Children's Home Textiles Become Attractive Cakes.

Because many families in China have only one child, children often become the main concern of their families. Home textiles Products are naturally more particular. In recent years, children's home textiles as an important part of the home textile industry, with the improvement of the living standard of the domestic residents, the rapid development of children's home textiles has attracted more and more brands to join.

Capacity expansion

In the rapid development of home textile industry over the past decade, there are few specialized children's home textile brands. Most brands regard children's home textiles as a supplement to the existing adult series, and there are few shops specializing in the sale of children's home textiles.

Many companies said: "although our stores will be equipped with some children's home textile products, but children's home textile products are not sold well. Because the audience of children's home textiles is relatively small, and at the same time, infants and young children's products also take part in the market of children's products, so it's not easy to open up this market.

Children's home textiles are at the initial stage in China. There are some misunderstandings in the market for children's home textiles. Some consumers believe that children's home textile products are less expensive, simpler in design and lower in price. However, consumers have neglected the specialized design of children's home textile products, and the quality of children's home textiles is more stringent. Even children's home textiles in physical stores have special display areas, so the operation cost of children's home textiles is not lower than that of ordinary home textiles. The merchant's view is that "children's home textiles are more stringent in terms of color fastness, formaldehyde content, environmental protection certification and so on. Plus, since they are custom-made, children's home textiles will be higher in price than ordinary home textiles."

At present, China will soon usher in the fourth population peak. In the next decade or so, the number of new born children in China will grow at an average annual rate of 8 million ~1000, and will form the fifth baby boom around 2028. I believe that through the unremitting efforts of industry and enterprises, a differentiated brand positioning pattern of children's home textiles will gradually take shape.

　 Be wise

Inappropriate colors or patterns will affect the quality of sleep and physical and mental health of children. The proper home textile color will lighten the pressure of the children and bring the children a relaxed and cheerful mood.

It is reported that within two years old is the key period of visual development of infants, bright colors are easy to cause visual excitement, which is conducive to the development of vision and the construction of rich logical thinking ability. Children over the age of three form their own aesthetic ideas, tend to choose products that are suitable for their own aesthetics, and choose bright or soft colors or products with cartoon patterns in color patterns.

Some businesses have more clearly expressed their preference for children's home textile colors: "the children's series curtains (curtain decoration effect diagrams) developed by us are mainly dominated by idyllic (pastoral decoration effect) patterns, mostly with flowers and cartoon graphics, and printing technology as the main. Because the color of the printing can be more vivid, to meet the needs of children's visual development. Experts also suggested that when choosing the home textile products used by younger children, they could choose more light and soft home textiles, such as pink, light blue, light green, goose, and avoid black and white colors. For home textiles that are used by children over the age of three, bright, bright and soft colors can be chosen to cultivate children's cheerful and easy-going character.

Heavy utility

Children's home textiles, including home textiles for infants and young children, have a considerable market share. But at the same time, professional children's home textile brands are few, and the price of products is not substantial and cost-effective. For young parents, if they are not bought and sold, they are somewhat reluctant.

There are 6 million newborns born every year in China. Because babies are delicate and fragile, there are many kinds of pillows and pillows that are needed. Some families even have to prepare more than ten kinds of home textiles, including all kinds of sleeping bags, blankets and blankets for various materials, and pillows suitable for infants' head development at different times. Because shopping malls offer fewer products and are usually expensive, some parents choose to buy. cloth Custom made.

Whole country Spin Zheng Yuying, Secretary General of the Standardization Technical Committee, said that the textile national standards for infant products are quite strict and classified as class a products. The formaldehyde content, pH value, color fastness and odor are the highest requirements in textile products. The age of infants is less than 36 months (1 meters below height).

A young couple told reporters that their children were sleeping with their adults before they were 4 years old, so there was no need to prepare bedding for children before the age of 4.

"It's comfortable and economical for us to wash some old sheets for children. As for the specialized purchase of children's home textiles for children, we think that first children should have separate rooms, and the most important material is comfortable ones, and those colorful home textiles on the market are not necessarily practical.

Experts suggest that in the face of all kinds of quilts on the market, parents should choose the right children's home textile products according to their physique and habits. For example, you can choose different materials and thick quilts according to seasonal changes. Summer can choose light, breathable summer cool quilt or thin silk quilt, and winter can buy quilts for children. Choosing the right pillow is very important because children's skull is not mature, and the pillow's height and hardness are very particular. In addition, some children in the summer are prone to prickly heat. They should try to choose bedding of natural materials, which will help children grow healthily.

　 Speaking quality

At present, more and more consumers are buying online home textile products on the Internet, but because most of them do not have a tag, it is difficult for consumers to know whether the products conform to the specifications. Generally speaking, if the channels for purchasing textiles are formal, the products can be guaranteed to meet the national standards to the greatest extent.

At the beginning of this year, the "poisonous school uniform" incident in Shanghai made consumers across the country sweat for children's textile products. According to the reporter's observation, some children's home textile manufacturers on the market will not provide consumers with product testing reports. Considering the cost, many small businesses that sell cheap home textiles for children do not send products to relevant testing departments, which makes it difficult to judge the harmful substances of products.

As the market is mixed up, consumers should pay attention to testing reports when selecting children's home textiles, so as to ensure the quality of purchased home textiles. Besides, we should pay attention to the packing of the products. For example, the instructions for formal products indicate the manufacturer's name and address, product name, specification and type, contents and contents of raw materials, washing method, execution standard, quality grade and quality qualification certificate, etc., and the specification, type, material and content of raw materials, and washing methods must be durable.

In recent years, the problem of unqualified children's home textile products has been mainly focused on items such as fiber content, color fastness, pH value and formaldehyde. The use of unqualified dyestuff is a taboo for children's home textiles. Some small workshops, in order to save costs and use cheap dyes and chemicals, can increase the color fastness, but add cheap and harmful chemicals.

The harm of unqualified children's home textiles to consumers' health is first, the formaldehyde content exceeds the standard. Formaldehyde, as a reactant, is widely used in various textile finishing auxiliaries, such as resin finishing agents, fixing agents, softeners, flame retardants, adhesives, etc. Therefore, the textiles processed by the above finishing agents will more or less remain formaldehyde. Once these free formaldehyde is released and reaches a certain value, it will cause harm to the human body.

Mei Shiying, a professor at Soochow University, told reporters that because of the strong antiseptic ability of formaldehyde, in the production of home textiles, in order to achieve the functions of crease prevention and shrinkproof, or to maintain the durability of printing and dyeing, or to improve the handle, it is necessary to add formaldehyde to the auxiliaries. Using formaldehyde over standard bedding, the most obvious symptoms of children inhaling excessive formaldehyde are fatigue, insomnia, headache, cough and so on, which will have a negative impact on growth and development. Generally speaking, formaldehyde is easily soluble in water. Washing with water can remove most of the formaldehyde. Parents should try to buy home textile products with brand names and regular manufacturers, and must have no pungent flavor of home textiles. "

Country Textile products Liu Shijie, deputy director of the quality supervision and inspection center, told reporters that at present, there are more enterprises producing textile products for infants and young children. Judging from the inspection situation, the quality of most infant textile products is relatively reliable. Children's products sold in exclusive stores must have tag, and the quality of products should be marked in detail according to the national standards. In addition, there must be inspection reports for products. Consumers want to buy reassuring infants and children products, which are relatively reliable in shopping malls and stores. If consumers have doubts about the quality of products, they can also request inspection reports from the merchants.