Fabric Design Creativity Is Innovation And Technology Seamless Connection.

< p > into the 2013 China International a href= "http://www.91se91.com/news/index_c.asp" > fabric design < /a > contest appraisal meeting site, the reporter felt into the labyrinth, the layer upon layer of fabric is dizzying, looking at it, apart from the classified logo is the fabric, orderly and orderly discharge of fabric in the competition.

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< p > in the industry, several questions immediately surfaced in the minds of journalists. How many pieces of fabric are there in such a big competition? How will the judges select the real prize and guarantee notarization from the ocean of fabrics? In the eyes of one thousand people, there are one thousand Hamlet, what kind of wisdom confrontation will be faced with this scene judge? More importantly, what kind of market trend can be found from these fabrics, so that creativity can really find the way to the market.

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< p > < strong > creativity: innovation and technology seamlessly < /strong > < /p >

The theme of the 2013 P competition is "dream and path", that is, the way to realize our dreams.

The activities aim at constantly excavating and cultivating the new generation design creativity force of China's "a target=" _blank "href=" http://www.91se91.com/ "textile" /a "industry, advocating advanced personnel training mode and creative idea originating from life, paying attention to the unique understanding of fashion design, design and design, and the trend of market, and paying attention to the value extension of creative design and industrial application.

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< p > judging from judging products, the fabric covers varieties of cotton, wool, silk, hemp, chemical fiber, < a href= "http://www.91se91.com/news/" > knitted "/a" and so on, and has been divided into categories according to men's wear, women's wear, sportswear, shirts, denim, underwear, accessories, etc.

The judges can quickly find their respective areas of responsibility to see the fabric. In addition, the labels and labels of each piece of fabric are marked with their composition and style description, providing reference data for the judges' evaluation.

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< p > the participating works are divided into 3 categories: < a target= "_blank" href= "http://www.91se91.com/" > dress < /a >, home textiles, < a target= "_blank" href= "_blank" > clothing > decoration ".

The pattern review emphasizes the creativity of the work and the correspondence with the fabric design, and advocates that the design should include a perfect design concept, a distinctive design attitude and a unique and recognizable design style.

The participants are mostly college students and young a target= "_blank" href= "http://www.91se91.com/" > designer < /a >. From the point of view of the scene, most of the works are bold and creative in terms of novelty and color, and at the same time, they also demonstrate the solid foundation of young designers.

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< p > for the highlights of the current evaluation fabric and the direction of fabric product development, Chen Baojian, chief researcher of the product development division of the national textile product development center, put forward his own view: China's < a href= "http://www.91se91.com" > fabric enterprise < /a > compared with the neighboring Asian countries, the advantage is more obvious, especially in the new raw material application, organizational structure design and style finishing.

The technology combination of overseas participating enterprises complement each other and is harmonious and fashionable, such as cowboy style design + leopard pattern flocking + bottom cloth and flocking two printing + reverse grinding. The fabric is three-dimensional in structure, rich in color and level, novel and unique; the Eastern European countries run enterprises in the fine design and color matching of yarn dyed shirt fabrics.

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＜p＞　　綜合評委和專家們觀點，本次參評面料有6大特點：一是針織面料的外衣化設計更加明顯和成熟，風格更加硬朗，結構更加緊密，仿機織紋樣設計更加逼真，原料應用更加多元化等;二是面料立體結構感設計的創新能力明顯提升，如蠶絲的建筑結構感外觀，凹凸有致的布面將巴洛克風格體現的淋漓盡致;三是創新設計思路更加開闊，如燈芯絨創新設計，特殊色織提花與燈芯絨的結合，與傳統燈芯絨相比，色彩更豐富，布面變化多樣，具有立體的外觀和手感;四是材料應用新創造，如純羊毛牛仔，緊密紡技術，環保冷轉移印花技術，彈力功能性整理，面料柔軟細膩，突破了羊毛產品的應用領域等;五是科技創新的新突破，如條絨的“不倒絨”整理，面料經最新引進的特殊涂層工藝整理，實現了“不倒絨”的效果，抗磨性能明顯提升，有效解決了穿著時亂毛等弊病;

The six is the large use of lace elements, such as lace design methods, weaving, embroidery, < a href= "http://www.91se91.com" > printing "/a", compound, close to the people's life, the interpretation of fashion stories.

In addition, the application of segment dyeing technology is maturing and color blending is harmonious.

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< p > < strong > Review: expert opinion big collision > /strong > /p >

< p > at the scene, the reporters saw the judges walking around the stage with a sheet of fabric and pattern manuscript, labelling the works they appreciate.

They watch and think quietly, and discuss them in twos and threes. They are very serious and attentive.

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< p > the competition jury is strong. As always, there are leaders from all levels of the competition organization, textile technology experts, fashion trend research experts, and fabric, clothing brand chief designer, design director, purchasing director, chairman and general manager.

During the review, the judges debated the excellent works.

