amount of goods will be digested in a very short time.

There is a close relationship between big orders and low prices, which is why many Spanish clothing retailers prefer to go to the Chinese people to buy goods other than Chinese.

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< p > between the large volume and the small profits, the western Chinese found the best fit point, thus laying a solid foundation for the development of the whole industry in Spain.

This is also why the goods in Chinese clothing stores are always cheaper than elsewhere.

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In addition to this, China, as a world famous raw material country, is also a factor that can not be ignored. P.

China is a major cotton producing country in the world. The annual output of cotton is 50% of the world's total output.

Therefore, China has a special liking for cotton fabrics.

China has the largest cotton reserves in the world and can turn these cotton into clothing products for export at any time.

If China decides to increase reserves and reduce exports, it will naturally lead to a high price of cotton.

For example, in 2012, the Inditex group in Spain reduced the use of cotton and added synthetic fabrics and polyester fabrics.

China's local garment factories still produce cotton clothing at a low price and then ship it to Spain at a low price.

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< p > Chinese in addition to winning the match in the price war game, they also keep coming closer to the West in style.

The Chinese people are very trusting of Spanish taste. In order to understand the fashion and style of every season, they even invite a garment, a target= "_blank" href= "http://www.91se91.com/", "designer /a", to send the new dress to China's domestic garment processing plants.

Some Cobo Calleja chain stores and large wholesale warehouses even own their own a target= "_blank" href= "http://www.91se91.com/" > Fashion Designer < /a >.

Another way for Chinese fashion dealers is to pform the original design styles and add some details.

In addition, more and more Chinese immigrants of the two generation know more about the Western clothing market. They hire senior designers to improve the design and layout of the storefront, and attract customers with a fashionable and elegant customer experience.

Those low, overstaffed warehouses of concrete structures have been pformed into flagship shops with gorgeous lights, attracting countless buyers with exquisite decorations.

China's garment industry is becoming more and more perfect.

Smart Chinese make use of European style in China to improve processing and mass production, then export to Europe, and more and more international a target= "_blank" href= "http://www.91se91.com/" > Fashion Show < /a > attract professionals' attention.

The only regret is that the Chinese do not have their own luxury brands. I believe that in a few days, Chinese will quickly find the key to the door to the luxury industry.

So the layout of Chinese clothing industry is complete.

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