National Fabric Museum: A Good Platform For Improving Supply Chain Design Capabilities

After the P financial crisis in 2008, China's "a target=" _blank "href=" http://www.91se91.com/ "textile" /a "has a subtle change in the pattern of rapid industrial development. Under the influence of rising labor costs, raw material fluctuations, RMB appreciation and other factors, the development of the industry has slowed down, and the uncertainties in the development of the enterprises have been strengthened. The cooperation between the upstream and downstream of the supply chain is becoming more and more urgent and important.

From the perspective of supply chain, we can think about the development of industries and enterprises, and actively and effectively cope with the difficulties encountered in this process.

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< p > < strong > raw material challenge < /strong > < /p >

< p > in recent years, raw material is the focus topic of domestic textile < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > industry. The ups and downs of its price is directly related to the fate of the vast majority of small and medium enterprises in the industry.

In this topic, the first thing is cotton.

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< p > > a href= "http://www.91se91.com/news/index_c.asp" > cotton < /a > is a problem which has troubled the development of the industry in recent years. It is also an important factor in the fluctuation of the whole fiber raw material market.

Historically speaking, polyester staple fiber and viscose staple fiber have basically the same trend of rise and fall with cotton.

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< p > since 2010, domestic cotton prices have experienced the trend of "roller coaster". Price fluctuations have not only resulted in poor production and marketing of cotton spinning enterprises, increased inventory and profit decline, but also negative effects extended to the entire industrial chain, which seriously hampers the smooth operation of the entire textile industry.

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< p > although the price of cotton storage and storage of 19800/ tons was implemented in September 2011, the domestic cotton prices tended to be stable.

However, new problems have emerged. Although domestic cotton prices are relatively stable, international cotton prices are much lower than domestic prices. The highest price difference has reached 6000 yuan, and domestic and foreign cotton prices are seriously "upside down".

China's "a href=" http://www.91se91.com/news/ "textile industry < /a > the vice president of the Federation sun Shui Chi believes that the gap between domestic and foreign cotton prices is about 2000 yuan, which is acceptable to Chinese enterprises. Beyond this scope, it is bound to affect the competitiveness of the industry.

In fact, the high cost of cotton raw materials at present has greatly reduced the competitiveness of China's cotton textile products in the international market, and a large number of related enterprises have closed down.

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< p > in the face of cotton problem, for enterprises, we should develop alternative raw materials and develop new fiber products. At the same time, we can increase the added value of products to digest the impact of fluctuations in raw material costs.

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< p > for the industry, the China Federation of textile industry has always appealed to the State Cotton store to take financial subsidies when placing and storing the goods, limit the price and store it, stabilize domestic cotton prices, and narrow the price difference between domestic and foreign cotton.

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< p > in the long run, we should deepen the reform of the cotton circulation system, improve the macro control mechanism of cotton, increase the quantity of cotton imports every year until the abolition of the dual management restrictions of cotton import quotas and sliding duties, and achieve the market docking of internal and external cotton prices, and play a regulatory role in the market mechanism.

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< p > according to Sun Ruizhe, the current national cotton purchase policy will have a turning point.

Recently, China Textile Federation and relevant state departments are discussing how to implement cotton direct subsidy in Xinjiang, the most important cotton producing area in China.

Not long ago, the leaders of the relevant countries in Xinjiang investigated and focused on the cotton issue. We hope that Xinjiang and China Textile Union will form opinions on the cotton issue and the development of the industrial chain in Xinjiang.

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< p > besides cotton, the hot topic of recent raw materials is avian flu.

During the 2013 Global Conference on textile and apparel supply chain, the Organizing Committee held a seminar on the feather and down sub committee of textile and garment supply chain alliance, and discussed the impact of H7N9 avian down clothing industry.

The relevant enterprises of the conference said that, due to the shortage of feather raw materials, the purchase price of raw materials doubled in less than three months, and the cost of down garment products increased.

