Interpretation Of Xinshen Flax Enterprise Culture
< p > everyone has the expectation of happy life. This is also what we often call people's "dream" for happy life. Because of dreams, they become a belief, because they insist on their belief to sublimate into a belief, with dreams and beliefs, and keep running on the road of pursuing happy life.
This is the dream of a href= "http://www.91se91.com/news/index_h.asp", "Xinshen flax" /a "persisting in" making the world flax more wonderful "in the past more than 20 years. It has also become the belief that the new Shen linen will continue to innovate and burst into more vigorous vitality in the future.
In the past more than 20 years, Xinshen flax has been running on the road of using green, flax, brand and culture to convey the dream of happy life to people. When someone asked what the core of Xin Shen's Flax culture is, Li Senlin, chairman of Xinshen group, refined it into a belief and four cultures, and a "one and four" had the meaning of "one world". It virtually contained the new Shen's tireless pursuit of flaxen dreams and the persistence of flax faith.
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< p > what is a belief of four cultures? A belief: make the world flax more wonderful! Four cultures: "flax culture, brand culture, enterprise culture, green culture" are developing at the same time.
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< p > < strong > Xinshen linen, a belief < /strong > < /p >
Li Senlin, the founder and chairman of the Xinshen group, founded the linen dream of "making the world flax more brilliant" on the day of the establishment of the new Shen linen in 1988. It hopes to create a more brilliant linen fabric to change people's lives, so that more and more people can enjoy the happy life style from flax, so that the flax culture can become a happy life mode and spread throughout people's lives. P
By importing the world's top flax origin, European France, Holland and Belgium flax raw materials, weaving high quality flax fabric with many functions and fashion, making Chinese linen fabrics spread all over the country to the world, and blooming the Oriental flax more beautiful rays.
It is such a dream, a belief, that Xinshen flax has been insisting on innovation and continuous progress in the past more than 20 years, singing the good voice of China linen fabric and Xinshen linen fabric brand.
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< p > < strong > Xinshen flax four cultures < /strong > < /p >
< p > Xinshen group adheres to the concept of "four cultures of flax culture, brand culture, enterprise culture and green culture", and four in one.
Corporate culture represents the core values of enterprises, brand culture represents the caring power of new Shen brand, linen culture represents the appeal of flax lifestyle, and green culture becomes the centripetal force of environmental life in contemporary life.
The four major cultures are indispensable, and the four cultures complement each other. From the charm of culture, we feel the strong soft power of Xinshen linen. Through the flax culture and green culture, we can influence the terminal lifestyle of the consumer market, guide the terminal brand market to choose the green flax to enhance the brand value, conform to the green fashion trend, and import it into the new linen fabric brand, forming a unique brand cultural influence, creating a win-win situation through natural, low carbon, environmental protection and health.
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< p > < strong > Xin Shen group's Flax culture < /strong > < /p >.
< p > flax culture contains many values of people in Europe and the United States seeking for a better life, such as nature, environmental protection, health, comfort and so on.
Xinshen spread flax culture, integrated Western life philosophy and modern LOHAS lifestyle, providing the best model for people's healthy life, and helping more people pursue green and natural life dreams.
In the process of popularizing flax culture and spreading flax culture, Xinshen group has also introduced the flax material of the world's top flax origin, such as France, through the way of integrating with the brand culture, through the "three high" linen fabric to show the value of flax more.
By integrating, plating, subdividing and innovating the flax lifestyle, linen culture is not just a dogmatic, unreachable castle in the air, so that people can easily enjoy the flax lifestyle and the details enjoyed by linen culture.
Therefore, the linen culture of Xinshen is diverse, from the small details of consumers' flax life to the integration of the whole industrial chain of flax, and with the essence, spirit and spirit of flax culture as a happy way of life, it converge in the present green, environmental protection, health and other life, and naturally enjoy the feeling of happiness.
The so-called: sneak into the night with the wind, moisten things silently.
