Haining Leather City Drives Regional Production And Agglomeration Effect To Build China's Leather Capital

< p > Haining's "planning" has been positioned as "excellent": around the top three industries of excellence and excellence: a href= "file:///D:/Documents/Desktop/ typesetting tools / network editor /Edit/lib/www.91se91.com/news/index_x.asp" > leather, /a, warp knitting and home textiles. With the focus on the construction of "four districts and four cities", we further promote the development of industries from manufacturing and processing to the design and marketing of "smile curve", and actively promote the linkage development of "two markets", "second production" and "three industries" of two industries. < /p >
< p > to explore the history of Haining's industrial development, we can see that all of these are predominant advantages. Since the reform and opening up, Haining has achieved positive results by relying on its unique geographical advantages to accelerate the pace of industrial economic development. It has been among the top 100 comprehensive strength counties and cities in successive successive years. Leather, warp knitting and home textiles have become well-known industries both at home and abroad. < /p >
The advantage of "P > is also reflected in the fact that industry is the leading force of Haining's economy and the main battlefield for Haining to accelerate its transformation of development mode. In 2011, the total output value of industrial output above Designated Size in Haining exceeded 100 billion yuan, reaching 108 billion 380 million yuan, and for the first time entered the ranks of 100 billion industrial counties. In 2012, the total industrial output value of the above scale industry in Haining reached 113 billion 984 million yuan, ranking ninth in the province's counties (cities and districts), the first in Jiaxing counties (cities and districts), and 1020 Industrial Enterprises above designated size. The total industrial added value was 29 billion 443 million yuan. In the past 2005~2012 years, the total industrial output value and total industrial added value increased by 15.8% and 13% respectively. In recent years, the contribution rate of Haining's industry to economic growth has remained at a relatively high level. In 2012, the proportion of industrial added value to GDP was 51.2%, the contribution rate of industrial economic growth reached 42.2%, and 159 thousand and 300 employees were employed, which is the main driving force for economic and social development in Haining. In 2012, leather, warp knitting and home textile three traditional industries with superior traditional characteristics realized 15 billion 389 million yuan, 15 billion 497 million yuan and 5 billion 708 million yuan of the total industrial output value respectively, accounting for 32.1% of the total industrial output value of the city, and maintained a good growth momentum. At the same time, by vigorously developing the headquarters economy, establishing strategic alliance of technological innovation, strengthening creative design, integrating brand channels, and improving supply chain management, we will promote the transformation of the three traditional advantages and industries of leather, warp knitting and home textiles from "spindle" to "dumbbell shaped". < /p >
Optimizing and upgrading the leather industry < /strong > < /p > < p > < strong >.
< p > Haining leather industry has reached a historical high point. How to make Haining leather "a higher level"? Planning requirements, give full play to the leading effect of Haining (China) Leather City, rely on Haining economic development zone and other platforms, promote the benign interaction between leather market and manufacturing base, enhance the design capabilities, processing capabilities and marketing capabilities of leather products, accelerate the transformation and upgrading of leather industry to a deeper and wider field, and strive to build a national leading leather product base featuring leather clothing, leather furniture and leather luggage, and create a "China leather capital" with functions of R & D, design, manufacture and exhibition. By 2016, the gross industrial output value of leather industry will exceed 25 billion yuan. < /p >
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< p > build the leather fashion capital and strengthen the ability of creative design. The fashionable Haining people pay close attention to the world product trend and design trend, guide enterprises to pay attention to the input of creative design, and strengthen the R & D, application and popularization of new technology, new materials and new functions in leather products, and develop diversified leather products. Relying on China Leather Fashion Center and other platforms, we will cultivate a group of design companies and design teams with strong innovation ability, and invite designers, R & D and technical talents with high popularity both at home and abroad to participate in product innovation. < /p >
(P) to give full play to the agglomeration effect of Haining (China) leather city on regional industry, and constantly improve the leather city's brand display, fashion leadership, creative design, industrial promotion and other functions, consolidate the leather regional brand based on product brand, enhance the radiation and influence ability of regional brand to manufacturing base and professional market at home and abroad, and gradually form a regional brand operation system with modern and international characteristics. At the same time, we should actively use e-commerce to transform and upgrade traditional marketing formats, and realize the interactive development of leather manufacturing base and specialized market, and the two markets of "online" and "offline" will develop together. < /p >