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< p > > a href= "http://www.91se91.com" > textile fabric hall < /a > Assistant General Manager Liu Changjiang introduces that this year is the ups and downs of the down garment industry. The down industry has the phenomenon of selling down goods and selling goods with no price. The Brand Company adopts the mode of reducing order quantity and placing orders in batches to deal with the crisis.

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< p > April 27th, the China feather and down Industry Association published an open letter to the dealers in the down industry on the official website. It said that avian flu had caused the breakage of raw material supply chain in the down industry, but the demand for the production of down products did not stagnate.

Demand is greater than supply, making the price of raw materials greatly improved.

Fu Guangwei, deputy director of China Textile Information Center, also said that this year's avian flu has a great impact on the down industry, which has brought a devastating blow to the industry.

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< p > Liu Changjiang told reporters that during the peak period of production in 2008, the production capacity of a well-known down garment production company in China was around 1 million 200 thousand, but this year it was only 400 thousand, with an alarming decline.

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Huang Minkun, deputy general manager of Ningbo Taiping bird fashion ladies Co., Ltd., said that this year the bird flu caused the raw material to rise sharply or even increase exponentially. After the pmission through the industrial chain, the terminal price of the product could not rise exponentially as the price of raw materials doubled.

Such as a target= "_blank" href= "http://www.91se91.com/" > brand clothing "/a" enterprises, down garments are only a small part of them, and their strength is weak. They do not have the right to speak in the down industry. When the supply chain fluctuates, they can only passively accept it.

He very much hopes that through the efforts of supply chain alliance, enterprises can not only create sufficient value for customers, but also cooperate well with the upstream and downstream industries. Finally, we can create the overall capability of the supply chain of down industry.

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< p > but the feather industry big brother like Bosideng is another scene.

Dai Jianguo, deputy director of supply chain management center of Bosideng International Holdings Limited, said bird flu has little impact on the company.

Bosideng attached great importance to supply chain management. They used core suppliers as their strategic partners, paying 70% of the deposit at the end of each year by 50%.

According to him, Bosideng's suppliers will provide raw wool market price weekly, which will help analyze the right time to buy.

"However, we have to add 50% of the order, so the price of raw materials will have a certain impact on the cost, but this is controllable in the overall cost rise."

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< p > Dai Jianguo believes that we should not worry too much about the down price. Feather down is an accessory to poultry. As long as there is poultry market, this appendage must exist.

China's down industry association also said that the avian influenza virus will disappear as the temperature rises, and the impact of bird flu will also disappear as the temperature rises.

Recently, down prices are showing signs of decline.

It can be expected that the price of raw materials will gradually return to normal as the epidemic outfalls.

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< p > besides, there is another hot topic for discussion PX.

Some time ago, people in Kunming, Chengdu and other places in China appeared to protest against the PX project.

PX is the raw material of chemical industry, the main raw material of polyester industry, used for textile and so on.

In the textile industry, polyester (polyester fiber) plays an important role in fiber processing in China. PX is the precursor material for polyester production.

At present, domestic PX production can not meet the needs of chemical fiber production.

It is understood that in 2012, domestic PX output was 775 tons, the demand reached 14 million tons, and import dependence was high.

Sun Ruizhe said that if the stability of the leading materials is not solved, it will definitely affect the health of the whole industry.

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"P > PX has such high import dependence that domestic related industries are restricted to foreign countries in the" a href= "http://www.91se91.com" raw material < /a ".

The initiative of price adjustment is in the hands of foreign producers, which hinders the safety, health and smooth operation of the industrial chain.

Therefore, PX projects are needed both for chemical industry and for textile industry.

Only when operating such a project, it should be carried out under open, pparent and scientific argumentation. At the same time, the government, industry and other related parties should increase the popularization of professional knowledge in this area and guide the public correctly.

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< p > < strong > integration of creative design resources < /strong > /p >

< p > creative research and development has always been a short board in the development of China's textile and garment industry.