This is exactly where the charm of culture lies.
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< p > < strong > Xinshen flax brand culture < /strong > /p >
< p > the core of brand culture is linen culture. Therefore, Xinshen flax insists on the idea of "flax culture and brand culture developing at the same time", and brings flax culture and flax life style into the brand culture spirit, so that the brand can become a tool guiding people to pursue a happy life, and become a symbol of flax cultural lifestyle, a happy life style and a green lifestyle. It is also the most direct cultural way to complete the practice of flax culture dissemination.
Xinshen flax brand culture has successfully applied top-grade linen materials through the new linen brand, which is dominated by "Xinshen flax". Through continuous innovation and technology, innovative design, innovative quality, enhancing brand value, enhancing the appeal and appeal of brand culture, and even innovating business mode through brand culture, the linen ecological industry chain has been handed down from generation to generation.
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"P > Xinshen flax is relying on the brand culture advantage, further occupying the consumers' environmental protection life and green life for the flax fabric" mental resources "in the life of flax, and then affects the terminal brand manufacturers, adding the dissemination of flax culture and brand culture, to enhance their brand value and influence.
In the international a href= "http://www.91se91.com/" target= "_blank" > clothing < /a > brand, such as: Zara, H&M, C&A, Nautica, Liz, and so on, the brand has good strategic cooperative relationship with "Xinshen flax". Even in the domestic home textile field, decoration field, handcraft field and so on, it will integrate into the brand of Xinshen flax brand. Through the brand culture and brand influence, let the flax culture spread more profoundly, and the flax life road is broader.
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< p > < strong > Xinshen flax green culture < /strong > < /p >
< p > green is the most natural color in the world. It is also the color of environmental protection. As a green natural fiber flax, it inherits the essence of the green culture of nature. Similarly, "green culture" has also become one of the important culture of Xinshen flax.
Green culture has become an important environmental management concept of Xinshen flax. Through green flax, green products, greening, planting trees and even the belief of green life, it has become a green dream that has always been adhered to, and constantly creates a future full of green, full of tranquility and harmony.
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< p > < strong > Xinshen green culture mark: < /strong > /p >
< p > Green Quality: the leader of green linen fabric.
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< p > green cause: green raw materials are pure natural, green fuels are free from pollution, green production and low energy consumption.
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< p > green image: enterprise LOGO and enterprise VI system.
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< p > greening environment: greening planting trees, green factories, green parks and green environment.
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< p > Green belief: every new Shen Shen has become an environment-friendly guardian. She loves green life. She wears: linen, linen and other pure natural < a href= "http://www.91se91.com/" target= "_blank".
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< p > < strong > Xinshen flax enterprise culture < /strong > /p >
< p > corporate culture represents the core values of new Shen linen. All of this comes from the ancient Chinese philosophy of "harmony between man and nature", and the corporate culture idea of "doing things first and doing things afterwards", advocating a kind of inner driving force of human beings. First, attitude, goal and direction, and then strive to develop and innovate again, so that personal value and enterprise value can be improved simultaneously, so that personal vision can be closely linked to the future of the enterprise.
In the corporate culture, Xinshen not only has a clear brand positioning of "linen fabric", but also trains employees to locate their own development, giving full play to each person's potential and value, and striving for their own career by loving enthusiasm and enthusiasm, and working together for the dream of "making Asia Asia a better place".
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< p > the new concept of enterprise culture integrates natural philosophy, linen culture, green culture and other cultural value genes, and creates a happier and better future life through the innovative linen fabric through the impetus of Xinshen people from the heart.
It has become the eternal style of Xinshen linen and the source of power to the future.
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< p > a belief and four cultures.
A href= "http://www.91se91.com/news/index_c.asp" > New Shen /a > with four cultures to enrich, interpret and develop the belief that "let the flax of the world be more wonderful" will pform the love of happy life and flax into a hard work for creating a better life, just to bring people more surprises and hopes in the future, and convey a deep love from faith.
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