Market Space Prediction And Analysis Of Aging Textile And Garment Industry
< p > China's < a target= "_blank" href= "http://www.91se91.com/" > textile < /a > a target= "_blank" href= "_blank" > clothing > market. Usually the "middle-aged and old" are divided into one category, such clothes are obsolete and monotonous, and many products do not reflect the characteristics suitable for the elderly.
Middle age and old age are different groups. They differ greatly in age, mental environment, physical condition and economic ability. According to their own conditions, there are some unconventional characteristics of clothing a target= "_blank" href= "http://www.91se91.com/" > dress < /a > bedding, a target= "_blank" href= "http://www.91se91.com/" > shoes "less" and "cap". In order to meet the needs of this group of people, old age textiles should be separately classified as "silver hair textile".
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The main data of < p > sixth national census show that China's population aged 60 and over has reached 13.26%.
It is estimated that at present, the population of the elderly in China is nearly 200 million, and the total number of elderly people over the age of 60 has reached 600 million, and more than 60 countries have entered the ranks of aging population.
According to available information, the number of Chinese aging population will exceed 300 million by 2025, and 400 million in 2045, and the total population will reach 1/3 by 2050.
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< p > with the growth of age, the health condition of the elderly is gradually disturbed by many diseases, and the demand for textile and clothing will also be diversified. It will change from comfort and health care to adjuvant therapy.
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< p > < strong > the output value of the silver industry is about 10000 billion yuan < /strong > /p >
< p > let the elderly live more comfortably, healthily and safely, which is of great significance for maintaining family harmony and social harmony.
Healthy aging refers to the functions of individuals in five aspects: physical, psychological, intellectual, social and economic.
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< p > huge market.
At present, the output value of China's aging industry is about 10000 billion yuan, of which the annual consumption potential of elderly clothing is at least 200 billion yuan. At present, the market demand is large, the supply is small, and the supply and demand relationship is not balanced.
Relevant people predict that by 2030, it is expected to form a pattern of aging, children and adult industry in three parts.
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Less than P, the old people in developed countries are relatively well-off. They have no burden to raise their children, buy a car or buy a car. There are fixed pension and medical security systems to enable them to have more money to improve their quality of life.
Unfortunately, most enterprises are still not aware of the huge business opportunities.
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< p > at present, about 45% of the elderly people aged 60 to 65 in China are still employed, while 42.8% of the urban elderly have deposits, and only one pension has reached 1 trillion yuan. The old consumer market should be a huge market with reality.
The Chinese respect "filial piety". Spending on their parents at ordinary times and on holidays will greatly increase the purchasing power of the elderly.
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< p > the elderly group is "sunset crowd", but the elderly products industry is "sunrise industry".
The elderly products industry not only refers to clothing, home textiles, crutches and other single products, but also includes many aspects such as daily life care, health care and so on.
At present, there are some "soft rib" in China's elderly products industry, such as less product categories and low technology content, which can not meet the consumption needs of the elderly, and the market is basically in a blank stage, which needs to be developed urgently.
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< p > there is a prediction that by 2025, Japan's "silver industry" will have a market of 627 billion ~7460 billion dollars.
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< p > industry pformation and upgrading needs.
At present, China's textile and garment industry is facing RMB appreciation, low foreign demand, increased raw material and labor costs, weakening competitiveness of products with low technology content at home and abroad, and finding new products with high added value and practicality to participate in a new round of competition. Yin FA textile is still uncultivated virgin land.
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At the same time, with the rapid development of science and technology, the latest achievements of a large number of high-performance materials, composite materials, nanotechnology, electronic technology and biotechnology have appeared one after another, but there are not many applications in the textile field. These new technologies will be widely used in the silver textile industry. P
China's silver industry will form the ten most profitable industries in twenty-first Century, including the real estate industry.
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< p > health care knitted and household textiles account for about 8% of knitted products and home textiles. According to statistics, the sales of health care functional textiles in 2009 reached 100 billion yuan, which has caught up with the annual sales of health food, and will increase by 20% annually. A large part of these products can be used for the elderly if they are improved or improved.
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< p > < strong > silver industry with high scientific and technological content < /strong > < /p >
< p > the biggest feature of the elderly is the gradual decline of health, such as insomnia, forgetfulness, three high, lumbago and leg pain, visual hearing loss, various chronic inflammation, prostatic or breast lesions, pruritus, inaction and other diseases.
The old products should be developed according to the different conditions of the elderly, such as: < /p >.
< p > comfortable, convenient and practical textiles: the textiles for healthy elderly people are mainly comfortable, convenient, safe and practical.
Its underwear should be soft, moisture absorbing, breathable, antibacterial, deodorant, itching, easy to wear, easy to wear, and so on. The coat must be antifouling, easy to decontamination, waterproof, breathable, shape memory, pocket deep and hidden, burglary, and combination of colors with traditional and modern styles.
Bedding should be soft and hard, moderate and easy to sleep.
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< p > compound multi-functional health care textiles: for some elderly people with chronic diseases, they need some textiles that can help rehabilitation and delaying senility, such as far-infrared, negative ion, magnetic therapy, UV protection, moisture retention, moisture permeation, antibacterial and anti mites clothing. They can assist upright upright vest, squeeze the abdomen to assist the toilet and take care of the color band, and move the tracker to remind (take medicine, drink water, etc.) on time.
Bedding and pajamas should be flame-retardant and low toxic.
For semi self-care and disabled elderly, < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > it is easy to wear, leak proof, deodorant, incontinence of the inside and outside pants to facilitate the replacement of urine pad.
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< p > intelligent high tech textiles: this kind of textiles should be combined with the latest scientific and technological achievements in the world, such as clothes that can detect various physiological indexes of the human body: blood pressure, body temperature, heart rate, breathing, walking speed, posture, sleep and medication, etc., will be recorded at any time to the monitoring station. If there is an abnormal condition, it can be immediately reported to the police; the dementia will be equipped with a human tracker and alarm; it can automatically adjust the height, temperature and massage mattress; the curtains are controlled by voice; with a pillow that can play music, radio, alarm clock and telephone, it is further conceived that the most advanced robot can be combined with clothing to assist the elderly in action.
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< p > matching shoes and socks hat and so on: the shoes of the elderly require slippery, gentle, warm and moisture permeable, antibacterial, odorant and easy to wear off. The hat should be cold proof, windproof, sunscreen, rain proof and anti-collision, and can be combined with eyeglasses, hearing aids, radios, MP3, masks, scarves and so on. Socks should be kept warm, deodorant, antibacterial, soft, breathable, moisturizing and special therapeutic effects.
Such as the treatment of varicose veins in order to reduce socks, special socks for diabetes, blood circulation, reduce edema puffy socks, etc., should be light, stable, anti fouling, waterproof, anti-theft, Doug, anti lose and other functions.
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< p > other textile related products: carbon fiber and other high-performance fibers can be used to make ultra light wheelchairs, crutches, umbrellas, folding chairs, walking aids, sports equipment for the elderly, adjuvant therapy for elderly patients and rehabilitation equipment.
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< p > < strong > silver industry development path < /strong > < /p >
< p > first, we should pay more attention to the social and industrial fields through various channels, and organize specialized research teams to understand the situation of aging in China and the world. What items and products can improve the quality of life of the elderly, strive to cooperate with the scientific and technological workers in all walks of life, and graft the latest scientific research achievements onto textile products, and form the industry, trade and industry chain through the combination of production, study and research, and gradually establish a brand and marketing network specializing in the elderly products, and make the "silver industry" bigger and stronger.
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