< p > < strong > do fine and excellent textile industry < /strong > < /p >
< p > "no best, only better." The textile industry, which is mainly composed of warp knitting, is the second main industry in planning. Around the four major fields of warp knitting, home textiles, socks and clothing, with Haining's warp knitting industrial park and Xu Cun Industrial Park as the main carrier, branding, fashion and greening as the main carrier, we push to extend the "smile curve" at both ends, improve the equipment level of the industry, enhance product design, processing and marketing capabilities, optimize the product mix, enhance the added value of products, and create famous brands. By 2016, the total output value of textile industry was over 60 billion yuan, making Haining the world's warp knitting capital and the world's home textile capital with design, creativity, manufacturing, information and sales. < /p >
< p > vigorously develop apparel, decorative and industrial warp knitted products. In the field of warp knitting products, warp knitted fabrics such as silk, cotton and wool are mainly developed, as well as products such as moisture absorption, sweat, antibacterial, flame retardant, antistatic, and functional high-grade warp knitted fabrics. The field of decorative warp knitted products focuses on curtain and curtain supplies, furniture covers, bedding, car cushions, roof lining, backrest and handrails. The field of industrial warp knitted products focuses on developing new flexible composite materials, such as high-grade advertising light box cloth, canopy materials, geotechnical grille and other building and wall materials, wind turbine blades multi axial warp knitted reinforcement materials and transportation equipment, military equipment, sports equipment and other fields of reinforcement materials. < /p >
< p > innovation and development of multi-functional, multi-mode, multi application home textiles products. We should focus on the development of wedding home textiles, children's home textiles and other products, and promote the innovation of colors, patterns, materials and styles of household textiles such as bedding, towels, household furnishing, curtains, carpets, decorations, etc., and accelerate the development of flower, stripes, squares, minimalist designs, national patterns, classical patterns, and abstract, alternative styles of home textiles; and encourage the development of functional home textiles such as mite prevention, neck protection, soybean fiber, bamboo fiber and warm bed products. < /p >
< p > enhance hosiery products with complete development specifications and obvious brand benefits; extend famous brands and high-grade a href= "http://www.91se91.com/news/index_c.asp" > clothing products < /a >. < /p >
< p > < strong > optimal: accelerate the development of industrial integration, < /strong > /p >
< p > < poem Xiaoya Xin Nan Shan >: it is good for both sides. < /p >
< p > as Edmonds said, great goals constitute great minds. Haining industry has set a higher goal for itself, and has to install an optimal "heart" for Haining industry, thus generating strong development momentum. As stated in the plan, Haining will adhere to "transformation upgrading, leading leading, innovation driven, intensive and intensive cooperation" and accelerating the industrial economy to become bigger and stronger. < /p >
< p > focusing on the transformation and upgrading of industrial agglomeration and mass economy, we need to set up three levels of public innovation platform, such as industry public R & D platform, public inspection and testing platform, and SME technology service platform, to set up multi-level technical service organizations for small and medium-sized enterprises, and create an innovation service platform system of Haining industrial strong city, so as to provide support for new industries to become bigger and stronger and to make superior industries with superior industries. < /p >
< p > focusing on the integration of information technology and new industrialization "two integration" development projects and the two or three industry "two production" linkage development project, we will accelerate the development of industrial convergence. We should speed up the construction of the "two" deep integration and demonstration backbone enterprises, and strive to create about 10 "two" deep integration demonstration enterprises; speed up the promotion of information technology in small and medium-sized enterprises, speed up the informatization construction of SMEs in the city, accelerate the creation of e-commerce innovation, focus on leather, warp knitting, home textiles and other industries, build an internationally competitive e-commerce service industry cluster, accelerate the construction of modern logistics information service system, and improve the level of logistics informatization. < /p >
< p > relying on < a href= "http://www.91se91.com/news/index_p.asp > > Haining China Leather City < /a >, Haining China textile market, Haining China Warp Knitting headquarters mall, vigorously develop the wholesale market of the means of production, the brand of consumer goods retail market, and strive to build three commodity trading cities, and make Haining the national leather trade and resource allocation center and the warp knitting home textile market highland. By 2016, the turnover of Haining market will increase by more than 15% per year, and the total turnover of the three professional markets will reach 30 billion yuan. < /p >