China Mark 2008 Fashion Beijing Night Event Held

On the evening of June 18th, the "China imprint 2008 fashion Beijing night" campaign was held in Lining creative research and development center. The head of the Beijing garment and textile industry association said that as an important activity in line with the government's efforts to promote industrial development, service enterprises and serving the community, the "fashion Beijing night" event has been successfully held for the 4 time, and has become a fashionable platform for promoting the development of fashion and creative culture industry, promoting the fashion capital construction, communicating the four sides and showing the elegant demeanor. In order to better carry forward the Olympic spirit and implement the goal of developing the cultural and creative industries and fashion capital of Beijing Municipal Committee and the municipal government, with the convening of the 2008 Beijing Olympic Games, the 2008 fashion Beijing night party was held at the upcoming Beijing Olympic Games, which fully showed the eagerness and joy of the capital people towards the Beijing Olympic Games. It is understood that in from June 18th to 19th, the 2008 "fashion Beijing" series of activities, in addition to "China's imprint 2008 fashion Beijing night", also includes the Olympic Games flourishing Chinese costumes and costumes, the humanities Olympics, the release of the Chinese concept fashion city, and the fifth fashion designer Salon. The theme of the salon event held in Beijing fashion design Plaza is "vigorously promoting brand and designer brand". The "China imprint 2008 fashion Beijing night" activity is sponsored by the Beijing apparel and textile industry association, and is hosted by Beijing Lining sporting goods Co., Ltd., supported by the national development and Reform Commission, the Ministry of industry and information technology, the State Sports General Administration, the China Textile Industry Association, the China Fashion Association, the China Fashion Color Association, the China Fashion Designers Association, the Beijing municipal government, the Beijing municipal Party Committee Propaganda Department, the Beijing Municipal Government Foreign Affairs Office, the Beijing City Industrial Promotion Bureau, the Beijing city commercial bureau, the Beijing Sports Bureau, the Beijing City Cultural Bureau, etc. A number of activities to promote fashion capital construction, Beijing garment and textile industry association responsible person said that in addition to the "fashion Beijing" series of activities, this year the association will also launch a number of key activities to promote fashion capital construction. The 2008 Beijing ten fashion brand selection is one of the important contents. The purpose of the selection is to implement the "outline of the fashion capital", promote brand strategy and promote the overall development of clothing brand enterprises in Beijing in product design, quality, marketing and innovation. The selection campaign was launched in March and final awards and awards will be held in September. At that time, 2008 "Beijing ten fashion brands" and "the ten most potential fashion brands in Beijing" will be selected. At the same time, the winners of the "ten fashion brands of Beijing" have been awarded the "Beijing fashion brand Gold Award" for 3 consecutive years. In order to speed up the rapid upgrading of Beijing's garment industry and expand the visibility and influence of related projects in Beijing fashion capital, according to the advancement of fashion capital construction, we will continue to select the "fashion capital construction Contribution Award" this year, and reward the institutions, markets, enterprises and other related units that have made outstanding contributions to the fashion capital construction. The clothing brand enterprises participate in the exhibition of textile and Garment Fair at home and abroad, investigate the advanced enterprises at home and abroad, broaden their horizons, broaden their thinking and learn good experience; publicize and introduce the progress of the fashion capital of Beijing and the advantages of Beijing's garment industry, attract the well-known clothing brands and the R & D base of fabrics and clothing to enter Beijing, and achieve the purpose of attracting investment; through organizing the dynamic development of the new products of Beijing brand clothing enterprises, we will show the popularity of Beijing clothing brand and enhance the popularity and influence of the independent brands of Beijing clothing; build up a docking platform in the upstream and downstream enterprises of the apparel industry chain, and create opportunities for cooperation and cooperation between the upstream and downstream enterprises of clothing, and make substantive progress in the "going out" activities by holding relevant personnel's meetings. The contents of "Beijing clothing brand going out" activities include: organizing Beijing The 2008 Fashion Art international design exhibition will be held in China World Trade Center mall in September. Artists and designers from China, Korea, Germany, the United States, Japan, France and other countries will be invited to participate in this international design exhibition. They will convey their feelings and thoughts in an artistic fashion form. The 2008 Fashion Art exhibition is considered to be a feature exhibition of Beijing fashion design. It is an exhibition that stands at the forefront of fashion design to promote the development of creative industries and promote the construction of fashion capital. The official said that these activities not only fully displayed the beauty of Chinese traditional culture, but also will further improve the status of Beijing garment enterprises in the international trade value chain and improve the profit pattern of Beijing's garment industry. "Lining" shows the Olympic clothing and equipment in the "Chinese imprint 2008 fashion Beijing night" campaign, Li Ning Co shows the 2008 Beijing Olympic Games Olympic costumes. The Olympic clothing is mainly composed of the Chinese table tennis team, the Chinese gymnastics team, the Chinese diving team and the Chinese shooting team, the 4 Chinese team to win the golden dream team. In addition, the Spanish Olympic team, the Swedish Olympic delegation, the Argentina basketball team and many other foreign teams participated in the Beijing Olympic Games. It is reported that this will enable the Beijing Olympic Games to achieve a new breakthrough and become the largest Olympic Games in which all foreign delegations are equipped with Chinese brands. It is reported that the Li Ning Co Olympic product project originated in 2006, in planning, design, development, research and development and production work, fully embodies the Lining brand's strong comprehensive design strength, development strength and production coordination ability. Lining's Olympic costume fully embodies the trend of brand internationalization and Chinese characteristics in creativity. Its core design element is the Lining BRAND Lucky line known as Lucky Line. The lucky line comes from the LOGO of Lining brand, which expresses the best wishes for Olympic athletes. In order for athletes and coaches to display the best professionalism and the best appearance and shape in the arena, the Li Ning Co has tailored clothing for 4 athletes and coaches of the Chinese Olympic dream team. "Lining" is the first sports brand to be tailored to athletes and coaches participating in the Olympic Games. In addition, Lining also provided the 18 gold zipper head for the Chinese sports delegation.