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P, editor in chief Sophie, expressed her high praise for the professionalism, authority, fairness and impartiality of the contest in an interview with reporters. At the same time, she believed that designers should consider the needs of the market and innovate their styles when designing the work of Stylesight.

EACHWAY (Yi Hui) fashion group general manager and chief a href= "http://www.91se91.com" > designer < /a > Zhao Huizhou said: "this fabric contest, jacquard varieties have increased, more colorful.

In recent years, some types of fabrics have been popular, but our fabric companies are still stuck in the slippery effect. It has taken a lot of time from the technical level, but this can not meet the requirements at the designer's application level.

Through such a platform competition, the two sides of the supply and demand have been recognized, making development the common goal of both sides, which is what garment enterprises and fabric enterprises want to achieve.

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< p > Xie Qing, director of the purchasing center of Dongguan YISHION Group Co., Ltd., said in the appraisal process: "compared with the previous years, the competition fabric of this contest has increased a lot of technology elements. The fabric's handle, comfort, practicality and wearability are all outstanding. The only thing that is not enough is the fabric's pertinence is not obvious."

Lining, R & D Manager of Beijing sporting goods Co., Ltd., Liu Rui, believes that fabric designers should not only focus on the functional properties of fabrics, but also improve their fabric design, vision, touch or comfort.

In addition, Qu Chong, director of design of Mark Ed Faye (Shanghai) Commercial Co., Ltd., said: "fabric competition can also be divided into awards according to market positioning, age positioning or price positioning, which is more market-oriented."

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< p > in the voting session, the concept of violent collision was also staged. Especially in the gold medal segment, the judges expressed their opinions and guns, commented on the length and the short of the product design, and argued that the level of the product was high or low. The audience had to interrupt several times.

Various doubts have been "subsided" in the final vote, and the awards have also been settled in an open and fair election.

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< p > according to the evaluation criteria, the judges from their professional point of view, combined with the latest trend of fashion, combined with the industry market direction, made strict judgments on fabric's performance in product development, technology application, design creativity, concept embodiment, market value and so on.

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"We will study and discuss the comments of the judges in order to improve the next competition," said Fang Ming, director of the P > review activity host, the national < a href= 'http://www.91se91.com' > textile product < /a > Development Center's director of the product division.

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< p > < strong > result: expect creative value to come down < /strong > < /p >.

< p > after a two day review, < a href= "http://www.91se91.com" > Fabric Design > /a > sub prize list has been settled.

The competition has produced 1 gold medals, 2 silver medals and 3 bronze medals, and 7 single awards, including the best men's wear application, the best women's wear application, the best sportswear fabric application, the best color application, the best material application, the best pattern creation, the best technological innovation and so on.

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< p > pattern design competition has produced 3 awards: the comprehensive award and the market application award, the fashion Creativity Award and the Cultural Heritage Award.

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< p > this evaluation will be strongly supported by the China Eastern Silk Market Management Committee of Shengze Town, Jiangsu.

The contest will be held in Shengze again. The aim is to enhance the creative value of the regional textile industry and professional competition platform through the deep binding of creative resources in the regional textile industry and professional competition platform, and promote the pformation of creative value into market value, so as to provide strong support for the realization of China's textile dream.

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< p > "the reason why we choose to support such an international professional competition is also because it is closely related to the development stage of Shengze.

In the past few years, for Shengze, it has become a critical period for pformation and upgrading. Our participation in such events is conducive to the pformation and upgrading of Shengze's textile industry. At the same time, it can stimulate Shengze's "a href=" http://www.91se91.com "fabric enterprise < /a > actively develop new products, enhance market share, and have great significance for the development of Shengze's industry. This is also the biggest driving force for our cooperation with the organizers of the competition."

Zhong Yonglin said.

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< p > the judges had different voices in the evaluation process of the Gold Award for the fabrics. The judges had a heated discussion because of the two different styles, but all of them were high quality representative fabrics. Finally, one of the pieces won the annual crown because of one vote.

What kind of material will be applied and what works of innovation and technology will soon be unveiled? These excellent works will be featured in a unique display mode in the Intertextile fashion trend released in Shanghai in October.

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< p > it is understood that the award-winning products in addition to Intertextile high profile appearance, the organizers also planned a series of follow-up promotion services.

In addition, the finalists will also be promoted in the following ways: China's a href= "http://www.91se91.com" > popular fabric "/a" tour, which will be promoted in major textile and garment industrial clusters and major trade exhibitions in China, including the "FabricsChina China fashion fabric Innovation Exhibition" at the French TEXWORLD exhibition, the award-winning exhibition of "China International fabric innovation competition" in Keqiao international textile fabric accessories Expo, and the "China fashion fabric entering the brand docking conference".

The establishment of this series of promotion and communication platform will bring boundless opportunities to the winning enterprises and the winners, and effectively bring the creative value of technology and design to the ground.

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