Customs Reminds Enterprises Not To Scratch The Olympic Games Lightly

From the Shanghai customs, 4800 double labeled "Beijing2008" shoes were intercepted by the Customs on suspicion of infringing the exclusive rights of the Olympic logo.

This is the largest export case suspected of infringing the Olympic logo exclusive rights goods seized by Shanghai customs this year.

It is learnt that with the approaching of the 2008 Beijing Olympic Games, the Shanghai customs has increased the protection of the exclusive rights of the Olympic symbols, while resolutely stopping the entry and exit of infringing goods, making the access of legitimate goods more smoothly.

In June 17th, Shanghai Yangshan customs inspected customs officers according to the "risk warning" to inspect a group of tourist shoes exported to Qingdao by a company in Ecuador, and found that the travel shoes had the word "Beijing2008".

On site inspection, the customs officer was keenly aware that the goods were likely to be suspected of infringement. He immediately informed the "twenty-ninth Olympic Games Organizing Committee of the" Beijing2008 "Olympic logo exclusive right holder.

The rights of the organizers of the OCOG confirmed that the goods were infringing and applied for customs custody of the suspected infringing goods.

"Since the promulgation of the regulations on the protection of Olympic symbols in 2002, the Shanghai customs has attached great importance to the protection of the logo. 14 cases of infringement of the exclusive rights of the Olympic logo have been investigated, and more than 33000 pieces of infringing goods have been seized. Most of the infringing goods are clothing, footwear, self driving, vehicle accessories and so on.

Chen Xudong, Deputy Commissioner of customs and Excise Department of Shanghai, told the author that "with the approaching of the Olympic Games, we have further increased the protection of the exclusive rights of the Olympic symbols."

Just 10 days before the seizure of infringing tourist shoes, Shanghai customs successfully intercepted 1440 locks that were suspected of infringing the exclusive Olympic logo of Huaian, a company intended to export to Chile.

"No matter whether they are tourist shoes, door locks or other goods, the customs will stop in time if they are suspected of infringement," said Xu Feng, chief of the Shanghai Customs responsible for intellectual property protection. "We firmly say" no "to the infringing goods, and actively build a bridge for the entry and exit of legitimate goods.

In order to provide the Olympic logo with meticulous personal protection, Shanghai customs has taken the initiative to strengthen communication and communication with relevant departments, intensify efforts to collect information, make use of the resources of the Olympic Organizing Committee, and constantly update and enrich the Customs Intellectual Property Protection Database.

Shanghai customs is also actively aware of other customs related cases of infringement cases, collecting information about infringing enterprises, goods category and goods flow direction, so as to provide guidance for implementing risk control and accurate screening of infringement.

"We should let all frontline officers practice a pair of discerning torts." the experts in charge of intellectual property protection of Shanghai customs think so.

On the spot investigation, work at the point of keeping watch, joint law enforcement, special training, and making "work tips".

They worked together with the first line of customs officers to check and identify together, and popularize the "unique magic weapon" to identify infringement as a "common weapon" for the front-line regulators.

Shanghai customs has also intensified its efforts to publicize import and export enterprises.

Through the import and export enterprises to carry out the "Olympic logo Protection Ordinance" and the relevant provisions of publicity activities, on the one hand, guide enterprises to abide by the law and self-discipline, in an appropriate and lawful way to support the Olympic Games, on the other hand, create an atmosphere for the lawless elements to form a strong deterrent, curbing the occurrence of violations.

"Increasing the crackdown on the infringement of Olympic symbols will not affect the clearance rate of legitimate Olympic materials," Xu Feng said. "We can rest assured that Shanghai customs will better protect the legitimate interests of law-abiding enterprises."

This year, many enterprises have consulted the Shanghai Customs on the legality of the Olympic logo goods. The Shanghai customs also made a "pre confirmation" to the OCOG several times before the import and export of goods, which increased the speed of customs clearance while increasing the fight against infringement.

Shanghai Ke Di AI import and Export Trading Co., Ltd. is one of the enterprises that have tasted the sweetness of Shanghai customs.

In March this year, Ke Di AI company imported a number of stamps with Olympic logo because of its business needs. Because before receiving the publicity from Shanghai customs, the company took the initiative to contact the Customs for consultation and submitted relevant materials in advance.

The Shanghai customs has made a "pre confirmation" to the OCOG on the import of its postal products, and promptly authorized the recognition to notify the customs business sites to lay a "fast track" for the import of the relevant postal products.

Up to now, the company has dozens of batch of postal products smoothly into the territory, all the way unimpeded.

Shanghai customs also reminds relevant enterprises that in order to fully enjoy the "pre confirmation" service of the customs, let the goods in and out of the road get better, and import and export of the Olympic logo should be contacted or consulted as early as possible.