Because of the huge amount of manpower and material resources required, and the unanticipated results, many enterprises are unwilling to invest in this area.

Dai Jianguo, deputy director of supply chain management center of Bosideng International Holdings Limited, is deeply touched by this feeling. According to him, Bosideng has built a post doctoral workstation, which has invested a lot of energy in fabric research and development.

Take Bosideng's new flame retardant a href= "http://www.91se91.com" > down coat fabric < /a > as an example, "the cost of R & D is really too high, which is not acceptable to ordinary enterprises."

Dai Jianguo said.

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Cao Rongda, vice president of textile research Limited by Share Ltd of Suzhou P, is very upset. He has been working hard to design and develop fabric products. The amount of brand business has not been very large for a season. After a while, these fabrics turn into quantitative products of some low-end suppliers.

He hopes that enterprises in the supply chain can further cooperate in development through certain ways, and we can promote each other.

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< p > in recent years, Fu Guangwei, deputy director of China Textile Information Center, has been devoted to the research of supply chain.

He found that most of China's clothing brands still rely on the design team hired to design, relying on fashion week and other platforms to promote the work of < a target= "_blank" href= "http://www.91se91.com/" > designer < /a >, and lack of market integration of resources.

The supply chain conference invited representatives from the United States, France, Italy, Korea and other countries to brand design and service agencies, and set up a bridge for domestic textile and garment enterprises to communicate with them.

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< p > The Doneger Group group is an American company founded in 1941.

According to Thomas J.Burns, senior vice president of the company, the company provides global support for the industry and guides them to cooperate with the best retailers in the world. WAL-MART, LG, Samsung and other brands are their customers.

Now, the company begins to attach importance to the fashion industry. It knows that the direction design and research of fashion are very important, pay attention to the trend, color and other aspects of research. Through market analysis, experts collect target market information and combine with the trend prediction to meet customer needs.

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< p > Benny Kwon is the marketing director of InterplanKorea company of Korea, providing professional consultation for clothing brand, including brand positioning and analysis, design and related personnel training.

He believes that clothing enterprises must understand the market and grasp the trend of fashion.

"We hope to develop a product suitable for the season with the clothing brand through the analysis of seasonal fabrics and trends, colors, and then carry out the conceptual planning of product themes and product images, and then plan the fabric details and coordinate the planning."

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Below P >, we can see that the global textile "a href=" http://www.91se91.com "clothing supply chain < /a" is now committed to grafting international design, service and other resources to China, thus promoting the development of domestic enterprises' R & D capability.

In addition, in order to more effectively connect the upstream and downstream and enhance the ability of domestic brand supply chain management, China Textile Information Center has built 4 national textile fabrics museums in Shaoxing, Jiaxing, Humen and Xiqiao, and the United States is about to set up Fifth National Textile Fabrics Pavilion.

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< p > for this reason, Fu Guang Wei believes that with the national textile and fabric Museum, designers can query their fabrics through the Internet, and the best Chinese fabrics will be delivered to the designer in the first place. At the same time, they can go to the nearest fabric museum to experience the color and feel of the fabrics, thus greatly reducing the cycle of watching the order.

"Throughout the entire industry chain design, through the Internet technology to the various links of the supply chain is very important.

The national textile fabric Museum has this function, passing the innovative points and design ideas carried by the new products and technologies to the various links of the industrial chain, sharing the design resources, and establishing a good platform for improving the overall design ability of the supply chain.

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< p > of course, the national fabric museum not only plays a corresponding role in the design links of the supply chain, but also facilitates the symmetry of information in the upper and lower reaches of the supply chain, and enhances the discourse power of the upstream enterprises, so that fabric production enterprises and clothing brand enterprises can quickly connect and communicate through the network.

It is actually a platform for integrating upstream and downstream resources of the supply chain, as well as a platform for the release and promotion of new products and new technologies. It is also a platform for high-quality fabric certification, or a platform for intellectual property protection.

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