Seven Wolf Major Brand Strategic Deployment Towards International Line

With the advent of the 2008 new year, the hot topic of Olympic Games has become the focus, and businesses are eager to show their new products. A few days ago, Fujian seven wolf industrial Limited by Share Ltd has officially announced that the seven wolves will push the brand new international brand SEPTWOLVES in 2008. Once the news came out, it aroused great concern in the industry and countless speculation and expectations for the new brand. But according to reporters, the new brand of the seven wolves is famous in France. clothing Designer Daniel Faret (Daniel Faret) cooperation will completely deviate from the traditional "wolf label" in recognition, and its positioning will take the high-end international route.

　 China Clothing brand Low level consumption is expected to change

"To join hands with internationally renowned designers is to better integrate Eastern and Western cultures and design concepts to meet the needs of Chinese consumers for fashion and personality." Responsible person of Fujian seven wolf industrial Limited by Share Ltd said that the emergence of this brand is to adapt to the increasing demand of consumers in the Chinese clothing market, with a strong design style, and even different. Clothes & Accessories Language to express its aesthetic tendency and world outlook.

It is understood that China's local enterprises are hand in hand with internationally renowned designers to create the "designer brand" of local enterprises. This practice is second to none in the current Chinese garment industry. SEPTWOLVES is mainly used to satisfy Chinese consumers' demand for internationalized fashion and personality with high quality. This is an exciting news for the Chinese clothing market, which has long been occupied by foreign brands. This new brand is expected to change China. Clothing brand In the low level of consumption level lingering situation.

"In a sense, the growth and development of designer brand is a manifestation of international integration. At the same time, it will also become an indicator of the maturity of China's clothing market. An industry analyst who has been engaged in fashion design for a long time said. The cooperation between the seven wolves and Daniel's Ritter is an important strategy in the history of the development of the seven wolves. It is also an important step for the seven wolves to take the international route. This brand is expected to become China's first truly international clothing brand.

Major strategic deployment of seven wolves march towards China Occasion

In fact, all along, Seven wolves We are committed to becoming a Chinese brand that can represent the new age of China's men and constantly challenge their spirit.

The SEPTWOLVES's heat comes out, according to the inside of the seven wolves. It is to take care of some of these new potential customers: the elegant Chinese men in the business community, aged between 25 and 45, new classicism, living in class A and B cities, sensitive to international brand names such as ZEGNA, BOSS, ARMANI, but not economically capable. They want to buy reasonable price, use imported fabrics or Chinese noble materials, have real international designs and Chinese made garments, and hope to have a complete series of clothes and accessories suitable for peacetime and weekend occasions.

Recently, under the goal of "men's dress consultant", seven wolves cost nearly 1 billion, and the "life hall" built in all parts of the country has been released. The seven wolves will introduce a more convenient lifestyle and consumption concept with professional dress consultants, take the brand as the core, let the brand culture affect every aspect of the audience, and truly integrate into the international fashion. It is in the constant concept and market innovation that the sales performance of the seven wolves rose sharply in 2007. The growth speed of the seven wolves has attracted the attention of the entire Chinese garment industry. The brand new year 2008 will be a year of strong development in the history of the development of the seven wolves brand.

This time, the seven wolf new brand SEPTWOLVES and Daniel Ritter cooperate, is a major strategic deployment in the history of the seven wolves development, will open a new chapter in the development of the seven wolves, and also marks the Chinese mainland. Clothing enterprise The most solid step has been taken to the world fashion center.