2013 China'S Apparel Industry Strategic Development Forum To Tap The Potential Of The Industry
< p > the Qian Tang river rises and falls, and the sea and sky line is magnificent. The people of Hangzhou on the banks of the Qian Tang River stand up to the tide and keep pace with the times.
On the afternoon of September 7th, 2013 China's "a" target= "_blank" href= "http://www.91se91.com/" > clothing < /a > industry strategic development forum was held in Tianyuan building near the Qian Tang River in Hangzhou.
How to maintain the sustainable driving force of garment industry in the new social and business environment, and how to enhance the development of garment professional market and garment enterprises is a problem that has been pondering. This forum is a grand meeting for the participants of China's < a href= "http://www.91se91.com/news/ index_c.asp > > garment industry < /a > to provide innovative and effective strategic thinking for the future.
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< p > 2013 China's apparel industry strategic development forum is the core activity of the "Hangzhou (Hangzhou) women's wear Festival" of the sub item of the women's Wear Exhibition of the Silk Fair in Hangzhou. With the theme of "the professional market of Chinese clothing and the development of China's women's clothing industry" as the theme, the research results and practical experience of the government and domestic authority experts, industry associations scholars and fashion brand leaders are condensed. Many strategic thinking, innovation models and operation examples of the garment industry are shared with participants, helping the professional market and < http://www.91se91.com/news/ href= > dress enterprises < /a > to solve the problem of "seeking and doing" in the process of pformation and upgrading.
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< p > Xu Tusong, deputy director of the Hangzhou Municipal Commission of letters, deputy director of Jianggan District, Wang Jun, director of Jianggan District business (Tourism) bureau, Jianping, Jianggan District science and Technology Bureau Director Wang Zhiqiang, Vice Minister of Jianggan Propaganda Department Sheng Luqing, Jianggan District government office deputy director Ni Xueying, Sijiqing Street director Shen Bin, Sijiqing Management Committee Director Zhang Weibiao attended the forum.
Jing Linbo, vice president of the financial and Strategic Research Institute of the Chinese Academy of Social Sciences, vice president of the Yangtze River Business School, Professor Teng bin Sheng, vice president and Secretary General of the Zhejiang provincial Market Association, Wang Xiaowen, Dean of the school of clothing and Dean of Zhejiang Sci-Tech University, Zou Fengyuan, and other industry leaders and senior experts, brand leaders, clothing business executives and representatives of various levels of Hangzhou's local garment industry participated in this forum.
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Xu Tusong, deputy director of the Hangzhou Municipal Committee of letters and commissions, made a wonderful opening speech for this forum. P
Director Xu fully affirmed the importance of the strategic forum for strategic development of China's clothing industry to promote the healthy development of China's clothing industry. It stressed the strong guidance and support of government departments for garment enterprises, promoted the healthy interaction and healthy development of related industries, and actively responded to the needs of enterprises, helped enterprises to solve practical difficulties and problems, promoted the pformation of industries and promoted the development of high-end industries, and promoted the important pformation of "a href=" http://www.91se91.com "China's garment industry < /a" from "made in China" to "made in China".
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< p > < strong > pioneer thought mining industry potential < /strong > < /p >
In the keynote session of the forum, Jing Linbo, vice president of the financial and Strategic Research Institute of the Chinese Academy of Social Sciences and Teng Binsheng, vice president of the Yangtze River Business School and Teng Binsheng, Professor of strategy, respectively made a keynote speech for participants from the perspective of China's < p href= http://www.91se91.com > > the clothing market < /a > and the development of garment enterprises.
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< p > vice president Jing Linbo, taking the theme of "clothing industry development and market upgrading" as the theme, analyzes the development of the clothing industry from the global experience and the global policy orientation of the country's professional market development. Taking the market community of China's clothing first street as an example, it analyzes the overall situation and the future trend of the clothing market in the past from the past, and provides a very feasible strategic guidance for the upgrading of the fashion market and the way of brand innovation by combining the examples and the innovative ideas.
