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    Father'S Day Became Men'S Day.

    2013/6/14 19:23:00 28

    Men'S WearWomen'S WearClothing

    < p > with the continuous bombing of mother's day, children's day and Dragon Boat Festival, every weekend department stores will hold preferential promotions in the name of festivals. Some department stores will start the promotion period from Saturday to Thursday and Friday to increase their customers' attention.

    < /p >


    < p > for this father's day, the reporter learned from several shopping mall's shopping guide offices that in all the discount activities of the whole year, father's Day is only a small holiday, and the interval between the Dragon Boat Festival and the Dragon Boat Festival is too short. Therefore, even if the "father's Day" promotion is set up, it will be tied up with the Dragon Boat Festival.

    < /p >


    < p > a Menswear brand shopping guide told reporters: "according to past experience, such as women's day, mother's day, these women's festivals, shopping malls are sold in advance of half a month or even a month, promotional ads, plus a large discount, so many women have attracted consumers. They will buy men's clothing, men's a target=" _blank "href=" http://www.91se91.com/ "and shoes" /a "when buying women's products, so our sales volume in those days will also increase.

    Father's Day is only one or two years away from the attention of the 1980s and the 1990s. It has not yet become a mainstream Festival. With the recent Dragon Boat Festival, consumer spending is showing a weak trend. Therefore, shopping malls and consumers will not attach much importance to it.

    < /p >


    < p > < strong > "father's Day" became "men's Day" < /strong > < /p >.


    < p > in the "father's Day" promotion mall, people's livelihood and other international markets found that apart from traditional male products such as razors, shirts and so on, small household appliances, food, cosmetics and so on, as long as suitable for men's consumption of goods almost all played a promotional sign, rather than father's day, rather than "men's Day".

    In addition, many brands of women's wear, women's shoes also give a high discount, take the opportunity to promote women's products in the name of father's day.

    < /p >


    < p > at the same time, online merchants are also eager to get a "father's economy".

    According to Taobao statistics, the latest seven days of the "father's Day gift" index increased by 1030.8%, up 590.8% compared with the same period last year.

    Young people aged 18 to 24 become the biggest consumers of father's day.

    < /p >


    < p > men's wear is hard to find. "I want to buy a suitable T-shirt for my father. I haven't been pleased with it for a long time."

    In Li Ka village Wanda Plaza, Tian Tian complained to reporters that her father was 60 years old, and dressing requirements were not high. It was hoped that < a target= "_blank" href= "http://www.91se91.com/" > clothes < /a > style should not be too exaggerated, the color was refreshing, the quality was better, and the price was about two hundred or three hundred.

    "But it's hard to find one in the mall, the price tag is seven hundred or eight hundred, but there will be some in the morning market, but it's either the quality is too bad, or the style is out of date, and the money can't be bought."

    < /p >


    In a circle, men's wear in the middle and old age is really hard to find: Men's business in the mall is mostly business, leisure and sports style. The business men's wear is simple and generous, but the price is high. A shirt is priced at 1000 yuan. The casual men's wear price is relatively low, the average T-shirt can be taken two hundred or three hundred yuan, but the style is too fashionable, or it is < a target= "_blank" href= "http://www.91se91.com/" > cloth < /a > close fitting, or exaggerated, more suitable for men under 40 years old. < p > reporters then walked in the market.

    In some alley's flower and bird market and morning market, there are many old clothes, but there are still many women's wear and men's wear. Moreover, the shape and cloth are not very good.

    < /p >

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