Liaoning Dragon Boat Festival Holiday Sales Amounted To 39 Million 4 Thousand Yuan.

During the "P" Dragon Boat Festival, Panjin is full of festival atmosphere. Many citizens are walking out of their homes to feel the charm of traditional culture.

Yesterday, the monitoring data released by the Municipal Services Commission showed that: the three day holiday of Dragon Boat Festival, the sales volume of 10 key retail enterprises in our city reached 39 million 4 thousand yuan, an increase of 35.1% over the same period last year.

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< p > with the continuous development of legal holidays, "small holiday" has also become a good time for consumers to shop and relax.

Many businessmen in our city take advantage of the Dragon Boat Festival's special culture, traditional customs and the upcoming business opportunities of father's day to carry out the promotional activities with the theme of "loving father's day, giving gifts with gratitude", "loving the Dragon Boat Festival and loving the mountains" and so on, enriching the citizens' leisure life and activating the consumer market in our city.

Statistics show that the consumption hotspots in the Dragon Boat Festival are mainly concentrated in food category, < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "http://www.91se91.com/" > shoes > hat > household appliances, Jin Yinzhu Bao, communications equipment, cosmetics, sales increased by 67.6%, 26.5%, 15.2%, 53.3%, 44.8%, 18.7%, respectively.

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< p > zongzi is the protagonist of the Dragon Boat Festival. During the long holiday of Dragon Boat Festival this year, some merchants in our city launched a marketing war around zongzi, creating a strong cultural atmosphere.

According to the traditional custom of the Dragon Boat Festival, people visit relatives or friends, or family members, gifts, nutriments, special zongzi, mung bean cake, salted duck eggs and other seasonal holiday products.

During the Dragon Boat Festival, there are not only many brands of zongzi sold in many large and medium-sized shopping malls in our city, but also varieties and tastes, so that people can enjoy their happiness. Compared with last year, the sales volume of zongzi also increased.

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During the long holiday of Dragon Boat Festival (P), the consumer goods market in our city showed a prosperous scene.

According to the monitoring and statistics of the 10 key retail enterprises by the consumer products circulation section of the Municipal Service Industry Commission, the sales volume of the three day holiday of the Dragon Boat Festival reached 39 million 4 thousand yuan, up 35.1% from the same period last year.

Among them, sales volume reached 11 million 897 thousand yuan after 18 points, accounting for 30.5% of total sales, which was 9.4 percentage points higher than the same period.

In addition, 9 key monitoring catering businesses in our city amounted to 907 thousand yuan, down 14% from the same period last year.

Among them, 18 points after the turnover amounted to 502 thousand yuan, accounting for 55.3% of the total turnover, higher than the same period 11.6 percentage points.

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