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< p > Teng Bin sect taught the theme of "the development path of small and medium garment enterprises", analyzed the development characteristics, living environment and problems faced by many small and medium-sized garment enterprises, analyzed the new technologies and trends of e-commerce mode, elaborated the methods and tools of innovative business models, and shared their avant-garde ideas from the aspects of brand business mode, innovation mode, promotion mode, consumption mode, communication mode and product mode, so as to provide concrete solutions, innovation models and development prescriptions for the small and medium-sized clothing enterprises.
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< p > < strong > elite wisdom helps local brands < /strong > /p >
Wang Xiaowen, vice president and Secretary General of Zhejiang provincial Market Association, explained the current situation and characteristics of Zhejiang's clothing market, and affirmed the contribution of the clothing market to Zhejiang's economic development. At the same time, it pointed out that at present, the social and industrial economy in the province is getting better and the industrial policy orientation is clear, which is favorable for the future development of the clothing market. In the new wave of e-commerce and other new business models, the development of the clothing market is a challenge and opportunity coexist.
The market should rationally and creatively guide and train operators, create a new mode of professional market, and find out a suitable path according to the development of their own formats.
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< p > > as the representative of the a href= "http://www.91se91.com" > Hangzhou women's clothing > /a > chamber of Commerce and clothing market organizer, Meng Ping, deputy general manager of Zhejiang Sino textile Tenglong Investment Co., Ltd., elaborated on the new viewpoint of the construction and operation development of the clothing specialized market. The development direction of the professional market is bound to be high, precise, deep and professional development. It is necessary to define the market's own unique competitive edge and enhance the added value of the market. The integration of the industry resources and the perfection of the service function system are the two key points of the market innovation mode and the effective way to achieve win-win results.
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< p > Feng Min, an e-commerce operator, describes the difference and commonality of the operation between the traditional enterprise and the electricity supplier from the aspects of how the brand enhances customer loyalty and member management. It shows its unique insights and successful experience in the actual combat of the electronic business platform, and provides several operational solutions for the entrepreneurs present.
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< p > at the symposium, the famous Yu Yuming href= "http://www.91se91.com" > clothing enterprise "/a" represents the chairman of the board of directors of Qiu Yi strong and the representative of the market operators. Wang Shaohua, founder of cool baby brand, also shares the way of brand building.
Yu takes the example of Qiu Yi Qiang brand as an example, vividly describes the experience of business mode innovation: first, to achieve the separation of production and marketing; the two is to innovate the business mode and develop e-commerce.
At the same time, Yu also talked about how the traditional market and clothing enterprises to develop e-commerce channels, and from the traditional "traders" to change the sales model, attracting more customers.
Wang Zongze, a cool Belle, introduced his brand's successful operation experience and believed that good faith management and customer first are the important foundation for brand survival and development.
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< p > guests also talked about their experiences and core strategies. They also put forward puzzles and differences in development. Deep dialogue sparked the spark of wisdom and aroused strong sympathy and deep thinking at the forum.
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Methods: < a target= "_blank" href= "http://www.91se91.com/" > dress Co., Ltd, Zhejiang Sino textile Tenglong Investment Co., Ltd., Hangzhou Changqing wholesale clothing market Co., Ltd., Hangzhou Changqing innovation union Industrial Investment Co., Ltd. jointly organized. The topics discussed in this forum are very innovative and pertinent, combing the industrial chain of China's apparel industry, and building up a communication and interaction platform between government, industry associations, specialized markets, brand enterprises, a target= "_blank" href= "target=", "designer" and "media", so as to provide clothing industry development ideas for all aspects of clothing professional market, clothing enterprises and government, with a view to promoting the innovative development of the professional market and garment enterprises. < p > this forum is hosted by the Sijiqing clothing characteristic neighborhood Management Committee, Hangzhou meaning.
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